holly squires portfolio

8/10/2019 Holly Squires Portfolio

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PortfolioHolly Squires


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ContactHolly [email protected] S. 5th W.Rexburg, Idaho

83440


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Business CardStationeryEvent AdFlierMontagePhoto DesignBrochureLogosWeb Page

Table of Contents


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Description:A full bleed, color business card designed for a company

Date:November 8, 2014

Course/Instructor:Comm 130 Section 08

Ben Pingel

Program(s)/Tools:Illustrator and InDesign

Objectives:- Use the basic tools in Illustrator & InDesign.- Create a new logo to fit a company or personal image without using photos or live trace.- Use the logo to design consistent layouts for a business card and letterhead.- Keep designs simple with light watermards and drop shadoes and plenty of white space.

Process:The logo was created using Adobe Illustrator. I used the pencil tool to create the chopsticksand the spiral shape for the sushi roll and circle shapes for the center of the sushi. I then usedInDesign to design my business card and stationery page and placed the logo in the document.I downloaded fonts from Dafont.com to match my logo.

Business Card


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Sushi Bar

Holly Squires

555.555.5555

[email protected]

555 Main St.Rexburg, ID83440

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Description:A full-bleed, color stationery designed for a company.



Ben Pingel

Program(s)/Tools:Illustrator and InDesign

Objectives:- Use the basic tools in Illustrator & InDesign.- Create a new logo to fit a company or personal image without using photos or live trace.- Use the logo to design consistent layouts for a business card and letterhead.- Keep designs simple with light watermards and drop shadoes and plenty of white space.

Process:The logo was created using Adobe Illustrator. I used the pencil tool to create the chopsticksand the spiral shape for the sushi roll and circle shapes for the center of the sushi. I then usedInDesign to design my business card and stationery page and placed the logo in the document.I downloaded fonts from Dafont.com to match my logo.

Stationery


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Sushi Bar

Holly [email protected] Main St.Rexburg, ID83440

s u s h i b ar s u s h i b ar s u s h i b ar s u s h i b ar s u s h i b ar s u


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Description:A full-bleed, color event ad designed using Micros

Date:October 11, 2014


Ben Pingel

Program(s)/Tools:Microsoft Word

Objectives:- Comprehend image sizing.- Find, scan, and import a high-quality image.- Create a full-bleed design.- Choose a color scheme and typeface that work for the message and audience.

- Learn to use only Microsoft Word disgn features without using any Adobe programs.

Process:I scanned the image of the cookie dough from a text book. I then used the image as the basefor my color scheme in the design. I used text boxes and filled them with color to create thedesign pattern. I cropped and used a Word image effect to take the bowl of chocolate chips andsugar to add them at the bottom. I used the shapes tool to create the cookies. I tried to incor-porate repetition and rhythm as well as the rule of thirds. The only programs I used to createthis ad was Microsoft Word, Epson Perfection V500 Photo Scanner, and an online jpg conver ter.

Event Ad


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SaturdayOctober119AM2PM123MainSt

Cookie

Bake Off

BringGrandmassecretrecipeand joinusfor thebaking event oftheyear.Ourjudgeswilldecidewhichcookiestastethebestandthewinnerwillreceiveaspecialprize.Extracookieswillbedonatedtothehomelessshelter.Allproceedswillgotothehomelessshelter.


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Description:A black and white flier.



Ben Pingel

Program(s)/Tools:InDesign

Objectives:- Apply design principles and use appropr iate typography.

- Incorporate basic InDesign skills to improve basic flier layout.

Process:

I started by creating 4 separate sketches for possible ideas. I then chose my favorite sketch andcreated a shape map using Adobe InDesign. Once that was finished, I began inserting the textand pictures. I referred to the 15 FOCUS principles to ensure I incorporated the proper designprinciples. I asked my classmates and peers to critique my design, and I used their suggestionsto improve my final outcome.

Flier


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GraduateLeadership Conference

Come learn how at Vouant Communicationsannual Graduate Leadership Conference.

Vouant Communications is devoted tohelping tomorrows leaders gain essentialleadership skills in the workplace. Duringthis dynamic three-day seminar, attendeeswill meet with top executives of VouantCommunications to discuss breakthroughleadership techniques, while cultivatingattributes of leadership that will market to

any employer.

Conference is available to graduatingseniors. Space is limited.

Registration and more information availableat:http://www.vouantcomm.com/ leaders

Do you want to have the competitive edge in businesss?

October 218 a.m. - 5 p.m.

Lincoln Convention Center

October 21 8 a.m. - 5 p.m.Lincoln Convention Center


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Description:A montage depicting a spiritual message.



