how to make a tradeshow a healthy experience

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Tracy Stuckrath CSEP, CMM, CHC, CFPM HOW TO Make A Tradeshow A HEALTHY EXPERIENCE ©July 2017 | Proprietary and Confidential | Thrive! Meetings & Events | @tstuckrath | @thrivemeetings | @IAEESE

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Page 1: How to Make a Tradeshow A Healthy Experience

Tracy Stuckrath CSEP, CMM, CHC, CFPMHOW TO

Make A Tradeshow A HEALTHY EXPERIENCE

©July 2017 | Proprietary and Confidential | Thrive! Meetings & Events | @tstuckrath | @thrivemeetings | @IAEESE

Page 2: How to Make a Tradeshow A Healthy Experience

©July 2017 | Proprietary and Confidential | Thrive! Meetings & Events | @tstuckrath | @thrivemeetings | @IAEESE

What We’ll Discuss Today

Realize how face-to-face interactions impact the well-being of your stakeholders.

Digest ways to use food to energize and create a sense of inclusivity.

Learn how to incorporate and encourage wellness practices into your show.

Page 3: How to Make a Tradeshow A Healthy Experience

©July 2017 | Proprietary and Confidential | Thrive! Meetings & Events | @tstuckrath | @thrivemeetings | @IAEESE

Exercise EnvironmentNutrition

Healthy Tradeshows

Page 4: How to Make a Tradeshow A Healthy Experience

©July 2017 | Proprietary and Confidential | Thrive! Meetings & Events | @tstuckrath | @thrivemeetings | @IAEESE

Top 4 Standard Healthy F&B Inclusions

Water & low calorie drinks

Healthy snacks of nuts, fruits, vegetables

Fish, chicken or lean meats

Gluten-free

25 50 75 100

50%

47%

42%

36%

32%

36%

38%

35%

10%

8%

12%

19%

• Standard

• Preferred

• Great Practice, but not usually included

• Insignificant

• Don't Know

Incentive Research Foundation, 2017 Spanning the Wellness Divide: From Interest to Action in Meeting and Incentive Travel Wellness

Page 5: How to Make a Tradeshow A Healthy Experience

©July 2017 | Proprietary and Confidential | Thrive! Meetings & Events | @tstuckrath | @thrivemeetings | @IAEESE

Top 5 Health & Wellness Inclusions

Smoke-free Venue

Free Access Fitness Access

Frequent breaks to Encourage moving

Casual dress to encourage activity

Venues w/in Walking distance of Hotel

25 50 75 100

64%

38%

37%

36%

26%

42%

39%

40%

3%

12%

15%

13%

• Standard

• Preferred

• Great Practice, but not usually included

• Insignificant

• Don't Know

Incentive Research Foundation, 2017 Spanning the Wellness Divide: From Interest to Action in Meeting and Incentive Travel Wellness

21% 54% 15%

Page 6: How to Make a Tradeshow A Healthy Experience

©July 2017 | Proprietary and Confidential | Thrive! Meetings & Events | @tstuckrath | @thrivemeetings | @IAEESE

THE RATIONALE• Physical & social environments • 50% waking hours at work • Fats, sugars & sodium • Fruits, vegetables, and whole grains • Sitting & physical activity • Concentration, productivity, & energy levels

Center for Science in the Public Interest

Page 7: How to Make a Tradeshow A Healthy Experience

©July 2017 | Proprietary and Confidential | Thrive! Meetings & Events | @tstuckrath | @thrivemeetings | @IAEESE

• Cultivates a culture of health • Helps participants to eat well, be active • Protects the environment • Sends message participants are important • Supports health of participants • “Walk-the-walk”Center for

Science in the Public

Interest

THE RATIONALE

Page 8: How to Make a Tradeshow A Healthy Experience

©October 14, 2014 | Thrive! Meetings & Events

6 out of 10 deaths worldwide

attributed to chronic diseases@thrivemeetings @tstuckrath @SAACIofficial #saaci17 #eventprofs

Page 9: How to Make a Tradeshow A Healthy Experience

©October 14, 2014 | Thrive! Meetings & Events

CHRONIC DISEASES

@thrivemeetings @tstuckrath @SAACIofficial #saaci17 #eventprofs

• Heart disease • Cancer

• Chronic Respiratory Diseases •  Asthma •  Chronic obstructive pulmonary disease •  Lung cancer • Cystic fibrosis •  Sleep apnea

• Stroke • Diabetes

Page 10: How to Make a Tradeshow A Healthy Experience

©January 2016 | Proprietary and Confidential | Thrive! Meetings & Events @thrivemeetings @tstuckrath @SAACIofficial #saaci17 #eventprofs

Leading Causes of Death

Heart & Circulatory Disorders

CancerRespiratory Disorders

2017 NHS UK Statistic ℅ lifestyleprescription.com

War

Nervous System Disorders

Pregnancy & birthMedical ComplicationsMurderUndetermined EventsMental Health DisordersTransport AccidentsSuicideMusculoskeletal Disorders

