Google SEO Ranking Factors in 2016

What is SEO?SEO stands for Search Engine Optimization. It

is a methodology of strategies, techniques or tactics used to increase the visitors (traffic)to a website by getting a high ranking placement in SERPs (Search Engine Result Pages) including Google, Yahoo, Bing and other search engines.

No one exactly knows the facts behind SEO. I have a list of Google SEO ranking factors here.

Use Main Keyword in TitleTitle plays an important role in SEO. The

first thing is that Google considers Title tag as the major thing in SERPs.

You must use your main keyword in Title tag. It looks perfect and accurate in the Google or other search engines.

Use Keyword in Domain NameIf you use your primary keyword in domain

name, then chances of high ranking is increased in search engines due to your reserved keyword.

Search engine crawler easily find your website in search results due to relevancy.

What Should Domain Name Age?If your domain name age is much old, it’s

better for you. If any domain name is 5 years old, the chances are more for better ranking in search engine results.

According to the Google, if your domain name is as much as old, then it’s good for you and for search engine.

H1, H2 Tags and Content LengthUse your relevant keywords in H1 and H2

tags. Chances of getting ranking higher is increased in search engine results.

Content length should be feasible and your content should be unique, fresh and relevant according to your products and services.

Keyword Density and Updated ContentKeyword density is number of keywords used

in a page/Total no. of words * 100.

Maximum keyword density limit is 3%. So, keyword density should be minimal as much as possible.

You have to update your content every time, If there is any change.

Use Images and Videos While Post a Blog or ArticleYou must use an image or video, while

posting an article or blog.

Don’t use much images and videos in your article or blog. But balancing ratio between content and media should be better.

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Website Speed and Mobile OptimizationIf your website is not opening quickly on

the web, It is bad for your visitors. So, try to increase your website speed good on the web.

Your website must be mobile friendly. According to the mobile friendly update (April 21, 2015) , your web pages must be mobile friendly in Google’s mobile search results.

Domain AuthorityBefore DA (Domain Authority), there was a

page rank. But now DA has taken the place.

You should build backlinks for your website on high domain authority sites.

If you can make your DA rank above 40-50, then it’s good for you and your website.

Sitemap and Avoid From Duplicate ContentSitemap is must for Google crawlers. They

find your whole website or web-pages by the help of sitemap.

Avoid from duplicate content on your website. Write fresh, unique and quality content for your website.

Social SharingSocial Media plays an important role in

SEO. It is the major factor to boost SEO and really matters.

If you have more likes, shares and comments on your blog or article, then share it on social media marketing websites like Facebook, Twitter, LinkedIn, Pinterest, Google+ etc.

Resources:http://www.dlbinfotech.com/services/seo.html

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