ian small - presentation at emerging communications conference & awards (ecomm 2011)
DESCRIPTION
Please see blog http://blog.eComm.ecTRANSCRIPT
Pushing the Boundaries ofReal-Time Communications
Ian Small
Emerging Communication Conference
June 27, 2011
© Copyright 2011 TokBox, Inc. All rights reserved. Page 2
Real-time communication enhances experience
Page 3
The most engaging formof RTC?
Face-to-face
© Copyright 2011 TokBox, Inc. All rights reserved.
Nonverbal cues make up almost90% of communication
© Copyright 2011 TokBox, Inc. All rights reserved. Page 4
Surely we can do better than this…
We think not
© Copyright 2011 TokBox, Inc. All rights reserved. Page 5
Real-world human interactionsare being brought online,application by application
TelecomEventsGaming
HealthcareMarketing
Page 6© Copyright 2011 TokBox, Inc. All rights reserved.
© Copyright 2011 TokBox, Inc. All rights reserved.
Telecom
Page 7
Events
Page 8© Copyright 2011 TokBox, Inc. All rights reserved.
© Copyright 2011 TokBox, Inc. All rights reserved.
Gaming
Page 9
© Copyright 2011 TokBox, Inc. All rights reserved.
Healthcare
Page 10
© Copyright 2011 TokBox, Inc. All rights reserved.
Marketing
Page 11
Takeaways
…Face-to-face communication increases attention and intimacy
…Weaving it into applications increases engagement
…We are in the early stages of a face-to-face communication revolution
Page 12© Copyright 2011 TokBox, Inc. All rights reserved.
Join the revolution – using OpenTok, of course!
Thank You
If you’d like to know more about OpenTok…
Website: http://tokbox.com
Email me: [email protected]
Come visit us: 115 Stillman Street, San Francisco
Confidential & Proprietary - Page 13© Copyright 2011 TokBox, Inc. All rights reserved.