how to improve the product by 25% for 5% of its cost. playtestix
DESCRIPTION
Playtestix presentation for Mobile Developer Day, OdessaTRANSCRIPT
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www.playtestix.com
APPS AND GAMES IMPROVEMENT
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PRODUCT QUALITY
QUALITY AND EXPENSES
DEVELOPMENT EXPENSES
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QUALITY AND EXPENSES
≠
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HOW can you measure the QUALITY of your game?
PRODUCT QUALITY
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CHANNELS FOR GATHERING DATA
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IMPORTANT!
YOU WILL FIGURE THIS OUT AFTER THE
RELEASE
IS YOUR PRODUCT GOOD ENOUGH?
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DEVELOPERS’ LIFE
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PLANNING
DEVELOPMENT TIME <6 MONTHS
BRILLIANT IDEA
DEVELOPMENTTIME
RELEASE
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Небольшие правки - это улучшение!FEEDBACK AND IMPROVEMENT
BRILLIANT IDEA
DEVELOPMENTTIME
RELEASE
REVISION
ANALYSIS
FEEDBACK
IMPROVEMENT
RELEASE>>> TRAFFIC ACQUISITION
FIRST FEEDBACK>>> REVISION= 1-2 MONTHS
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А мы точно ЭТО планировали?UNEXPECTED TIME SPENDING
APPROACHING VERSION 1.6.
BRILLIANT IDEA
DEVELOPMENT
RELEASE
REVISION
ANALYSIS
FEEDBACK
IMPROVEMENT
TIME SPENT ON REVISION = 6 MONTHS
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А мы точно ЭТО планировали?UNEXPECTED TIME SPENDING
APPROACHING VERSION 1.6.
BRILLIANT IDEA
DEVELOPMENT
RELEASE
REVISION
ANALYSIS
FEEDBACK
IMPROVEMENT
TOTAL TIME, SPENT OF DEVELOPMENT= 1 YEAR
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Как же так?A YEAR FOR PRODUCT DEVELOPMENT. BUT WHY?
<12 MONTHS FOR VERSION 1.6
INFORMATION VACUUM FEEDBACK
DEVELOPMENT6-9 MONTHS
REVISION9-12 MONTHS
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Как же так?A YEAR FOR PRODUCT DEVELOPMENT. BUT WHY?
WHAT SHOULD I DO?
INFORMATION VACUUM
FEEDBACK
DEVELOPMENT6-9 MONTHS
REVISION9-12 MONTHS
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Как же так?GET FEEDBACK ASAP!
INFORMATION VACUUM
FEEDBACK
DEVELOPMENT6-9 MONTHS
REVISION9-12 MONTHS
GET FEEDBACK ASAP and DIRECTLY!
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Как же так?GET FEEDBACK ASAP!
DEVELOPMENT
FEEDBACK
VERSION 1.6 – IN 6-9 MONTHS!AS LONG AS YOU PLAYTEST YOUR PRODUCT
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WHAT IS PLAYTESТ?
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ANALYTICS
What about analytics?
ANALYTICS + PLAYTEST
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Playtesting, you approach the needed result MUCH EARLIER
BRILLIANT IDEA
IMPROVEMENT
RELEASE
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TRUE BENEFITS
TIME FOR
DEVELOPMENT
-40%
PROJECT
BUDGET
-35%
PRODUCT
QUALITY
+25%
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