Diabetes

Non-transport Accidents

Infections

Kidney Disorders

Digestive Disorders

Page 11: How to Make a Tradeshow A Healthy Experience

Nutrition

©July 2017 | Proprietary and Confidential | Thrive! Meetings & Events | @tstuckrath | @thrivemeetings | @IAEESE

• Added Sugar • High Salt • High Fat • Excess Calories

• Addictive • Heart Disease • Diabetes

Page 12: How to Make a Tradeshow A Healthy Experience

Nutrition • Smaller portion sizes • Fruits & vegetables at EVERY meal • Whole grains and legumes • Healthier condiments & dressings • Lower-sodium options • Lean proteins • Vegetarian/vegan options • Non-alcoholic Options

©July 2017 | Proprietary and Confidential | Thrive! Meetings & Events | @tstuckrath | @thrivemeetings | @IAEESE

Page 13: How to Make a Tradeshow A Healthy Experience

©July 2017 | Proprietary and Confidential | Thrive! Meetings & Events | @tstuckrath | @thrivemeetings | @IAEESE

Fruit as Dessert

©July 2017 | Proprietary and Confidential | Thrive! Meetings & Events | @tstuckrath | @thrivemeetings | @IAEESE

Page 14: How to Make a Tradeshow A Healthy Experience

©July 2017 | Proprietary and Confidential | Thrive! Meetings & Events | @tstuckrath | @thrivemeetings | @IAEESE©July 2017 | Proprietary and Confidential | Thrive! Meetings & Events | @tstuckrath | @thrivemeetings | @IAEESE

Satisfy sweet tooth with healthy options • Pizzas • Snow Cones • Popsicles • Bowls

Fruit as Dessert

Page 15: How to Make a Tradeshow A Healthy Experience

©July 2017 | Proprietary and Confidential | Thrive! Meetings & Events | @tstuckrath | @thrivemeetings | @IAEESE©July 2017 | Proprietary and Confidential | Thrive! Meetings & Events | @tstuckrath | @thrivemeetings | @IAEESE

Satisfy sweet tooth with healthy options • Pizzas • Snow Cones • Popsicles • Bowls

Fruit as Dessert

Page 16: How to Make a Tradeshow A Healthy Experience

©July 2017 | Proprietary and Confidential | Thrive! Meetings & Events | @tstuckrath | @thrivemeetings | @IAEESE©July 2017 | Proprietary and Confidential | Thrive! Meetings & Events | @tstuckrath | @thrivemeetings | @IAEESE

Satisfy sweet tooth with healthy options • Pizzas • Snow Cones • Popsicles • Bowls

Fruit as Dessert

Page 17: How to Make a Tradeshow A Healthy Experience

Hummus

©July 2017 | Proprietary and Confidential | Thrive! Meetings & Events | @tstuckrath | @thrivemeetings | @IAEESE

• Instead of ranch dip • Vegetables • Beans • Vegan/vegetarian • Lower fat/calories • High fiber

Page 18: How to Make a Tradeshow A Healthy Experience

©July 2017 | Proprietary and Confidential | Thrive! Meetings & Events | @tstuckrath | @thrivemeetings | @IAEESE

Alternative Pastas

©July 2017 | Proprietary and Confidential | Thrive! Meetings & Events | @tstuckrath | @thrivemeetings | @IAEESE

Page 19: How to Make a Tradeshow A Healthy Experience

©July 2017 | Proprietary and Confidential | Thrive! Meetings & Events | @tstuckrath | @thrivemeetings | @IAEESE

Vegetarian & Vegan

Year of the

Page 20: How to Make a Tradeshow A Healthy Experience

©July 2017 | Proprietary and Confidential | Thrive! Meetings & Events | @tstuckrath | @thrivemeetings | @IAEESE© April 2015 | Proprietary and Confidential | Thrive! Meetings & Events

Infused Water • Soda • Sugary beverages

Page 21: How to Make a Tradeshow A Healthy Experience

©July 2017 | Proprietary and Confidential | Thrive! Meetings & Events | @tstuckrath | @thrivemeetings | @IAEESE

Smaller

PLATES BOWLS SERVING SIZES

Page 22: How to Make a Tradeshow A Healthy Experience

Mocktails• Non-alcoholic cocktails • Local ingredients • Fun, fizzy, refreshing • Shrubs, vinegars, herbs • Muddling

©July 2017 | Proprietary and Confidential | Thrive! Meetings & Events | @tstuckrath | @thrivemeetings | @IAEESE

Page 23: How to Make a Tradeshow A Healthy Experience

©July 2017 | Proprietary and Confidential | Thrive! Meetings & Events | @tstuckrath | @thrivemeetings | @IAEESE

