Boost Your Business Profits

With Customer Feedback Surveys

Satisfied customers are the key to staying in business for the long haul.

ONE BIG QUESTION:

Why do you want feedback from your customers?

Examples of why it is important to conduct customer surveys…

Choosing Your Audience

• Show you are interested in your customers

• Increase sales and profits

• Improve customer service & relations

• Customer retention

• Gain competitive edge to business

• Improve customer complain procedures

• Target areas of growth or development

When & How Often?

• Always been on the lookout for good opportunities to get your customers’ opinions

• Don’t ask customers for feedback too often.

•Continuous feedback requests creates risk of causing “survey fatigue”.

• Service: ask for feedback 24 hours after interaction with your company.

• Product: ask for feedback 3-5 days after initial purchase

Perceived Benefit

• Let respondents know what you’ve learned and what actions you’ll be taking.

• Their feedback will result in real improvements in service, customer satisfaction and products standards

Survey Incentive

• Not necessarily needed when it comes to customer feedback.

• Respondents are less likely to provide negative feedback when incentive offered.

• Allow room for customers to give negative feedback - more useful for improvments.

Distribution Ideas

• Send your survey via email or e-newsletter.

• Request feedback at end of online order confirmation.

• Add survey to your website.

• Include your survey link on physical receipts.

• Social Media (Twitter, Facebook, Linkedin, Pinterest etc)

• Pay Per Click (PPC) or banner advertising on website

Create Your Survey Today!

www.obsurvey.com

Making it easy for you to create surveys is our top priority