how to come up with the right domain name
DESCRIPTION
In the following slides we look at some important ways to get the right domain for your brand that works.TRANSCRIPT
HOW TO COME UP WITH THE RIGHT
DOMAIN NAME
THE RIGHT DOMAIN
There are numerous things you need to take into consideration when running a business. One of the most important parameters is coming up with a right domain name. Getting a domain that works for your brand is an activity that requires a lot of thought to be put into.
In the following slides we look at some important ways to get the right domain for your brand that works.
KEEP IT SHORT, CRISP AND CATCHY
1. Such domains are easy to remember
2. Stays with the customers for a longer period
3. Help create a significant brand image and reputation
USE A BRANDABLE DOMAIN NAME
1. Such names are relatable
2. People connect to such names faster
3. Customers can co-relate such names with brands
USE A DOT COM EXTENSION
1. Most brandable names are inn .com extensions
2. Such names are SEO (Search Engine Optimization) friendly
3. Gives higher search rankings and direct traffic
AVOID SPECIAL CHARACTERS
1. Such names eat-up the recall factor from your domain name
2. They are tough to remember and recall
3. Domain names with special characters are usually ignored by users
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