Grow Your Business at the World’s

Largest Trade Fair for Child, Baby and

Maternity Products & Services

www.cbmexpo.com

Welcome to CBME China 2017!

CBME China is the recognized annual gathering of industry leaders, brands, manufacturers

and key players of the child, baby and maternity products and services industry. This is

where you can find new products and services, local and international brands and thousands

of suppliers in one venue.

“CBME China helps us to get the new products efficiently, and helps us to choose the

products and services which are good for our business. ”

Takashi Murata, Sourcing Manager, Nishimatsuya Chain Co., Ltd. (Japan)

TOP REASONS that make CBME China the ANNUALMEETING POINT for industry leaders

What Our Visitor Says:

1-stop

One-stop comprehensive trade fair that coversALL SECTORS of the

industry

The place where TRENDSfrom around the globe

are displayed

The venue to findNEW BUSINESS

leads and contacts

The site for RENEWINGEXISTING BUSINESS

RELATIONSHIPS

An EDUCATIONAL PLATFORM: industry summits, seminars

and events

Who Should Visit?

Takashi Murata, Sourcing Manager, Nishimatsuya Chain Co., Ltd. (Japan)

• Agents, Distributors, and Wholesalers

• Baby products stores

• Manufacturers/ Brand owners

• Baby & child wear/ Children shoe stores/ Maternity

wear shops

• Buying offices/ Trading companies/ Importers/ Exporters

• Toy shops

• Supermarkets/ Hypermarkets

• Department stores

• Individual buyers

• Service companies

• Investors

• Media

• Designers

• Associations/ Consulates

• Others

General Information

Venue: National Exhibition and Convention Center (NECC) Shanghai, China

Opening Hours:

19-20 July 9:00-17:00 / 21 July 9:00-15:00�

Admission: FREE to trade buyers.

Flight & Hotel: As a registered attendee, you can access discounted flights and hotels.

Please visit www.cbmexpo.com/en/travelservices for more information.

Level 2

A Comprehensive Showcase of All Sectors in the Industry (Hall Plan)

North Hall

Level 1

NEW ZONES

Licensing Expo China

Toys, EducationalProducts and Souvenirs

Baby Carriages, CarSeats and Furniture

Child, Baby andTeenager Clothing,

Footwear andAccessories

Cool Kids FashionShanghai

International Pavilions

Food, Health CareProducts and Snacks

Play & Learn ZoneOutdoor Recreation and Sports Zone Fabulous Mom Zone

Fine Food ZoneGlobal OEM/ODM Zone

5.1H

1H

6.1H

2H3H

4.1H

Maternity and BabyCare Products

5.2H

4.2H

6.2H

CBME China 2017 will feature 4,000* brands from 2,600* exhibitors, which covers all

categories of child, baby and maternity products and services industry.

......and more

You can find more brands participating at CBME China 2017 at www.cbmexpo.com/en/exhibitorlist

One-stop comprehensive trade fair that covers ALL SECTORS of the industry

1-stop

(*2017 forecast)

360+ brands from

Baby Carriages, Car Seats

and Furniture

100+ brands from

Maternity Clothing, Underwear

and Accessories

800+ brands from Food,

Health Care Products and

Snacks

1,200+ brands from

Maternity and Baby Care

Products

400+ brands from Toys,

Educational Products and

Souvenirs

400+ brands from Child,

Baby and Teenager Clothing,

Footwear and Accessories

Apart from pavilions of Australia, Hong Kong, Korea, North America, Singapore, Spain, Taiwan,

UK, we also have new entrants this year – Czech Republic Pavilion, France Pavilion, Italy

Pavilion and more. Find more international brands and business opportunities at the

International Pavilions to facilitate trades and grow your business.

Global OEM/ODM Zone

International Pavilions - Find world’s renowned brands and suppliers

CBME China 2017 is expanding and upgrading the Global OEM/ODM Zone.

Meet with China’s top OEM/ODM companies for child, baby and maternity

products, specify your sourcing needs and form new business partnerships.

Look for this icon on the show floor or visit OEM/ODM Zone to find export ready

suppliers. They will gladly discuss your requirements with you.

OVER 2,600 BRANDS FROM ALL OVER THE WORLD WILL BE ON DESPLAY UNDER ONE ROOF

Supporting Associations and Industry Partners

New brands from all over the world will showcase a full-range of child, baby and maternity

products at International Pavilions.

