how to use misspelling words to optimize your referencing

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HOW TO USE MISSPELLING WORDS TO OPTIMIZE YOUR REFERENCING Brann Etienne ATII Classique 2016

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Page 1: How to use misspelling words to optimize your referencing

HOW TO USE MISSPELLING WORDS TO OPTIMIZE YOUR

REFERENCINGBrann EtienneATII Classique

2016

Page 2: How to use misspelling words to optimize your referencing

• Ranking for competitive keywords is getting harder

WHY USE MISSPELLING WORDS FOR SEO ?

• 10% of the search queries are misspelled

• Less competition for the misspelled keywords so it’s easier to rank them

Page 3: How to use misspelling words to optimize your referencing

OBVIOUS EXEMPLE

jewelry 3,350,000 jewlery 60,500 jewellery 40,500 jewelery 33,100 jewellry 4,400

Keywords related to the term jewelry

Page 5: How to use misspelling words to optimize your referencing

• Turn the misspelling into a brand name to get the exact match domain

example : www.equiptment.com

• Add the misspellings in user-generated content on your web site by writing comments

• Add in a “COMMONLY MISSPELLED AS” section on your web site

Page 6: How to use misspelling words to optimize your referencing

• « Did you mean this ? » with

HOUSTON WE HAVE A PROBLEM

• Not a big change for browsers

• Better means exist to optimize your referencing

• Auto-correct shows the word spelt well

Page 7: How to use misspelling words to optimize your referencing

THANK YOU FOR YOUR INTENTION

Brann.etienne(at)gmail.com

www.wildtreehacks.pbworks.com