identitylink data store - liveramp · identitylink data store discover the best syndicated...

IdentityLink Data Store Discover the best syndicated segments, custom segments, or license data for advanced use cases Data Sourcing Made Easy The IdentityLink Data Store is the gateway to any data you need with just one contract and integration, providing a simplified workflow to find and activate data tailored exactly to your needs. Buy segments for media targeting on a CPM basis or license data at a flat-fee to open the opportunity for advanced use cases. Explore the possibilities in the intuitive Data Storefront IdentityLink makes third-party data consistent, consumable, and portable across any platform you work with. Access 180+ leading data providers, supporting all industries and encompassing all types of data. Providers include sources and brands exclusive to LiveRamp, emerging platforms with access to previously unavailable deterministic data, and data partnerships enabled by IdentityLink. Use Cases Enrich your existing consumer insights and augment your known data Find and reach customers who’ve spent time at certain locations of interest Use transaction data at the UPC, brand, category, and/or store level to find people who’ve purchased competitors’ products Measure campaign effectiveness by comparing ad views to foot traffic or transactions Leverage IdentityLink for smarter data-driven linear TV ad buys Create custom segments or directly ingest signal data TRANSPARENCY All partners are thoroughly vetted and privacy-compliant. Refresh data as required. TECHNOLOGY All data is tied to IdentityLink for the greatest possible person-based scale and accuracy. SERVICE The Data Store is open 24 hours a day and our Data Concierge is available to consult as necessary.

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Page 1: IdentityLink Data Store - LiveRamp · IdentityLink Data Store Discover the best syndicated segments, custom segments, or license data for advanced use cases Data Sourcing Made Easy

IdentityLink Data StoreDiscover the best syndicated segments, custom segments, or license data for advanced use cases

Data Sourcing Made EasyThe IdentityLink Data Store is the gateway to any data you need with just one contract and integration, providing a simplified workflow to find and activate data tailored exactly to your needs. Buy segments for media targeting on a CPM basis or license data at a flat-fee to open the opportunity for advanced use cases.

Explore the possibilities in the

intuitive Data Storefront

IdentityLink makes third-party data consistent, consumable, and portable across any platform you work with.

Access 180+ leading data providers, supporting all industries and encompassing all types of data. Providers include sources and brands exclusive to LiveRamp, emerging platforms with access to previously unavailable deterministic data, and data partnerships enabled by IdentityLink.

Use Cases

Enrich your existing consumer insights and augment your known data

Find and reach customers who’ve spent time at certain locations of interest

Use transaction data at the UPC, brand, category, and/or store level to find people who’ve purchased competitors’ products

Measure campaign effectiveness by comparing ad views to foot traffic or transactions

Leverage IdentityLink for smarter data-driven linear TV ad buys

Create custom segments or directly ingest signal data

TRANSPARENCYAll partners are thoroughly vetted and privacy-compliant.Refresh data as required.

TECHNOLOGYAll data is tied to IdentityLink for the greatest possible person-based scale and accuracy.

SERVICEThe Data Store is open 24 hours a day and our Data Concierge is available to consult as necessary.

Page 2: IdentityLink Data Store - LiveRamp · IdentityLink Data Store Discover the best syndicated segments, custom segments, or license data for advanced use cases Data Sourcing Made Easy

www.LiveRamp.com | [email protected]

Representative Data Partners

Check the Data Storefront for a comprehensive list of our partners

Geolocation

B2B

Opinion/ Views

Demo

Behavioral

In-Market

Purchase

Don’t miss Data Innovators: partnerships enabled by IdentityLink, featuring two or more data sources deterministically combined, creating enriched segments that are greater than the sum of their parts.

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