how to make important decisions as a sales leader
TRANSCRIPT
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STEP PROCESS TOMaking Important Decisions as a Sales Leader
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As a Sales Leader, using a systematic decision-making process can help you make effective decisions
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The R.O.I. Decision Making ProcessRisk / Opportunity / Investment
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Weigh the Importance of theDecision
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Determine how much time, money, and energy should be
expended on making the decision
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Search Relevant Facts andInformation
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The most effective decisions are made with as many facts and as much time as the decision requires
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What are the criteria for this decision?
What information do I need?
Are the missing facts worth finding?
How much time do I have?
Questions to Ask YourselfWhen Searching for Relevant Facts and Information:
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Identify DecisionOptions
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List all possible options, before evaluating ideas and selecting one to implement
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Narrow your list down to two or three of the most realistic and achievable options
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Use the ROI Framework toCompare Options
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Compare the options in terms of Risk, Opportunity, and
Investment, using high, medium, and low
rankings
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Risk: The probability of a decision option leading to failure. Rank Risk as High, Medium, or Low.
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Opportunity: The impact the decision option will have on results and how it will affect other issues such as sales
performance, your team, and your image. Use High, Medium, and Low rankings
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Investment: The cost of implementing the option, including monetary value, time and resources. Rank each as High, Medium or Low
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Select the “Best”Option
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Select the best option
based on your Risk,
Opportunity, and
Investment rankings.
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Eliminate High Risk Options
Eliminate Low Opportunity Options
Weigh High Investment Options
Select the option that is closest to the ideal: Low Risk, High Opportunity, and Low Investment.
Four Components in Selecting the Best Option:
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Time is of the essence in implementing a decision...
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Avoid losing a valuable opportunity through delay,
or letting an existing problem worsen
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As a sales leader, your ability
to influence and lead your
sales team is demonstrated in
your decision making
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The ROI Decision Making Process
will help you make
better decisions more quickly
and effectively
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