Ben Pingel

Program(s)/Tools:Photoshop

Objectives:- Use strong folcal point and flow.- Unify a layout with a considtent theme and dominent spiritual message.- Learn how to blend two or more images together gradually, using masks.- Demonstrate more advanced Photoshop skills for layout with multiple elements

- Use a mask to apply a filter to one part of the image

Process:I found the picture online. I used PhotoShop and started with the picture of the footprints inthe sand. I used the Guassian blur filter to blur the footprints in the upper right corner. I put thepicture of Christ holding the persons hand on top of the beach picture and used the maskingeffect to fade the picture around the edges so that the focus was on the hands. I used a quotethat I felt complimented the picture and the message I was trying to convey. I used contrastingfonts to bring attention to the words I felt were important.

Montage


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Description:A photo displaying a color scheme and lead room.



Ben Pingel

Program(s)/Tools:Photoshop and InDesign

Objectives:- Learn basic photography skills.- Choose a color scheme, take a photo to match those colors, then incorporate the colors into the layout.- Use a digital camera to take quality images.- Adjust image levels, saturation, color balance, sharpen tool on separate layers for NDE.

- Size and crop the image.- Use layers to design text and repating graphic elements in Photoshop.

Process:I decided on a color scheme first, then I took a photo that had the color scheme I chose. I edit-ed the photo in PhotoShop so that the colors I needed were more vibrant. I used the eyedrop-per tool to choose the colors I have on the out edges. I found a quote that went with the

picture to fill in some of the white space in the photo.

Photodesign


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Description:A full-bleed, color, offset brochure.

Date:December 6, 2014


Ben Pingel

Program(s)/Tools:Illustrator and Indesign

Objectives:- Set up and align a two-sided, folded document.- Create an original, new log, and use it in a brochure.- Incorporate quality images. One should be clipped in Photoshop and text-wrapped in InDesignso the text follows the cutout shape of the image.

- Write at least 250 words of original copy.

Process:I created an outline for the brochure using InDesign. I used Illustrator to create the logo. I foundpictures from the internet, three of which I used in the offset part seen from the front of thebrochure. For the fourth picture I used Photoshop to crop out a cupcake. I wrapped some of mytext around the cropped cupcake.

Brochure


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123 Cupcake S tBoise, Idaho 12345

[email protected]

MargiesCupcakes

How it All Started:

Margie learned at the hand of her motherhow to bake. This cultivated a love ofbaking that Margie has carried with herthroughout her life. She especially enjoyed

making and decorating cupcakes.She would make cupcakes for

her family and friends on theirspecial occasions so often shewas finally convinced to open

her own shop, hence the birthof Margies Cupcakes.

Since its establishment in1996, Margies Cupcakes

has grown to becomeone of the mostsuccessful cupcakeshops in Idaho. The

continued successderives from the quality

of Margies ingredients.Each and every ingredient

is organic, local, and onlythe highest quality available.

Every morning the cupcakes are made freshand in store by the talented hands of thebest bakers around. Margie guaranteessatisfaction for each and every customer.

What it offers:

Margies Cupcakes offers a variety of flavors and

options to fill all your special occasion needs. Frombaby showers to bridal showers to weddings shesgot it all. The popular Cherry-Almond cupcake is theperfect option for your next birthday. Not your thing?Try the crowd-pleasing Cookies-N-Cream cupcakefor your baby shower, or the elegant Strawberry RedVelvet cupcake for your wedding reception. Margieeven offers specialty cupcakes including gluten freeand vegan option. Whichever you choose, you aresure to impress your guests with these beautiful andunique options.

Margie wants to fill your s tomach; not empty yourwallet, so she maintains reasonable prices. Thesebeautiful cupcakes start at $6.00 for 12 cupcakes.


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Description:Three different logos designed for the Down Town Cafe



Ben Pingel

Program(s)/Tools:Illustrator

Objectives:- Create three completely different, original logos for a company. Do not imitate existing logosor use previous designs.

- Use only the Illustrator tools to create and draw your logos.

Process:I created each logo using Adobe Illustrator. For the first logo, I used the rectangle shape tool tomake the D look like a coffee mug. The middle logo is created using the pen tool too create thecoffee mug/cinnamon roll effect in the second picture. In the last logo I used the circle shapetool and deleted half of the circle to create the shape of a cup and handle. For color schemesI used the eyedropper tool and used colors directly from the color wheel in the first and lastlogos.

Logos


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Downtown

DownTown Cafe

cafe

Cafe

DowntownCafe


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Description:A web-page for Sushi Bar



Ben Pingel

Program(s)/Tools:Text Wrangler and Illustrator

Objectives:- Size and optimize an original logo as a .png so the long side is 300 - 500 pixels.- Write content to descrive the process of creating your logo and how it appeals to a targetaudience.- Acquire a working knowledge of HTLM.

- Acquire a working knowledge of CSS.

Process:I used InDesign to create the logo. I then used Text Wrangler to create the webpage using htmland css codes.

Web Page


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