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HOW TO BUILD LOCAL AND REGIONAL INNOVATION-ORIENTED ECOSYSTEMS Marcin Baron TAFTIE Expert session “Innovation- oriented ecosystems” September 10, 2014, Gdynia, Poland

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Page 1: HOW TO BUILD LOCAL AND REGIONAL INNOVATION-ORIENTED ECOSYSTEMS Marcin Baron TAFTIE Expert session “Innovation-oriented ecosystems” September 10, 2014,

HOW TO BUILD LOCAL AND REGIONAL INNOVATION-ORIENTED ECOSYSTEMS

Marcin Baron

TAFTIE Expert session “Innovation-oriented ecosystems” September 10, 2014, Gdynia, Poland

Page 2: HOW TO BUILD LOCAL AND REGIONAL INNOVATION-ORIENTED ECOSYSTEMS Marcin Baron TAFTIE Expert session “Innovation-oriented ecosystems” September 10, 2014,

Marcin Baron:

Partner at InnoCo

Fellow of the University of Economics in Katowice (Department of Strategic and Regional Studies)

Member of Regional Studies Association and International Society for Professional Innovation Management

Appointed to Polish Academy of Sciences Task Force on Regional & Spatial Policy in Poland and Europe

Co-author of Regional Innovation Strategy of Silesia (PL) and several innovation policy documents

[email protected] +48506035345 www.innoco-team.com

Page 3: HOW TO BUILD LOCAL AND REGIONAL INNOVATION-ORIENTED ECOSYSTEMS Marcin Baron TAFTIE Expert session “Innovation-oriented ecosystems” September 10, 2014,

So… we want ecosystems…

Page 4: HOW TO BUILD LOCAL AND REGIONAL INNOVATION-ORIENTED ECOSYSTEMS Marcin Baron TAFTIE Expert session “Innovation-oriented ecosystems” September 10, 2014,

Don’t think it’s Nature.It’s HBR !The fairly old one…

Harvard Business Review, May-June 1993drawing by Traian Filip

Page 5: HOW TO BUILD LOCAL AND REGIONAL INNOVATION-ORIENTED ECOSYSTEMS Marcin Baron TAFTIE Expert session “Innovation-oriented ecosystems” September 10, 2014,

If there are predatorswho’s gonna be a prey?

Page 6: HOW TO BUILD LOCAL AND REGIONAL INNOVATION-ORIENTED ECOSYSTEMS Marcin Baron TAFTIE Expert session “Innovation-oriented ecosystems” September 10, 2014,

{Camera switch. Mufasa and Simba are out walking on the savannah.}

Mufasa: Everything you see exists together, in a delicate balance. As king, you need to understand that balance, and respect all the creatures-- from the crawling ant to the leaping antelope.

Simba: But, Dad, don't we eat the antelope?

Mufasa: Yes, Simba, but let me explain. When we die, our bodies become the grass. And the antelope eat the grass. And so we are all connected in the great Circle of Life.

Page 7: HOW TO BUILD LOCAL AND REGIONAL INNOVATION-ORIENTED ECOSYSTEMS Marcin Baron TAFTIE Expert session “Innovation-oriented ecosystems” September 10, 2014,

{Camera switch. Mufasa and Simba are out walking on the savannah.}

Mufasa: Everything you see exists together, in a delicate balance. As king, you need to understand that balance, and respect all the creatures-- from the crawling ant to the leaping antelope.

Simba: But, Dad, don't we eat the antelope?

Mufasa: Yes, Simba, but let me explain. When we die, our bodies become the grass. And the antelope eat the grass. And so we are all connected in the great

Circle of Life.

The Walt Disney Co.1984, 1994

Page 8: HOW TO BUILD LOCAL AND REGIONAL INNOVATION-ORIENTED ECOSYSTEMS Marcin Baron TAFTIE Expert session “Innovation-oriented ecosystems” September 10, 2014,

The principal learning:

The Birth of Business Ecosystems

Bet on a seed innovation that can lead to revolutionary products.

Discover the right customer value proposition.

Design a business that can serve the potential market.

J.F.Moore, Predators and Prey: A New Ecology of Competition, Harvard Business Review, May-June 1993

Page 9: HOW TO BUILD LOCAL AND REGIONAL INNOVATION-ORIENTED ECOSYSTEMS Marcin Baron TAFTIE Expert session “Innovation-oriented ecosystems” September 10, 2014,

Remark no.1:Business ecosystemscome from business (not policy)and are for business.

