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PROGRAMMONDAY, 7 SEPTEMBER 2015
2:00 PM – 5:45 PM
TUESDAY, 8 SEPTEMBER 20159:00 AM – 5:30 PM
Melinda is an experienced TV anchor
and chief political correspondent
of the Deutsche Welle TV and the
political magazine “People and
Politics.” She regularly analyzes US
politics for the news broadcaster
n-tv. She is a frequent guest and
commentator on German television
and radio.
IFA+ Summit will be hosted by Melinda Crane
IFA+ Summit features some of the world’s leading thinkers, implementers and visionaries and will offer insight into the “connected future“ of high-tech, product development and state-of-the-art design. Latest business models and break-through start-ups are presented in accordance to the changing consumer and media behavior.
The latest technological developments
will be showcased in six sessions:
3 MOBILITY
3 HEALTH
3 BIG DATA
3 DESIGN
3 HOME
3 ENTERTAINMENT
MONDAY 7 SEPTEMBER 2015
Intro & Session 1: MOBILITY 2:00 pm
Break 3:40 pm
Session 2: HEALTH 4:15 pm
ALL YOU CAN MEET goes IFA 6:00 pm
Dine, Drinks & Networking at
IFA Red Lounge, Marshall House.
TUESDAY 8 SEPTEMBER 2015
Session 3: BIG DATA 9:00 am
Break 10:40 am
Session 4: DESIGN 10:55 am
Lunch break 12:25 pm
Session 5: HOME 1:45 pm
Break 3:15 pm
Session 6: ENTERTAINMENT 3:30 pm
IFA+ SUMMIT CONCLUSION BY PAT TOOLE 4:50 pm
ProgramWelcome to IFA+ Summit 2015.
Impulse Speech
Short TalkMobility7 SEPTEMBER 2015
2:00 PM - 3:40 PM
Mobility in the digital age refers to various areas and is not only (or even mainly) about transportation anymore. Especially the Inter-net of Things and the Internet of Vehicles open up multiple ways of connectivity net-works from large to small, from our cities to our homes. Smart infrastructures can and will enhance mobility in the future. The Mobility session will explore in what ways the latest developments in the field of mobil-ity change and transform our living conditions in big cities as well as in rural areas, from Europe to Africa. We will indicate the crucial opportunities and challenges of future mobility. Attend this session to get a broad picture of various innovative approaches of the industry to realize the connected mobility vision of our future.
DiscussionPANELISTS ON STAGE
Bandar Antabi, Martin Börner,
Mitko Vasilev
Martin Börner
Deputy President,
Samsung Electronics
Title: New Mobility Off the Cuff
Bandar Antabi
Vice President and Head of Special
Projects, Jawbone
Title: Wearables and Smart Data - The
Missing Link to the Internet of Things
Eva Buschkrei
Head of International Business
Integration - Car IT, Audi
Title: Future Technologies for Car
Connectivity
Robert Lamptey
CEO and Co-Founder, Saya Mobile
Title: Africa - A Mobile Revolution
Brewing
Mitko Vasilev
Co-Founder and CTO of openBerlin,
Cisco IoT Innovation Center
Title: Today the Technology Enables
the True Mobility
Scott Jenson
Product Manager, Google
Title: The Physical Web - Walk
Up, Tap, and Go
Impulse Speech
Short TalkHealth7 SEPTEMBER 2015
4:15 PM - 5:45 PM
In the face of expanding longevity and demographical change, health and healthcare technology is high on our society’s agenda. Hence, the latest breakthroughs in high-tech medicine as well as innovative medical devices and apps can contribute to tackle the huge challenges for our healthcare sys-tems. The Health session will give insights in our future healthcare and will highlight a wide range of topics from biotechnology to e-health. Let our experts surprise you how technology will revolutionize healthcare and will complement conventional medical con-sultation!
