ibm spss catalyst solution

© 2013 IBM Corporation

IBM SPSS Analytic CatalystAddressing the analytical skills gapName

Title

© 2013 IBM CorporationIBM Confidential2

Agenda

The Business Problems

IBM SPSS Analytic Catalyst

IBM SPSS Analytic Server


The Business Problems

Analytical skills gap and accessibility of analytics

Gaining insight and value from their data

Interpreting and acting on analytical results



• IBM SPSS Analytic Catalyst– A new approach – driven by automation– Guides business experts(but statistics novices) through process– Bridges the skills gap: Make analytics and data more accessible to users– Business knowledge and domain expertise is still a requirement


IBM SPSS Analytic Catalyst is a new analysis tool that addresses the analytical skills gap and makes predictive analytics and discovery more accessible to business analysts. Analytic Catalyst automatically uncovers key insights and predictive drivers in data without the need for programming or advanced statistical knowledge and presents those results as interactive visuals with plain language summaries for easy consumption. The automation of several analysis steps lowers the barrier of entry for predictive analytics and offers significant time-savings needed for timely and confident decisions.

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IBM SPSS Analytic Catalyst Value Proposition



Relevant for Business Users and Analysts•Know the business problem and goals•Lack skills to build predictive models or conduct statistical analysis


IBM SPSS Analytic Catalyst: Key features

Automation• Lowers barriers of entry for predictive analytics• Data analysis is an iterative process but automation offers significant time

savingsBusiness problem addressed: Skills gap and accessibility of analytics



Identify key relationships• Uncover key insights from big data• No programming, coding, scripting, querying required• No advanced statistical knowledge required

Business problem addressed: uncovering insights and value from data



Display results in interactive visuals with plain language

Business problem addressed: easy consumption of analytical results for decisions


Hiring salary gender bias at a bankTitanic Survivors: Females in First Class Recent moves with mid-level telco

equipment spending have greater churn

Graphs are important in survey software

Sluggers in their prime draw the biggest salaries in pro baseball

In the 70s American cars were all about muscle

Short, powerful cars have higher resale value

The Big 12 had more passing yards in 2011 than other conferences

Bad communication may cause people to quit


IBM SPSS Analytic Server

• IBM SPSS Analytic Catalyst is packaged with IBM SPSS Analytic Server

• IBM SPSS Analytic Server is the foundation

• It focuses on high performance analytics for data stored in Hadoop-based distributed systems; IBM SPSS Analytic Server can load popular relational databases and flat files into Hadoop(through Modeler or Analytic Catalyst)

• Deliver integrated support for unstructured/semi-structured predictive analytics• Provide data-centric architecture which ensures scalability & performance (analytics

occurs near data)• Enable operational deployment with minimal effort for both data at rest & data in

motion to improve organizational outcomes• Accelerate analytics process on big data through automation for significant time

savings


IBM SPSS Analytic Server Architecture

Big DataRequest

Stream File

Modeler Client Modeler Server

IBM SPSS Modeler

IBM SPSSAnalytic Server

Hadoop Job

Analytics

IBM InfoSphere BigInsights& Other Hadoop Distributions

Relational Database

SQL / UDF


Analytic CatalystBrowser Client

Analytic CatalystTablet Client


Q&A