icaew higher education conference 2013
TRANSCRIPT
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ICAEW Higher Education Conference
2013
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Mark Protherough, Executive Director, LPD
The Changing Nature of ICAEW
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ACA Student intake – the last 20 years
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ACA intake - International students
• In 2005, international
students accounted for 5%
of the annual student intake.
At the end of last year this
had risen to 26%.
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New Developments
• CIOT Partnership
• Higher Apprenticeships (level 4)
• Diversity
• Islamic Accounting
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Order for the day…
• Next: Updates on the ACA, Partner in Learning scheme, &
Student Recruitment activity
• 11.00: Break
• 11.15: Discussion Session 1 – Working Together
• 12.30: Lunch
• 13.20: Discussion Session 2 – Challenges & Opportunities
• 14.30: Break
• 14.45: Employability & Interactive Skills session
• 16.30: Close for networking
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Gavin Aspden, Director, Qualifications, LPD
Shaun Robertson, Head of Qualifications, LPD
Times are changing… Latest evolution of the ACA qualification
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How do we talk about it now?
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Professional development
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Ethics and professional scepticism
• Covered in three ways:
– Knowledge of ICAEW Code of Ethics
– Application of ethics requirements
– Practical application of ethical conduct and decision making
• Development of an enquiring mind and the confidence to challenge
• Ethics will be included in all exams
• New e-learning programme based on the ICAEW Code of Ethics
• Scenarios dealing with ethical dilemmas to be
used and discussed in the workplace
• Managed by employers - monitored by ICAEW
• Employers own schemes may be accredited
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3-5 years practical work experience
• Workplace experiences input to exam performance
• Experience can be from a variety of areas
• Exam syllabus content relevant to workplace experiences
• Skills learnt and used through workplace experience build into IPD
• Managed progression throughout training agreement towards
membership
• Managed by employer, monitored by ICAEW
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Updated ACA modules
ADVANCED
LEVEL
Case Study
Corporate Reporting Strategic Business
Management
PROFESSIONAL
LEVEL
Business Planning:
Taxation Business Strategy
Audit and Assurance
Financial
Accounting and
Reporting
Financial
Management Tax Compliance
CERTIFICATE
LEVEL Accounting Assurance
Business
and Finance Law
Management
Information
Principles of
Taxation
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ICAEW Partner in Learning Scheme:
Higher Education
Laura Curtis & Juliette Roberts
Academic Education Managers, LPD
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Recognised Partners in Learning
• 95 HEI Partners
• 76 UK Institutions
• 19 International
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Here today…
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Where we’ve been
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Credit for Prior
Learning
ACA
Modules
CFAB
IFRS
Learning
Materials
Graduate
Recruitment
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Strategic Degree Programmes
• PWC
• Henley Business School BA (Hons) Accounting & Business
• Newcastle University Flying Start Programme
• Tsinghua University Flying Start Programme
• KPMG School Leavers’ programme
• Durham University
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Strategic Degree Programmes
• Undergraduate Partnership Programme (UPP)
University of Cardiff
University of Manchester
University of Warwick
• Cass Business School BSc (Hons) Accounting & Finance
• Leeds University Business School BSc (Hons) Accounting &
Finance
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Strategic Degree Programmes
• Manchester Metropolitan University Professional Accounting
• UWE Bristol BSc (Hons) Professional Accounting
• Birkbeck, University of London BSc (Hons) Applied Accounting
& Business
• Newcastle University Postgraduate Diploma
• Bournemouth University BA (Hons) Accounting & Finance
• Sheffield Hallam University BA (Hons) Professional Accounting
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University Student Scheme Pilot
• Trialling with a small selection of HEIs for 2012/13 cohort
• Benefits to students: • Reduced registration fee - £20
• Free Credit for Prior Learning
• Access to Student Online Community
• Business, Finance and Accounting Library
• Faculty membership with one Special Interest Group
• VITAL student magazine
• Access to local student society and events
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Research/funding
• Funding from ICAEW’s charitable trusts is available to support both
academic research projects and academic events.
• Research projects should relate to the ICAEW’s thought leadership
areas (details available on the website).
• Contact Gillian Knight for further information – [email protected]
Upcoming events
• The PD Leake lecture
• 24 October 2013
• ‘Business accounting in the digital
age - how technology is
transforming the finance function’
• Attendance is free of charge
• Information for Better Markets
• 16-17 December 2013
• Reporting financial performance
• Attendance is free of charge
• Contact Gillian Knight for both
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We’re all in this together!
Students
University ICAEW
• Your students are our
students
• Not the police!
• Mutual benefit -
common goal
• Reason for today
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PROMOTING CAREERS AS AN
ICAEW CHARTERED
ACCOUNTANT…
Louise Delaney
Senior Marketing Executive
Universities
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PROMOTING CAREERS IN HEI – THE TEAM
• Mary Fitzpatrick, Marketing Manager, Student Recruitment
• Louise Delaney, Team Leader, Universities
• Jackie Waywell, Team Leader, Schools
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PROMOTING CAREERS IN HEI – THE CHALLENGES
• Balance between heritage and a modern perspective
• Professional services – dispelling the myths!
• Act in the public interest
• Marketing in the 21st Century
• Students!
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PROMOTING CAREERS IN HEI – THE STRATEGY
• HE landscape in the 21st century
• Strategic partnerships
• What do students want from a graduate role?
• Effective, tailored ICAEW student marketing messages
• Networks – careers advisors, academics, ATEs, ACA
students, ICAEW members, ICAEW experts
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PROMOTING CAREERS IN HEI – MARKETING ACTIVITY
• Traditional methods to finding out about the ACA,
CFAB – careers fairs, presentations
• We welcome the competition!
• Drop-in sessions, networking socials, employer speed
dating!
• Student brand managers
• Tailored events for students off campus – international,
Women in Accountancy, careers advisors’ day
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PROMOTING CAREERS IN HEI – EMPLOYABILITY SKILLS
• What our employers want
• Business skills sessions
• Employability skills
• Assessment centre practice
• Digital media – Sim Venture
• Financial capability
A world leader
of the accountancy
and finance profession
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