PANELISTS ON STAGE
Cory D. Kidd, Raymond McCauley
Cory D. Kidd
Founder and CEO, Catalia Health
Title: Robots in Healthcare -
Enabling Engaged Patients
David Schärf
Founder and CEO, OneLife
Title: Empowering Patients With
On-Demand Medical Companions
Raymond McCauley
Scientist, Engineer and
Entrepreneur; Singularity University
Title: The Fast Forward Future
of Food
Stefan Richard
COO, Preventicus
Title: SmartHealth 2.0 - Serious
Health Screening With Standard
Smartphones
Markus Müschenich
Managing Partner and Founder,
Flying Health
Max Little
Mathematician and Statistician,
Aston University
Title: Consumer Smartphones
and Wearables in Medical
Research Discussion
ALL YOU CAN MEET goes IFA
MONDAY, 7 SEPTEMBER 2015 6:00 PM · IFA RED LOUNGE (Marshall House, near to IFA summer garden)
A get-together of IFA+ Summit, IFA TecWatch and the Berlin Music Commission, Stiftung Zukunft Berlin – AYCM - the creative network of Berlin.
Highlight of the first IFA+ Summit evening will be our combined get-together from IFA+ Summit guests and speakers, mixed with IFA TecWatch experts and the creative network of Berlin. At this exclusively event you are invited to connect and to network with global digital experts and well-known international creatives from the “Creative City”, Berlin.
Whenever much is said about moving pictures, spoken words or music, playback devices are not a long way off. They have always inspired one another, since technology opens new options to the creative econ-omy, while the creative economy promotes innovation in the technology sector.
Meet a crowd of digital experts and creative pioneers for dinner and drinks.
Please see the map on the last page of this booklet for detailed directions.
Thank you for joining us at the IFA+ Summit 2015!
ALL YOU CAN MEET is a creative network of different institutions such as Berlin Music Commission, Clubcommission Berlin, Create Berlin, Internationales Design Zentrum, Landesverband Berliner Galerien and media.net berlinbrandenburg.
kindly supported by our partners
Short TalkBig Data 8 SEPTEMBER 2015
9:00 AM - 10:40 AM
Digitalization, Big Data and Industry 4.0 are some of the most contentious issues in today’s debate. Some observers see Big Data as a blessing for society and industry and emphasize the profound insight in various areas that Big Data analysis provides. And yet others see Big Data as an imminent danger for our social life and culture. But what does this mean exactly? What are the benefits and what are the challenges we have to cope with in the face of Big Data? Experts and industry leaders will scrutinize Big Data and will bal-ance to what extent Big Data will affect econ-omy as well as society and what measures need to be taken in order to ensure security and ethical standards in the future.
PANELISTS ON STAGE
Amy Gershkoff, Andrew Keen
Ryoichi Shinkuma
Professor, Kyoto University
Title: We Predicted We Are
Here Today
Dan Emodi
Vice President Marketing and
Strategic Accounts, Beyond Verbal
Communication
Title: The Emotional Side of Big Data
Maurice Cashman
Director, Enterprise
Architect; McAfee
Title: Care About Your Data!
Ramón Reichert
Professor of New Media Studies,
University of Vienna
Title: Big Data - New Media Dynamics
and the Challenges of Big Social Data
Impulse Speech
Discussion
Amy Gershkoff
Chief Data Officer, Zynga
Title: Preparing the Workforce for
Success in the Era of Big Data
Andrew Keen
Executive Director, Author and
Critic; FutureCast
Title: Why Big Data is Bad Data
Short Talk
PANELISTS ON STAGE
Natasha Vita-More, Frans Vogelaar,
David Yen
Thomas Müller
Managing Director, Head of
Design (EALA); Fjord
Title: Zero UI - Design for Nothing
Discussion
Impulse Speech
Design 8 SEPTEMBER 2015
10:55 AM - 12:25 PM
New developments and emerging technolo-gies have a huge impact on design issues, whether it is product, industrial, graphic or communication design. In this regard design matters more than ever. In the light of tech-nological enhancement even the human body has more and more become an object of design. The design session will develop unique designs in various fields that will lead the way into the future. Let your thinking of design get challenged, expanded and inspired by the possibilities and visions of our pioneer design experts.