Vegan

Vegetarian

Raw

Paleo

Flexitarian

Personal Preferences

Food Allergies

Medical Conditions

Celiac Disease/Gluten-Free

Diabetes

Religious Practices

Understand Custom Eaters

Page 24: How to Make a Tradeshow A Healthy Experience

© April 2015 | Proprietary and Confidential | Thrive! Meetings & Events | @tstuckrath

MILK

EGG

SOY

TREE NUTS

FISH

PEANUTS

WHEAT

CRUSTACEANS

Mollusks

Sulfites

Celery

Sesame

Mustard

Lupin

Cerealsw/ Gluten

Tomato

Buckwheat

Peaches

Pork

Bee Pollen

Royal Jelly

FOOD ALLERGENS AROUND THE WORD

Page 25: How to Make a Tradeshow A Healthy Experience

©July 2017 | Proprietary and Confidential | Thrive! Meetings & Events | @tstuckrath | @thrivemeetings | @IAEESE

Celiac Disease

Barley

Wheat

Rye

Genetic autoimmune disease

300 symptoms

Malabsorption

Avoid GLUTEN

No cure

Oatmeal?

GLUTEN

Page 26: How to Make a Tradeshow A Healthy Experience

©July 2017 | Proprietary and Confidential | Thrive! Meetings & Events | @tstuckrath | @thrivemeetings | @IAEESE

“Food is an

important part of my

Arlene Mathes-Scharf, kashrut.com

religionlive my life.”and the

way I

Page 27: How to Make a Tradeshow A Healthy Experience

©July 2017 | Proprietary and Confidential | Thrive! Meetings & Events | @tstuckrath | @thrivemeetings | @IAEESE

STOCK EPINEPHRINE• Acute Anaphylaxis • Epi-Pen • Avi-Q • Red Cross Training • Public Places

Page 28: How to Make a Tradeshow A Healthy Experience

Physical Activity

• OK to Move • Integrate exercise equipment • Allow for comfortable clothes/shoes • Periodically break up sitting time • Physical activity before, during, and

after daily events©July 2017 | Proprietary and Confidential | Thrive! Meetings & Events | @tstuckrath | @thrivemeetings | @IAEESE

Page 29: How to Make a Tradeshow A Healthy Experience

©July 2017 | Proprietary and Confidential | Thrive! Meetings & Events | @tstuckrath | @thrivemeetings | @IAEESE

Physical Activity• Adapted activities for physically disabled • Short physical activity break(s). • Walkable destinations w/ maps • Free Fitness facilities • Exercise stations in meeting space • Walk & Talk sessions

Page 30: How to Make a Tradeshow A Healthy Experience

©July 2017 | Proprietary and Confidential | Thrive! Meetings & Events | @tstuckrath | @thrivemeetings | @IAEESE

Mindfullness• Cultivates awareness and clarity to respond • Feel centered, grounded, relaxed & confident • Reduces stress • Better Leaders & Listeners • Relationship Skills • Improve Focus

Page 31: How to Make a Tradeshow A Healthy Experience

©July 2017 | Proprietary and Confidential | Thrive! Meetings & Events | @tstuckrath | @thrivemeetings | @IAEESE

Mindfullness• Cultivates awareness and clarity to respond • Feel centered, grounded, relaxed & confident • Reduces stress • Better Leaders & Listeners • Relationship Skills • Improve Focus

Page 32: How to Make a Tradeshow A Healthy Experience

©July 2017 | Proprietary and Confidential | Thrive! Meetings & Events | @tstuckrath | @thrivemeetings | @IAEESE

Wellness Lounges

Page 33: How to Make a Tradeshow A Healthy Experience

©July 2017 | Proprietary and Confidential | Thrive! Meetings & Events | @tstuckrath | @thrivemeetings | @IAEESE

Get Attendees Moving

• Silent Disco • 5K Run/Walks • Check Your Shoes • City Tours/Walk Route • Animal Petting

Page 34: How to Make a Tradeshow A Healthy Experience

©July 2017 | Proprietary and Confidential | Thrive! Meetings & Events | @tstuckrath | @thrivemeetings | @IAEESE

Room Designs• Standing • Sitting • Couches • Balance Balls • Exercise Equipment • Play

Page 35: How to Make a Tradeshow A Healthy Experience

©July 2017 | Proprietary and Confidential | Thrive! Meetings & Events | @tstuckrath | @thrivemeetings | @IAEESE

• World Obesity Federation

• Venues committed to helping people live healthier lives

• Bronze, Silver & Gold Award

• Healthy eating & physical activity

• Supports healthy choices

www.WorldObesity.org

Help minimize the negative health

impacts of attending conferences

Page 36: How to Make a Tradeshow A Healthy Experience

©July 2017 | Proprietary and Confidential | Thrive! Meetings & Events | @tstuckrath | @thrivemeetings | @IAEESE

33% Globally

40% United States

$21.6 Billion

Waste

Page 37: How to Make a Tradeshow A Healthy Experience

Tracy Stuckrath CSEP, CMM, CFPM

@tstuckrath

www.thrivemeetings.com

[email protected]

(404) 242-0530