Page 10: HOW TO BUILD LOCAL AND REGIONAL INNOVATION-ORIENTED ECOSYSTEMS Marcin Baron TAFTIE Expert session “Innovation-oriented ecosystems” September 10, 2014,

As seen in 1993:For example, Apple Computer is the leader of an

ecosystem that crosses at least four major industries: personal computers, consumer electronics, information, and communications. The Apple ecosystem encompasses an extended web of suppliers that includes Motorola and Sony and a large number of customers in various market segments.

Apple, IBM, Ford, Wal-Mart, and Merck have all been or still are the leaders of business ecosystems. While the center may shift over time, the role of the leader is valued by the rest of the community. Such leadership enables all ecosystem members to invest toward a shared future in which they anticipate profiting together.

J.F.Moore, Predators and Prey: A New Ecology of Competition, Harvard Business Review, May-June 1993

Page 11: HOW TO BUILD LOCAL AND REGIONAL INNOVATION-ORIENTED ECOSYSTEMS Marcin Baron TAFTIE Expert session “Innovation-oriented ecosystems” September 10, 2014,

Remark no.2:Every stick has two ends. But contemporary ecosystems have three perspectives.

Page 12: HOW TO BUILD LOCAL AND REGIONAL INNOVATION-ORIENTED ECOSYSTEMS Marcin Baron TAFTIE Expert session “Innovation-oriented ecosystems” September 10, 2014,

The micro- perspective:

M.A.Carpenter, Wm.G.Sanders, Strategic Management - a Dynamic Perspective, Pearson 2007

Page 13: HOW TO BUILD LOCAL AND REGIONAL INNOVATION-ORIENTED ECOSYSTEMS Marcin Baron TAFTIE Expert session “Innovation-oriented ecosystems” September 10, 2014,

The meso- perspective:

M.A.Carpenter, Wm.G.Sanders, Strategic Management - a Dynamic Perspective, Pearson 2007

Page 14: HOW TO BUILD LOCAL AND REGIONAL INNOVATION-ORIENTED ECOSYSTEMS Marcin Baron TAFTIE Expert session “Innovation-oriented ecosystems” September 10, 2014,

• State policy / state regional policy:

• National (smart) specialisations

• Structural policy

• Sectoral policy

• (Intra-) regional policy:

• Regional (smart) specialisations; clusters etc.

• Attracting investors

• …

The macro- perspective:

Page 15: HOW TO BUILD LOCAL AND REGIONAL INNOVATION-ORIENTED ECOSYSTEMS Marcin Baron TAFTIE Expert session “Innovation-oriented ecosystems” September 10, 2014,

What drives policy makers and policy recipients?

• State policy / state regional policy:

• National (smart) specialisations

• Structural policy

• Sectoral policy

• (Intra) regional policy:

• Regional (smart) specialisations; clusters etc.

• Attracting investors

• …

Page 16: HOW TO BUILD LOCAL AND REGIONAL INNOVATION-ORIENTED ECOSYSTEMS Marcin Baron TAFTIE Expert session “Innovation-oriented ecosystems” September 10, 2014,

Typology of regional innovation systems:

• Grassroots RISs are characterised by local initiatives, diffuse

funding, applied, near-market research, low level of technological specialisation and local co-ordination.

• Network RISs can be initiated at several levels: local, regional,

federal or governmental. Consequently, funding is more likely to be agreed by banks, firms and government agencies. The research is mixed, aimed at both applied and ‘pure’ technology with flexible specialisation give the wide range of participants.

• Dirigiste RISs are more animated from outside and above the region

itself, initiated and funded typically by central governments. The research is rather basic or fundamental, to be used in large firms in or beyond the region in question. As it is state-run, the level of co-ordination is high and the level of specialisation is also likely to be high.

R.L.Martin, A Study on the Factors of Regional Competitiveness, A draft final report for The European Commission Directorate-General Regional Policy, 2003

Page 17: HOW TO BUILD LOCAL AND REGIONAL INNOVATION-ORIENTED ECOSYSTEMS Marcin Baron TAFTIE Expert session “Innovation-oriented ecosystems” September 10, 2014,

Remark no.3:Mind the ‘Circle of Life’.

Page 18: HOW TO BUILD LOCAL AND REGIONAL INNOVATION-ORIENTED ECOSYSTEMS Marcin Baron TAFTIE Expert session “Innovation-oriented ecosystems” September 10, 2014,

As seen in 1993:A business ecosystem, like its biological counterpart,

gradually moves from a random collection of elements to a more structured community. Think of a prairie grassland that is succeeded by stands of conifers, which in turn evolve into a more complex forest dominated by hardwoods. Business ecosystems condense out of the original swirl of capital, customer interest, and talent generated by a new innovation, just as successful species spring from the natural resources of sunlight, water, and soil nutrients.

