global trends, digital, agile analytics · 2016-11-07 · global trends, digital, agile analytics...
TRANSCRIPT
digital
Global Trends, Digital, Agile Analytics
Cyrus Facciano
PwC’s 2016 Big Decisions 2.0 survey.
Highly data-driven organisations have a better distribution of the types of analytics
used.
Predictive
Prescriptive
Diagnostic
Descriptive
Machines don’t eliminate human
judgment.
They change where it’s needed.
Machines are still being used for lower risk decisions today.
Digital.
Digital divergence
Competitive pressure
SAP NZ Digital Experience Report
SAP NZ Digital Experience Report
Volume of data and the number of decisions to be made.
Ability for our People, Processes and Technology to deliver ‘decision based insights’.
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Hypothesis
Hypothesis?
Measurement ≠ Insight
!
!
Agility in Analytics.
Agility[uh-jil-i-tee]
Noun:
1. the power of moving quickly and easily; nimbleness
2. the ability to think and draw conclusions quickly; intellectual acuity
(dictionary.com)
ReformRevolution
Rebuild
Cultural
EconomicTechnology
Resilient Robust
Antifragile
Receive
hurried brief
Assume
requirements
Define ideal
data set
Compromise
on data set
Ask a question of the
stakeholder they don’t
fully understand
Answer seems
odd, but we
plough on
regardless
Requalify
answer, but the
stakeholder is
busy
Start
constructing
queries
Initial
results
Discuss some more in
team, ask stakeholder
another question
Change
tact a little
Peer
review
Presentation
layer
Present
Review
Receive
hurried brief
Assume
requirements
Define ideal
data set
Compromise
on data set
Ask a question of the
stakeholder they don’t
fully understand
Answer seems
odd, but we
plough on
regardless
Requalify
answer, but the
stakeholder is
busy
Start
constructing
queries
Initial
results
Discuss some more in
team, ask stakeholder
another question
Change
tact a little
Peer
review
Presentation
layer
Present
Review
9 times out of 10.
Value not realised
Did we learn anything?
Form cross-functional team
What is the dream?
Hypothesis
Analysis
Discuss Prototype
Analysis
Feedback
Next steps
Time with users & business
Cross-functional teams
1-2 Weeks
Good news!
It works.
Apps
Web
Platforms
APIs
Social
Digital channels are key to action and continuous improvement.