idg mobile survey
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IDG Global Solutions IDG Mobile Survey 2011
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PROPRIETARY AND CONFIDENTIAL. COPYRIGHT ©2011 INTERNATIONAL DATA GROUP. ALL RIGHTS RESERVED.
North America 1,063
Latin America 434
Asia 827
Europe 11,359
Other 11
Regional Breakdown
Respondent Breakdown
13,694
Total Respondents
Online Survey - 77 IDG Websites (B2B and B2C)
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PROPRIETARY AND CONFIDENTIAL. COPYRIGHT ©2011 INTERNATIONAL DATA GROUP. ALL RIGHTS RESERVED.
29% 24% 12% 10% 8%
Apple
Nok
ia
HTC
Samsung
Sony Eric
sson
…which phone brand:
IDG Mobile Survey 2011
74% Own a ‘Smart Phone’
74% Own a ‘Smart Phone’ 70% Browse the mobile internet regularly 48% Browse IT news on the mobile internet 70% Download 'apps' 57% Download 'apps’ from the Apple 'App Store' 20% Own a 'tablet' 67% Plan to buy a 'tablet' within 12 months 47% Use their 'tablet' for work 67% Share their 'tablet'
58% Browse the mobile internet daily
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PROPRIETARY AND CONFIDENTIAL. COPYRIGHT ©2011 INTERNATIONAL DATA GROUP. ALL RIGHTS RESERVED.
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Josh Grossberg Sales ExecuNve IDG Global SoluNons 492 Old ConnecNcut Path Suite 311 PO Box 9151 Framingham MA 01701-‐9151, USA
Telephone: +1 508 766 5680 Facsimile: +1 508 766 5666 Twi^er: @idggs www.idgglobalsoluNons.com