J.F.Moore, Predators and Prey: A New Ecology of Competition, Harvard Business Review, May-June 1993

Page 19: HOW TO BUILD LOCAL AND REGIONAL INNOVATION-ORIENTED ECOSYSTEMS Marcin Baron TAFTIE Expert session “Innovation-oriented ecosystems” September 10, 2014,

J.F.Moore, Predators and Prey: A New Ecology of Competition, Harvard Business Review, May-June 1993

Page 20: HOW TO BUILD LOCAL AND REGIONAL INNOVATION-ORIENTED ECOSYSTEMS Marcin Baron TAFTIE Expert session “Innovation-oriented ecosystems” September 10, 2014,

Remark no.4:There’s no one-size-fits-all solution.

Page 21: HOW TO BUILD LOCAL AND REGIONAL INNOVATION-ORIENTED ECOSYSTEMS Marcin Baron TAFTIE Expert session “Innovation-oriented ecosystems” September 10, 2014,

Accept and allow different arrangements. Don’t believe in models too much!

M.A.Carpenter, Wm.G.Sanders, Strategic Management - a Dynamic Perspective, Pearson 2007

Page 22: HOW TO BUILD LOCAL AND REGIONAL INNOVATION-ORIENTED ECOSYSTEMS Marcin Baron TAFTIE Expert session “Innovation-oriented ecosystems” September 10, 2014,

M.Baron, Analiza aktorów regionalnego ekosystemu innowacji, in press

Page 23: HOW TO BUILD LOCAL AND REGIONAL INNOVATION-ORIENTED ECOSYSTEMS Marcin Baron TAFTIE Expert session “Innovation-oriented ecosystems” September 10, 2014,

M.Baron, Regional innovation ecosystem’s actors analysis, in press

Animator’s role

institution

Animator’s role

person

Page 24: HOW TO BUILD LOCAL AND REGIONAL INNOVATION-ORIENTED ECOSYSTEMS Marcin Baron TAFTIE Expert session “Innovation-oriented ecosystems” September 10, 2014,

Remark no.5:Names will change. Change leaders do their job anyway.

Page 25: HOW TO BUILD LOCAL AND REGIONAL INNOVATION-ORIENTED ECOSYSTEMS Marcin Baron TAFTIE Expert session “Innovation-oriented ecosystems” September 10, 2014,

Do you like it? W.Vanhaverbeke, From open innovation to innovation ecosystems, presentation of 6 May 2014, SlideShare

Page 26: HOW TO BUILD LOCAL AND REGIONAL INNOVATION-ORIENTED ECOSYSTEMS Marcin Baron TAFTIE Expert session “Innovation-oriented ecosystems” September 10, 2014,

Chesbrough and

Vanhaverbeke already ‘killed’ the OI

we know.

W.Vanhaverbeke, From open innovation to innovation ecosystems, presentation of 6 May 2014, SlideShare

Page 27: HOW TO BUILD LOCAL AND REGIONAL INNOVATION-ORIENTED ECOSYSTEMS Marcin Baron TAFTIE Expert session “Innovation-oriented ecosystems” September 10, 2014,

M.Curley, B.Salmelin, Open Innovation 2.0: A New Paradigm, EU Open Innovation Strategy and Policy Group 2013

Page 28: HOW TO BUILD LOCAL AND REGIONAL INNOVATION-ORIENTED ECOSYSTEMS Marcin Baron TAFTIE Expert session “Innovation-oriented ecosystems” September 10, 2014,

M.Curley, B.Salmelin, Open Innovation 2.0: A New Paradigm, EU Open Innovation Strategy and Policy Group 2013

Page 29: HOW TO BUILD LOCAL AND REGIONAL INNOVATION-ORIENTED ECOSYSTEMS Marcin Baron TAFTIE Expert session “Innovation-oriented ecosystems” September 10, 2014,

M.Curley, B.Salmelin, Open Innovation 2.0: A New Paradigm, EU Open Innovation Strategy and Policy Group 2013

Page 30: HOW TO BUILD LOCAL AND REGIONAL INNOVATION-ORIENTED ECOSYSTEMS Marcin Baron TAFTIE Expert session “Innovation-oriented ecosystems” September 10, 2014,

And what’s your label?How do you approach?

