going over-the-top with springboard media #secondscreen
DESCRIPTION
Discover mPortal's second screen solution - SPRINGBOARD Media, which enables cable and media providers to deliver integrated content along with socialization across connected devices.TRANSCRIPT
RIDING THE OVER-THE-TOP WAVE
SPRINGBOARD Media Solution Overview
March 2014
2
Who is mPortal?
The Mobility Experts!
Enabling Connected Experiences®
Delivering superior mobile and connected device experiences for the past 14 years.
3
What We Do We enable service providers - including Mobile and Cable Operators - to deliver communication, collaboration and entertainment services to Internet-connected devices.
4
Powered by SPRINGBOARD®
Our SPRINGBOARD software platform integrates, unifies, manages and delivers service provider’s mobile apps & services to their subscribers, along with a superior user experience.
5
SPRINGBOARD – How it Works
SPRINGBOARD extends branded presence through compelling user experiences on mobile phones, tablets, desktops, TVs, and other connected devices.
SPRINGBOARD is offered as a cloud-based managed service and is a secure, highly available, global, and scalable platform.
SPRINGBOARD integrates with a variety of disparate systems to pull in content and services and delivers them as cohesive user experiences.
TV Everywhere Second Screen Unified Portal Self Care App Store
Connected Experiences
SPRINGBOARD consists of mobile device software (UI) and a cloud-based management platform (UX.)
6
Introducing SPRINGBOARD Media
SPRINGBOARD Media offers a superior user experience for discovery and search of TV & video.
• Deep Social Integration • Video on Demand • Trailers/Clips • Group Chat • Notifications
TV Everywhere & Second Screen Experiences
7
SPRINGBOARD Media – How it Works The cloud-based platform integrates with multiple content sources to deliver a consistent and dynamic experience.
SPRINGBOARD MEDIA (CLOUD)
WEB CONSOLE
mPortal Ops Customer
CONNECTED DEVICES
“Thin Clients” “Thin Clients”
SPRINGBOARD MEDIA CLIENTS
APIs Data Sources
EXTERNAL SOURCES
CUSTOMER SOURCES
CUSTOMER CMS
AUTHENTICATION/ENTITLEMENT
EPG / SCHEDULE
VIDEO SOURCES
ADVERTISING SYSTEM
SOCIAL MEDIA
8
SPRINGBOARD Media Building Blocks
• Over 20 building blocks for features that are common to video and social TV apps
• A white label user experience (ScreenBee) that can be branded / customized to fit the customer needs
• Open APIs allow service providers to build their own user experience
• Cloud based solution minimizes the capital investment and risk
• Integration with existing systems delivers seamless user experience
SPRINGBOARD Media is based on building blocks that enable content and service providers to quickly launch compelling and engaging video experiences across connected devices.
FAVORITES MANAGER
REMINDERS MANAGER
SOCIAL TREND ANALYZER
SEARCH
Synchroniza@on MANAGER
CHAT MANAGER
GEOLOCATION MANAGER
AUTHENTICATION MANAGER
SOCIAL RECOMMENDATIONS
NOTIFICATION SERVER
BOOKMARK MANAGER
EVENT SCHEDULER
(SAMPLE BUILDING BLOCKS)
9
Second Screen Applications
• Discover Content (‘What to Watch’) – Helps user identify what to watch on TV or on Demand based on a
variety of sources including traditional guides, social media, usage analysis, and much more
• Socialize and Interact with Content – While watching content on their TV or their device, users can socialize
with others and engage with the content in various ways
• Watch Content – Once users find what they want to watch (live or on-demand), they
can watch it on their connected device as long as they have the right to do so
SPRINGBOARD Media enables the following Second Screen applications:
10
Content Discovery – Live TV
• See which friends are online and discover the shows they like
• See fans of a show airing now
• Search for a specific show by name or genre
• Find out “what’s on” right now on your TV
• Discover trending shows
A myriad of social and traditional content discovery options help users find the live TV shows they want to watch.
11
Content Discovery – On Demand Content
• Find shows by category/genre
• View ‘promoted’ content
• View recommendations based on preference & history
• Find shows on favorite channel
• Save and retrieve favorites
Helps users find On-Demand content available through their service provider or other online sources.
12
Complementary Program Information
• Program description & information
• Episodes and air dates
• Reminders prior to show times
• Cast photos and bios
• Twitter Feeds
More content and metadata improves the experience and strengthens loyalty. Handy tools increase engagement and simplify discovery.
13
Video Streaming
• Video can be shared on social media sites
• Bookmarks track playback so users can continue where they left off
• Clips can be stored as favorites
Integrates video clips from multiple sources, including second screen content that complements live TV viewing.
14
Social Integration & Interactions
• Sign-on and authentication using Facebook
• Access a list of all Facebook friends
• See their favorite shows, and which you have in common
• Discovered an interesting show, find out who else likes it with one click
• Setup a private group chat about a show
Deep integration into Facebook and Twitter are the basis for a social TV experience.
15
Synchronizing Content with TV
• Easy to use dashboard provides total control over the content and timing
• Changes can be made in real-time during the broadcast
• All interactions are saved and replayed for on-demand viewers
• Any number of programs can be enhanced with interactions simultaneously
Create a more engaging experience by synchronizing images, polls, videos and almost any 3rd party content (ads, etc.) into the programming lineup.
16
SPRINGBOARD Media Benefits
• Drives more TV viewing by offering more powerful content discovery options
• Increases reach by providing viewers what they want, when/where they want it
• Improves loyalty through engagement and social interactions
• Supports business decisions by understanding consumer behavior
• Provides control over the user experience and content
• Ensures brand consistency across all viewing experiences
Helps content and service providers strengthen their core values and tap new promotional and revenue opportunities without giving up control.
SPRINGBOARD Media “ScreenBee” demonstration:
http://www.mportal.com/
springboard-media/
17
Company Overview mPortal, founded in 2000, focuses on providing superior end user experiences for mobile content and applica@ons across smartphones, tablets and other Internet-‐connected devices. Its offerings are targeted at telecom, cable and media providers who are looking for solu@ons that address the discovery, delivery and mone@za@on of “over-‐the-‐top” apps and services. Specifically tailored to meet service provider’s needs, mPortal products are designed to extend brand and presence to connected devices, making it fun and easy for users to discover and interact with communica@on, collabora@on, entertainment, social and business apps from any of their mobile devices. As a total solu@on provider, mPortal eliminates the complexi@es involved in launching a mobile offering. Using mPortal as a strategic partner, customers can focus on their core business and rely on mPortal to provide its exper@se in launching revenue-‐genera@ng mobile experiences. Our customers to date include many of the world’s leading companies such as AT&T, Bright House Networks, Cablevision, Comcast, Cricket Communica@ons, Cox Communica@ons, Disney Mobile, Mobile ESPN, Reliance Infocomm, TELUS, TV Guide, Time Warner Cable, and Verizon Wireless.
18
Contact Us!
www.mportal.com
www.mportal.com/blog
Linkedin.com/company/mportal
@mportal