(iec). , it is an action taken by a person to maintain, attain, or regain good health and to prevent...
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INFORMATION, EDUCATION AND COMMUNICATIO
N FOR HEALTH(IEC)
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HEALTH BEHAVIOR , It is an action taken by a person to
maintain, attain, or regain good health and to prevent illness. Health behavior reflects a person's health beliefs. Some common health behaviors are exercising regularly, eating a balanced diet, and obtaining necessary inoculations.
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Health education It can be defined as the principle by which individuals and groups of people learn to behave in a manner conducive to the promotion, maintenance, or restoration of health. there are also multiple definitions of health education.
The World Health Organization defined Health Education as "comprising of consciously constructed opportunities for learning involving some form of communication designed to improve health literacy, including improving knowledge, and developing life skills which are conducive to individual and community health.“
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PLANNING FOR HEALTH EDUCATION Diagnosis or assessment of health
needs, problems, attitudes, and communities at risk of illness.
Designing a suitable health education program with community involvement
Planning for appropriate setting Use of appropriate teaching aids/
methods
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DIAGNOSING THE HEALTH PROBLEMS General socio economic situation Patterns of illness Target group in the population Health needs Attitudes, customs, feelings and ideas
that can be changed by education Identification of communicators
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DESIGN APPROPRIATE EDUCATIONAL CONTENT The message of the program must be
clear, understandable and acceptable
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PLAN FOR APPROPRIATE SETTING Home Clinics or health centres Hospitals Community meeting places Anganwadi and schools
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USE APPROPRIATE TEACHING METHODS Understand the group More resourcefulness Effective and penetrating
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HEALTH EDUCATION WITH INDIVIDUAL GROUP AND COMMUNITIES
Health education can be carried out through:
1. Working with individual persons, couples and families
2. Working with small groups of community members
3. Mass approach
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HEALTH EDUCATION WITH INDIVIDUAL Personal contact or face to face
discussion Helps to correct misconceptions Helps to understand attitudes and ideas
of individual The nurse should follow the following
steps:
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A. PLAN FOR THE VISITS
Study the house hold record Make a note of what is to be discussed Check on facts to be given on a referred
service available Fix the date and time of interview to
suite the convenience of the individual or family
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B. APPROACH TO THE INDIVIDUAL Introduce herself and greet the person
according to local custom Build up rapport with individual Judge the length of nurse’s stay
according to the convenience of the family
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C. DURING THE INTERVIEW Lead the people to do the things and
listen to the other person’s point of view Do not take decisions for the individual
but help him to arrive at the right decision on his own
Be sensitive to the feelings, moods and the reactions of the individual
Refrain from moralizing Try to help the individual face and solve
his/ her problems Avoid arguments and be flexible
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D. FOLLOW UP Command any action taken on
suggestions made Find out what difficulties have come in
the way of carrying out the suggested measures
Provide adiitional information as required
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