Learn more about iContact for Salesforce:

Visit www.iContact.com/Salesforce

Call (866) 775-4254

Search by keyword “iContact” at http://appexchange.salesforce.com

Connecting Powerful Email Marketing with the World’s Best CRM

Email marketing is one of the most profitable ways to engage

your contacts and leads.

Did you know that it returns more than 40 dollars for every

marketing dollar spent? That’s two to three times the return

from search advertising and direct mail.*

iContact for Salesforce connects powerful email marketing

with the CRM tools you already know and love. So when you

use iContact for Salesforce—a 2010 AppExchange Customer

Choice Award Winner—you manage your contacts and grow

your business with email, all from the same familiar place.

Email Marketing Gets Results

If you know how to use

Salesforce, you know how to

use iContact for Salesforce.

Reach your Salesforce contacts and leads

with powerful email campaigns

Improve your ROI by making sure your

email messages reach inboxes

Target contacts and leads with

personalized follow-up messages

Improve the effectiveness of your email

marketing through reporting and

tracking dashboards

Works with many Salesforce editions, including the Professional, Enterprise, and Unlimited Editions

Lets you bypass Salesforce sending limits, so you can reach more contacts

Allows you to reuse your own brand-compliant emails, all within Salesforce

Ensures great relationships with ISPs, giving you an industry-leading delivery rate for your messages

Lets you segment campaign members based on email actions, such as opens and clicks

Gives you access to email marketing statistics related to your campaigns, messages, contacts, and leads

Includes pre-configured reports and dashboards for your campaigns and messages

We know you strive to: That’s why iContact for Salesforce:

* The Direct Marketing Association's The Power of Direct Marketing

Easy to Use – Fully Integrated with SalesforceYou shouldn’t have to jump through hoops to send an email. With iContact for Salesforce, you can leverage your current knowledge of Salesforce

and its interface and capabilities in order to easily create, preview, send, and track your email messages in real time.

Strengthen Your Relationships with Contacts and Leads You now have the ability to not only look at the success of your campaigns and messages, but to also view how your contacts and leads open

and interact with them. iContact for Salesforce lets you see how each contact or lead responds to emails across multiple campaigns. This helps

you discover if the contact or lead is moving in the right direction in the marketing and sales funnel.

Stay Connected – Build Campaigns with Segmentation and ReportingSeparate and target contacts and leads based on visible interactions with your messages—all in real time. View reports that provide the campaign

performance and response information you need to make intelligent decisions about your marketing strategy.

Revenue influenced

Opportunities influenced

Converted leads

Unique opens

Total opens

Unique clicks

Bounced emails

Delivered emails

Unsubscribes

Complaints per message

Gain Insight into Your CampaignsiContact for Salesforce offers quick and easy access to your email

marketing results directly on your Salesforce campaigns page.

Viewing the results can help you determine your campaigns’

effectiveness, as measured by:

Benefits of Using iContact for Salesforce

Easy to Use – Spend time marketing, not learning new software.

Segmentation – Target and then market to your contact and lead database.

MessageBuilder™ – Use the iContact MessageBuilder tab in Salesforce to design your emails using over 650 templates,

and add them to your Salesforce email folders.

Delivery – Get iContact’s industry-leading email delivery rate for your messages.

Flexible Data Handling – Find more data at your fingertips for building reports and analyzing relevant statistics.

Award-Winning Support – Contact our award-winning support team by phone and email for quick answers to your technical questions.

Expert Customer Success Managers – Connect with our team of experts who will help you get started, serve as your

dedicated escalation point, and guide your continued success.

Live Weekly Training Q&A Sessions – Follow along as our customer success managers explore the features, functions,

and benefits of iContact for Salesforce and provide detailed answers to your questions.

iContact for Salesforce® (866) 775-4254

www.iContact.com/Salesforce