Frans Vogelaar
Professor for Medial Spaces/
Hybrid Space Art, Academy of
Media Arts Cologne
Title: Hybrid Design
Natasha Vita-More
Designer, Author, Innovator;
University of Advancing Technology
Title: Transhumanism - Beyond the
Genome
David Yen
Product Designer, Socratic
Title: Where Design is Needed
Most
Kalevi Ekman
Director and Founder,
Aalto Design Factory
Title: Problem Based Learning
of Interdisciplinary Design
Short Talk
PANELISTS ON STAGE
Fred Potter, James Stables,
Brian Winter
Ratna Sita Handayani
Research Manager Western Europe,
Euromonitor International
Title: Opportunities for
a Connected Home
Fred Potter
Founder and CEO, Netatmo
Title: The future of Home is
Here And Now
James Barlow
Professor of Technology and
Innovation Management, Imperial
College Business School
Title: Déjà vu or Critical Mass -
Are we Over the Tipping Point for
Mainstream Telehealth?
James Stables
Senior Editor, Wareable
Title: Beyond Wi-Fi Kettles - What’s
the Real Potential for the Connected
Home in 2016?
Discussion
Impulse Speech
Home 8 SEPTEMBER 2015
1:45 PM - 3:15 PM
The Internet of Things (IoT) allows us to live a connected life in a smart home. Nowadays it is possible to add computer sensors to lit-erally anything we use in households or in our daily life. Although the talking about connected living and IoT seems to be omni-present, the real potential has not been cap-tured to its full extent yet. Will smart home solutions enable us to live sustainable and secure, but also more healthy and comforta-ble? Or will we just become more dependent on technology and devices? From latest developments to future trends – the home session will show the gamut of what our liv-ing in smart homes will look like.
Brian Winter
Chief Revenue Officer and Senior
Vice President of Business
Development, SmartThings
Title: Building an Open
Ecosystem for the Internet
of Things
Short Talk
Julia Schuler
Senior Vice President Product
Development, Sky Germany
Title: Entertainment and Digital Trans -
formation - From Broadcasting Over
Mobile to Fluid Content Consumption
Michael Krause
Managing Director GSA, Deezer
Title: Take a Chance on Music
Streaming – a New Success Story for
the Music Industry is About to Start
Trent McConaghy
Founder and CTO, Ascribe
Title: Rewiring the Internet,
for Creators
Impulse Speech
Entertainment 8 SEPTEMBER 2015
3:30 PM - 4:50 PM
New Media challenges traditional entertain-ment, production and distribution and turns the entertainment industry upside down in more than one respect. On-demand and cus-tomized services and platforms increase the intricacy of the entertainment business not only for the film and music industry but also for linear TV. New Media opens up a vast range of opportunities in the area of enter-tainment, from film and TV to music, gaming and reading. At the same time creatives struggle with the question how to safe their intellectual property under drastically altered circumstances. The Entertainment sessions’ industry experts will give first-hand insights into future developments and innovations regarding entertainment formats and ser-vices in the digital age.
Jonathan Taplin
Director at the Annenberg
Innovation Lab, University of
Southern California
Title: Sleeping Through a
Revolution: Towards a Moral
Framework for the Internet
PANELISTS ON STAGE
Trent McConaghy, Jonathan Taplin
Matthijs Wouter Knol
Director, European Film Market
Discussion
IFA+ SummitConclusion by Pat TooleGeneral Manager,
Internet of Things; IBM Analytics
Supporter:
In cooperation with:
Special thanks to our IFA+ Summit sponsors, partners and supporters!
Sponsored by:
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