1-stop

The place where TRENDS fromaround the globe are displayed

CBME AWARDS Gallery

CBME Innovative Product Awards Gallery

CBME AWARDS gathers renowned experts, industry leaders and

media together to recognize the best of the best in the industry.

CBME AWARDS Gallery will feature the nominees for Top Retailer

Awards, Top Brand Awards, the Innovative Products Awards,

Consumer Awards and more. Entries will be hand-picked and

deliberated by a “100 - judge expert panel”.

Looking for new products? Stop by the Innovative Products Awards Gallery to see the latest

product innovation in the child, baby, and maternity products industry. Short-listed products

per category will be on display. You can be the one who affect the trend as well by voting for

your favorite innovation.

Baby Bedding and Furniture Educational Product

This is not only the place you can find top brands from all over the world, but also you can find NEW products with INNOVATIVE designs.

2016 Winners - At a Glance:

Baby Feeding Product Baby Car Seat

Baby Travel Gear Baby Care Product

SPOT THE LATEST TRENDS AND

CUTTING-EDGE PRODUCTS

New Zones

Fabulous Mom Zone Fine Food Zone

Outdoor Recreation and Sports Zone Play & Learn Zone

Fabulous Mom Zone will showcase Health & Beauty, Health & Wellness/Fitness, Maternity Clothing, Postpartum Care Services, Prenatal, Pregnancy, and Postpartum Care and more.

Outdoor Recreation and Sports Zone will showcase Bicycles, Inline Skates & Roller Skates, Manual & Electric Scooters, and more.

Play & Learn Zone will feature Early Education in form of Play, Music and Movement Programs, Playground, Swimming Pool, Photography and more.

Fine Food Zone covers Eggs, Fresh and Gluten-free Produce, Healthy Whole Foods, Rice, Seasoning for Babies and more.

Product Design Contest Awards Gallery

WITNESS INNOVATIVE DESIGNS

CBME China Products Design Awards Gallery was launched in 2016 to encourage innovation,

design excellence and creativity. The contest is open to all child, baby and maternity product

designers who have original designs not yet in production. A jury of senior designers will shortlist

finalists, and the designs will be featured in a gallery at the fair. Here, you can find innovative

products and the aspiring inventors at their finest. You can bring their designs from the drawing

board to production.

Have you ever seen a 5-in-1 stroller? It’s definitely different from your usual

stroller. It’s a transformer and stroller in one!

Transformer? Stroller?

The Growth Pram (by Wang Xiang & Zhao Xuelei)

Bassinette Baby seat Car seat Stroller Shopping trolley

Be one of the firsts to get these designs into production and into your stores!

A closer look at 2016 winning design:

New product design and innovation awaits you as great minds in the industry come together to

present their latest designs.

The venue to find NEW BUSINESSleads and contacts

Private Buyer Meetings - Make your time at CBME China more efficient

Get closer to suppliers at this face-to-face meetings with

brand owners and new suppliers worldwide. This program

is FREE to participate for exclusively selected buyers.

Why attend?

Here’s how the program works:

Fill up the application formEmail ivy.li@ubm.com to request an application form.

We will create an account for you in our online system. You will receive the meeting invitations from suppliers.

Get your own account and receive the invitations

Confirm the schedule.Accept the ones you would like to meet.

Show up at CBME China on July 19-21.

STEP

STEP

STEP

STEP

Please visit www.cbmexpo.com/en/businessmatching for more information

“At the Private Buyer Meetings, we had some good discussions with potential partners. This is

a good venue to discuss with brand owners or distributors in detail and make sales orders.”

-Chen Ying, Department Manager, Beijing Jingdong Century Trading Co., Ltd.

of buyers found new suppliers and brands.81%

“

Networking Events

The site for RENEWING EXISTINGBUSINESS RELATIONSHIPS

CBME China is not only the place to find new business partners, but also the platform to sustain

existing partnerships. We have a lot of social activities, providing you with the opportunity to

maintain relationships with peers of the industry.

If you are visiting CBME China with your colleagues, please fill in the

attached Group Registration Form, scan it, and send it back to

cbmexpo@cbmexpo.com

Group Registration - 1-form for your company / group

For previous attendees, please visit goo.gl/hizMwj, fill in the online form

and we will register for you.

