high attendance · 2020-01-31 · increase community and collaboration by managing multiple global...
TRANSCRIPT
Features and Benefits Presentation1
HIGH ATTENDANCE
Captix Event Registration Overview
Features and Benefits Presentation2
SUPPORTING DELL
• High Attendance is a company founded in Texas with over 25 enterprise customers in 8 countries.
• We provide two core products:
– Captix – Designed and funded by Dell in 2015• Primarily Landing Pages for event registration.
– High Attendance – Designed designed on Dell and built as a supplement to Captix• On-site registration, lead capture, digital signage, mobile applications, microsites, complex surveys,
gamification, speaker and session directories, sponsor portals, documents, proof of performance and more.
• We provides 24/7 support for all products with a typical response time of 60 min.
• We support over 1200+ events each year and have over 2500+ named users of the platform.
Features and Benefits Presentation3 01
Event ManagementSoftware as a Service
Custom Software Engineering
EventConsultancy
CommunicationMarketing Services
HOW WE DO IT
Features and Benefits Presentation4
WHAT WE DO FOR EVENTS
EVENT REGISTRATION AND MANAGEMENT•Provide a personalized registration experience.•Manage in-person, as well as virtual, events and exhibits in one place.•Track engagement throughout the lifecycle.
DIGITIAL ENGAGEMENT AND CONTENT TRACKING•Provide a consistent brand experience on touch screens.•Remove the need to print and ship collateral to events. •Make it easy for event managers to customize digital signs and event branding.
LEAD RETRIEVAL AND SALES PERFORMANCE •Provide methods for users to quickly capture identity. •Use online tools to reward and engage leads.
Attendees expect more personalized engagement.
Give event managers an easy way to track events and integrate with internal systems.
Remove the need to purchase expensive lead retrieval and event platforms.
Capture identity from most lead retrieval systems or business cards and push this data where you need it.
Features and Benefits Presentation5
CAPTIX IS DESIGNED FOROrganizations that do large volumes of events
WEBCASTSProvide attendee and
registration management for multiple webcast
systems under a unified view.
WebEx, Zoom.us, Amazon Chime, GoToMeeting
CONFERENCESProvide full lifecycle
attendee management from ideation, procurement,
approvals, ticketing, landing pages, mobile check-in and more.
USER GROUPSIncrease community and collaboration by managing multiple global user group
meetings and sharing content across
meetings.
SALES MEETINGSSales teams can request and manage meetings while providing global accountability to the
events marketing team. Sales executives can scan business cards
that are automatically transcribed to accurate
customer data.
EXEC BRIEFINGSExecutive meetings
need special attention and an elegant
registration process. Administrative
assistants can easily use the system to
coordinate briefings with VIP, senior
executives and other special events.
Features and Benefits Presentation6
CAPTIX EVENT LIFECYCLEFrom live events, to exhibits and online/virtual events
INVITATIONDirects people to the registration page.
Pre-Event Event Post-Event
CONFIRMATIONAn email confirmation with an attached ICS Calendar file.
REGISTRATIONProvides a landing page with a specific set of fields for the attendee to complete.
SURVEYQualified engagement with a complete digital footprint across events.
THANK YOUCollect detailed need and demographic data for better lead scoring.
SORRY WE MISSED YOUGive attendees a result for aattending and sales a method for deep contact.
EVENT REQUESTFor AE’s to submit requests.
Features and Benefits Presentation7
CAPTIX SIGN UP
Features and Benefits Presentation8
CAPTIX DASHBOARD
Features and Benefits Presentation9
WHAT WE NEED
• Who is the event manager and who is an event contact?
• Are you checking in attendees at your event?
• What is the reply to email for responses for your event?
• Is your image from the Dell Digital Asset Management Library?
• Do you have custom registration questions you need to add to the invitation?
• Do you have content that needs to be sent to the attendees after the event?
• Do you need a survey to collect additional information?
Features and Benefits Presentation10
WHO WE SERVEMaximizing lead generation and marketing performance.
We provide applications that track engagement in
face-to-face and digital.
FIELD SALES
We collect detailed metrics of marketing and content performance and push this
information where it needs to go.
EVENT MARKETING
We create unique experiences so that customers receive a personalized but trackable event experience.
EXHIBITORS
Features and Benefits Presentation11
PRICING MODELCaptix is different, it starts with features and ends with pricing.
UNLIMITEDOur pricing includes all users, events, content and storage.
We don’t put any caps on usage and we help you activate any employee or partner on our
platform.
PERPETUALYou have access to your data before,
during and after the events.
If you decide to cancel our subscription, you can still use High Attendance to mine critical data.
We never cut you off or delete your data until you ask us to.
WORLD WIDEWe provide face to face and virtual training at no cost to
customers.
This means anytime you have a new user, you’ll get a personalized training and support experience to
ensure everyone is effective no matter where they are.
Features and Benefits Presentation12
KEY TERMINOLOGY
CAMPAIGN
LANDING PAGE
REGISTRATION
SURVEY
EVENTS
High Attendance is about reuse and speed to launch events
Features and Benefits Presentation13
DELL DAMhttp://dam.dell.com
Images in emails must be approved or from the Dell DAM
If the image is not in High Attendance or Captix, one of the administrators must add it.
You cannot take images from Google and use them in email campaigns
One exception, Venue Images – these are relevant to the event and can be used unless copyright protected.
Images in emails must be approved or from the Dell DAM
Features and Benefits Presentation1414
DEMO CAPTIXTraining
http://highattendance.com/features