if content is king, curation is queen: the emergence, practicality, and ethics of content curation |...

[email protected] @Eric_J_Moran

The Emergence , Ethics and

Practicality Of Content Curation��

Eric Moran

Chief Revenue Officer l @Flashissue #SOCON13


Goals for Today


Who Has Curated Content Before?


Solution goals

•  Single point of contact solution.

•  Content management and creating for newsletters for franchisees to customize.

•  Complete Flashissue solution for Handyman Connection including email hosting, delivery, analytics and professional services.

•  Solution will enable franchisees to be completely “hands off” or “very involved” in the process.

•  Complete franchisee support and a resource for on-going training for the franchisees.


Anatomy Of Content Curation

Search Organize Share


Recent Example of Curation from Huffington Post


Curating as a Mini Publisher……


Links For Your Information ��http://www.copyright.gov/fls/fl102.html ��

http://en.wikipedia.org/wiki/FAIR_USE_Act ��http://www.nolo.com/legal-encyclopedia/fair-use-rule-copyright-

material-30100.html ��

Fair Use Act


Reproduce only those portions of the headline or article that are necessary to make your point or to identify the story. Do not reproduce the story in its entirety. ~Kimberley Isbell of the Nieman Journalism Lab

Tip # 1


Tip #2

Try not to use all, or even the majority, of articles available from a single source. Limit yourself to those articles that are directly relevant to your audience. ~Kimberley Isbell of the Nieman Journalism Lab


Tip #3

Prominently identify the source of the article.

~Kimberley Isbell of the Nieman Journalism Lab

Tip #3


Whenever possible, link to the original source of the article.

Tip #4

~Kimberley Isbell of the Nieman Journalism Lab


When possible, provide context or commentary for the material you use.

Tip #5


Everyones Happy Ethically ?? Cool let’s play!


Eric Moran Chief Revenue Officer

@Flashissue #SOCON13

if content is king, curation is queen: the emergence, practicality, and ethics of content curation |...

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