goyellow media ag - equity-story
TRANSCRIPT
GoYellow Media AG
Half Year Results 2006
July 19, 2006
p. 2 // GoYellow Media AG, financial results Q2/2006
— Status Q2 2006
— Outlook Q3
— Financial Key Figures
Agenda
p. 3 // GoYellow Media AG, financial results Q2/2006
Renaming into GoYellow Media AG
— GoYellow Media AG since 19.06.2006 (after 99,9%-agreement of ordinary shareholders‘ meeting on May 17, 2006)
— June 6, 2006 decision of county court Munich (1st authority, not yet legally binding) Yello Strom against GoYellow: Company is not allowed to carry on the name GoYellow
no impact on the operative business until decision of Federal Court of Justice
incomplete press release of county court Munich led to uncertainty among GoYellow-customers
— Decision of German office for brands and patents on deletion of Gelbe Seiten and Yellow Pages is expected these days.
Company
p. 4 // GoYellow Media AG, financial results Q2/2006
Monthly customer acquisition rate seven times higher than in Q1
— Customer acquisition could be increased noticeably.
— Traffic is on the level of Ex-monopolist Gelbe Seiten
— Seach Engine Optimization has been reinforced More advantages for GoYellow-customers
— Advertisement platform on basis of free telephone servicecost recovery and generation of turnover
Status GoYellow
p. 5 // GoYellow Media AG, financial results Q2/2006
Status GoYellow
Continuous product development
More user thanksto useful local information
p. 6 // GoYellow Media AG, financial results Q2/2006
Start of GoYellow printed pages in Berlin
— Start of sales end of May 2006 first balance is satisfying
— The Gelbe Seiten-publisher in Berlin tries, to keep GoYellow away from the market by distributing flyers and mailings
Status GoYellow
p. 7 // GoYellow Media AG, financial results Q2/2006
Status Telephony Services
Good conditions for an automated low-priced telephone DA-service
— Market leaders Telekom and Telegate considerably raised their prices per minute
clear advantage for marketing the low-priced telephone DA service 11810
— Negotiations with marketing and co-operation partners for all three DA numbers 11810 / 11886 / 11884
— Co-operation agreement (signed on July 17, 2006) with value-added service provider for 11886
p. 8 // GoYellow Media AG, financial results Q2/2006
Further increase of new customers‘ rate
— The most effective customers‘ aquisition methods will be expanded
— Relaunch of GoYellow.de: new layout, more offers for GoYellow-customers,further information (e.g. temperatures for lakes, cinema programs etc.)
— Closure of sales focussed co-operations with vertical online-portals:
Apotheken.de (9.000 pharmacies)
HRS (11.000 hotels can be booked via maps)
My Hammer.de (auction offers of German craftsmen)
Ticket provider (local concert and event dates, tickets to be booked directly via GoYellow)
Outlook GoYellow
p. 9 // GoYellow Media AG, financial results Q2/2006
Outlook GoYellow
— the GoYellow free telephone service has been developed into an advertising platform
— Sales to big Internet portals (eg. Autoscout, start on July 19, 2006)
— the new portal for free internationaltelephone calls will start by the end of July
turnover generated from advertisement
— both platforms offer a very targetedadvertisement without any loss of attention
Launch of Peterzahlt.de
p. 10 // GoYellow Media AG, financial results Q2/2006
Expansion of the printed business / new regions and sales partners
Outlook GoYellow
— Coverage of new licence areas of the children‘s yellow pages
— Co-operation with alternative yellow pages publishers
— Analysis of further possible regions to market the GoYellow printed pages
GoYellow Media AG, financial results Q2/2006p. 11 //
Offensive marketing of 11810
— broader and more offensive marketing of 11810 as the low-priced telephone DA-service
— use the call center for outbound activities (sales GoYellow)
— start of exclusive co-operation with value-added service provider for 11886monthly potential of turnover: 300,000 Euro
Outlook telephony services
— Financial key figures 1st half year 2006
GoYellow Media AG, financial results Q2/2006p. 12 //
p. 13 // GoYellow Media AG, financial results Q2/2006
Kennzahlen der G & VKey Figures Income Statement
in k€ Q2 2006 Q2 2005*
Turnover 618 4,849
EBIT -4,950 -5,349
Net profit / net loss -4,639 -5,291
Net income per share in € -1.0 -1.26
* includes the business segment DA-solutions, wich was sold on 30.12.2005
p. 14 // GoYellow Media AG, financial results Q2/2006
Kennzahlen der G & VKey Figures Income Statement
Q2 2006 in €Thousands DA solutions GoYellow Telephony
Services Holding Consolidation Group
Turnover - 203 533 0 -118 618
Operative costs - -4,697 -1,155 166 118 5,268
EBIT - -4,494 -622 166 0 -4,950
Net profit / net loss - -4,494 -377 232 0 -4,639
Q2 2005 in €Thousands DA solutions GoYellow Telephony
Services Holding Consolidation Group
Turnover 4,117 116 871 - -255 4,849
Operative costs -3,579 -5,316 -1,558 - 255 -10,198
EBIT 538 -5,200 -687 - 0 -5,349
Net profit / net loss 584 -5,200 -675 - 0 -5,291
p. 15 // GoYellow Media AG, financial results Q2/2006
Kennzahlen der G & VKey Figures Balance Sheet
in T € 30.06.2006 30.06.2005*
Free Cash 5,557 4,292
Trade accounts receivable 2,975 12,065
Debt 0 0
Stockholders' equity 11,227 12,446
Total assets 20,413 27,543
* includes the business segment DA-solutions, wich was sold on 30.12.2005