i will pay for your product's marketing
TRANSCRIPT
YAEL CONSULTINGINVESTOR & MARKETING PARTNERSHIP
www.yaelconsulting.com
OVERVIEW
www.yaelconsulting.com
Our investment return is a percentage of the INCREASED revenue we help create
(by agreeing on a deal where BOTH parties win)
• Yael Consulting is an online marketing consultancy
• We are looking for companies to invest our resources in
1) We pay for ALL your online marketing costs (investment)
2) We become your online marketing department (partnership)
WHO WE ARE LOOKING FOR
1) COMPANIES seeking a marketing partner to
get sales & profits to the next level
(must already be generating revenue)
www.yaelconsulting.com
2) INVESTORS interested in co-vetting
companies with a marketing consultancy
COMMON BUSINESS PROBLEMS
• Stagnant or declining sales
• Marketing & advertising efforts that don’t translate into a jump in sales
• Market saturation & competition
• Not enough time & internal resources
www.yaelconsulting.com
WHAT DO WE BRING AS A PARTNER?
A team of marketing experts in:
• Website Conversion Optimization – maximize the value we get from each visitor
• Design, site layout, email marketing, optimized messaging
• Traffic Acquisition and Optimization – drive relevant traffic at the lowest cost
• Paid Search Advertising - Google, Bing, Yahoo, Facebook, Display, Media Buying
• Technology – develop and implement both front & back-end
• Web development, systems integration, shopping carts
www.yaelconsulting.com
WE pay for all online marketing costs (manpower, advertising, expenses, etc.)
EFFECTIVE MARKETING - IT’S WHAT WE DO
• 100+ clients since 2011 (domestic & global)
• Experience: Start-up to Fortune 500 companies
• Built 3 companies from <$20K to $2,000,000+, led successful exit to Nordstrom ($270MM)
• Successful service providers turned investors, putting our money where our mouth is
www.yaelconsulting.com
WE CONTRIBUTE BY:
1. Implementing a marketing game plan that leads to higher sales conversion
2. Increasing website traffic using data-driven strategies
3. Optimizing online advertising to cut waste & grow profit
4. Providing customer service, web development & IT support
5. Improving operational processes
6. Being versatile, fast-paced & experienced
www.yaelconsulting.com
We get compensated ONLY when we make you MORE money than before
EXECUTIVE TEAM
CEO & MARKETING EXPERT
Lior Krolewicz
BUSINESS STRATEGIST
Jen Tran
Background: Serial Entrepreneur, Digital
Advertising, Investor, Special-Ops Commander
Background: Start-Ups, MIT
Grad, Engineer, Fortune 500 www.yaelconsulting.com
PARTNER CASE STUDY: Orthopedic Shoe Company
Before: $20K per month in sales, with highly inefficient process and infrastructure
What We Did:
• Redesigned eCommerce website onto new platform, and integrated with outdated ERP
• Optimized UI for best conversion rate and grew e-mail subscribers from 0 to 34,500+
• Improved customer service, reduced return rates and optimized logistical processes
• Established Facebook following (11,000+ followers)
• Updated technology infrastructure
First 30 days investment ~$100k+ (not including the team’s time)
www.yaelconsulting.com
Outcome:
• Increased website sales from $20K per month to over $500,000
• Happened <30 days after new site launch!
• Actually had to stop sales so production and logistics could catch up
• Revenue is on target for 3,000%+ YoY growth
Within 6 months:
Brick-and-mortar sales through resellers
Amazon sales
Brand recognition and equity
Duration: started only 6 months ago www.yaelconsulting.com
PARTNER CASE STUDY: RESULTS
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COMPANIES WE’RE LOOKING FOR
1. Already generating revenue with proven business model
Enough to understand your product has a market
2. Neutral or positive market feedback
3. Desire and ability to scale-up the business operations (we’ll take care of sales)
4. Win-win philosophy to build open-minded, transparent, honest business relationships
We’ll be 100% “in this together” to grow your business and earn together
5. Prefer B2C with eCommerce which allows us greatest potential to influence online direct
sales from customer initial visit to completed order
Note: This is our niche, but we’re always open to new opportunities.
www.yaelconsulting.com
INTERESTED? THEN APPLY!
• 1) Get in touch with Lior: [email protected] | (424) 239-9434
• www.yaelconsulting.com
• 2) Meet & discuss (Skype, phone, coffee, etc.)
• 3) We’ll send you a proposal
• 4) Work out the kinks. Finalize. Start!
“The partnership deal is open and negotiable as, at the end of the day, it should make sense to
all parties on a case-by-case basis. If this concept makes sense to you on a high-level then I have no doubt that we will figure out the details.” - Lior Krolewicz