Business (R&D) modelperspective

Territorial perspective

ManagementEconomics,

Regional Science

Business model canvasValue chain

Open innovationNetworking

Industrial districtsInnovation milieux

Competitiveness (techno) polesRegional innovation systems

Page 31: HOW TO BUILD LOCAL AND REGIONAL INNOVATION-ORIENTED ECOSYSTEMS Marcin Baron TAFTIE Expert session “Innovation-oriented ecosystems” September 10, 2014,

And what’s your label?How do you approach?

Does it really matter?

It really does matter!

Page 32: HOW TO BUILD LOCAL AND REGIONAL INNOVATION-ORIENTED ECOSYSTEMS Marcin Baron TAFTIE Expert session “Innovation-oriented ecosystems” September 10, 2014,

Remark no.6:Prahalad and Krishnan might change your understanding.

Page 33: HOW TO BUILD LOCAL AND REGIONAL INNOVATION-ORIENTED ECOSYSTEMS Marcin Baron TAFTIE Expert session “Innovation-oriented ecosystems” September 10, 2014,

R=G n=1

C.K.Prahalad, M.S.Krishnan, The New Age of Innovation: Driving Cocreated Value Through Global Networks, McGraw-Hill 2008

Page 34: HOW TO BUILD LOCAL AND REGIONAL INNOVATION-ORIENTED ECOSYSTEMS Marcin Baron TAFTIE Expert session “Innovation-oriented ecosystems” September 10, 2014,

R=G n=1

Whether we like or dislike itregional dimension

is not fancy any longer…

But sound business will always be promising!

How about being local for global value chains?

Page 35: HOW TO BUILD LOCAL AND REGIONAL INNOVATION-ORIENTED ECOSYSTEMS Marcin Baron TAFTIE Expert session “Innovation-oriented ecosystems” September 10, 2014,

Remark no.7:Big policy programmes change the rules of the game. Make them supportive!

Page 36: HOW TO BUILD LOCAL AND REGIONAL INNOVATION-ORIENTED ECOSYSTEMS Marcin Baron TAFTIE Expert session “Innovation-oriented ecosystems” September 10, 2014,

In Poland:• National Science Centre• The National Centre for Research and

Development

Page 37: HOW TO BUILD LOCAL AND REGIONAL INNOVATION-ORIENTED ECOSYSTEMS Marcin Baron TAFTIE Expert session “Innovation-oriented ecosystems” September 10, 2014,

Again,thinking that regional economy calls

for mainly regionally boundpolicy instruments is a common mistake.

Page 38: HOW TO BUILD LOCAL AND REGIONAL INNOVATION-ORIENTED ECOSYSTEMS Marcin Baron TAFTIE Expert session “Innovation-oriented ecosystems” September 10, 2014,

What do we want ? Don’t know !

When do we want it ?

Now !

Page 39: HOW TO BUILD LOCAL AND REGIONAL INNOVATION-ORIENTED ECOSYSTEMS Marcin Baron TAFTIE Expert session “Innovation-oriented ecosystems” September 10, 2014,

Exemplarypolicy approach

Page 40: HOW TO BUILD LOCAL AND REGIONAL INNOVATION-ORIENTED ECOSYSTEMS Marcin Baron TAFTIE Expert session “Innovation-oriented ecosystems” September 10, 2014,

Regional Innovation Strategy of the Śląskie Voivodeship for the years 2013-2020, Katowice 2012

Page 41: HOW TO BUILD LOCAL AND REGIONAL INNOVATION-ORIENTED ECOSYSTEMS Marcin Baron TAFTIE Expert session “Innovation-oriented ecosystems” September 10, 2014,

Regional Innovation Strategy of the Śląskie Voivodeship for the years 2013-2020, Katowice 2012

Page 42: HOW TO BUILD LOCAL AND REGIONAL INNOVATION-ORIENTED ECOSYSTEMS Marcin Baron TAFTIE Expert session “Innovation-oriented ecosystems” September 10, 2014,

Regional Innovation Strategy of the Śląskie Voivodeship for the years 2013-2020, Katowice 2012

Page 43: HOW TO BUILD LOCAL AND REGIONAL INNOVATION-ORIENTED ECOSYSTEMS Marcin Baron TAFTIE Expert session “Innovation-oriented ecosystems” September 10, 2014,

Regional Innovation Strategy of the Śląskie Voivodeship for the years 2013-2020, Katowice 2012

Page 44: HOW TO BUILD LOCAL AND REGIONAL INNOVATION-ORIENTED ECOSYSTEMS Marcin Baron TAFTIE Expert session “Innovation-oriented ecosystems” September 10, 2014,

Thank you for your attention.

Feel free to ask & discuss !