Education Sessions - Learn from the industry's great minds

An EDUCATIONAL PLATFORM: industry summits, seminars and events

Take a close look at China’s child, baby and maternity products and services market, and learn

how to provide the latest trends in the industry, insights on declining performance,

understanding the customers’ needs and buying behavior and learn new business skills in the

Industry Summits and Seminars. We have gathered industry experts to discuss trends, impart

their knowledge and provide know-how to help you grow your business.

Cool Kids Fashion Shanghai is China’s must-attend children fashion event for trade professionals. It

features a complete overview of children clothing and accessories (ages 0-16 years). This is a perfect

place not only to find worldwide kids fashion labels and distributors, but also meet with leading

fashion designer and grasp the latest fashion trend.

Aspiring designers take center stage with their design and creations. The collections of the

finalists will be displayed here and they will take center stage at the Kids Fashion Show for final

judging. Visit the gallery to see the latest fashion!

Cool Kids Fashion Shanghai

Kids Fashion Shows - showcase the latest fashion for kids

China’s PREMIER children’s fashion event

Co-located Event

Kids Fashion Design Contest Gallery

Educational sessions by industry gurus will share fashion trends and business know-how.

A showcase featuring children wear of Chinese ethnic minorities. Learn how their traditional

clothing influenced today's kids clothes fashion.

Trend Forums

Kids Fashion Museum

BUYERS SAY

Partial list of brands

One-badge for 2 fairs. You can use your CBME China badge to enter Cool Kids Fashion Shanghai 2017.

For more information, please visit www.coolkidsfashion.com/en

We love all the brands in this fair. We can exchange e-mails with companies. It is a

great business guide. We have a lot from the showcase, such as shoes, toys from New

York, Italy, Spain, etc.

- Noor Almoosa, General Manager of Tooty Girly Boutique

행운을 부르는 마법패션

......and more

FEATURED PRODUCTS AT CBME CHINA 2017

Maternity and Baby Care Products

Baby Carriages, Car Seats and Furniture

Maternity Clothing, Underwear and Accessories

Bottle mug

Richell

Car seat

Maxi-Cosi

Confinement supplement

GUANG HE TANG

Maternity underwear

IQQI

Maternity underwear

Sallynice

Maternity outwear

JIN SHI SHANG

Postpartumrecovery machine

YU ZHONG TANG

Royale cot bed

Boori

Car Seat

Besafe

Car seat

Britax

Baby stroller

Goodbaby

Baby bed

Chicco

Wide-neck bottle

Pigeon

Baby bottle

Suavinex

Natural tape

Moony

Stainless steel sippy cup

Munchkin

Baby bottle

Dr.Brown's

Toys, Educational Products and Souvenirs

Child, Baby and Teenager Clothing, Footwear and Accessories

Food, Health Care Products and Snacks

OF BUYERS WERE ABLE TO

SOURCE NEW PRODUCTS

Yoghourt

Zott

Super αgolden stage

Yashily

Young childrenformula

Pure Canterbury

Goat milk follow-on formula

Kabrita

Probiotic Powder

Life Space Little Freddie

Wooden fruit cutting gam

Muwan

Baby toy

Vtech

Baby walker

AUBY

Baby music mobiles

Toyroyal

Doodle studio

K's Kids

Baby shoes

Hubsche

Baby shoes

Teenmix

Baby clothing

Dave & Bella

Children clothing

Marcolor

Children clothing

Milabear

Children clothing

BABAiBOO

80%

Porridge

Don't be one of the crowd. Register before 30 April 2017 to be

CBME China 2017 VIP Guest!

As our VIP guest, you can enjoy these special privileges

Registration is Easy - 3 options

Scan QR code to register

Enter Promo Code when you register: INT-MED17-051

Online registration at www.cbmexpo.com/en/register

Fill up the attached Registration Form, and send scan tocbmexpo@cbmexpo.com

FREEshow catalogue

VIPF&BFREE access to overseas

VIP lounge FREE luggage concierge

in VIP lounge

Tourism info/Shanghai maps

Preferential rates with CBME China official partner

airlines & hotels

Phone charging stationaccess and F&B insideoverseas VIP lounge

For more information, visit www.cbmexpo.com/en/ or contact cbmexpo@cbmexpo.com

See you at CBME China 2017!