TOURISMTOURISM

GROUP NO. 6GROUP NO. 6

MOHITMOHIT AVINASHAVINASH VAMSEEVAMSEE RAHULRAHUL SIDDHARTHSIDDHARTH

TOURISM - AN OVERVIEWTOURISM - AN OVERVIEW Tourism provides an economic Tourism provides an economic

incentive to conserve a community's incentive to conserve a community's natural environment and cultural natural environment and cultural heritage.heritage.

Stimulates jobs across the economy.Stimulates jobs across the economy.

Creates people to people contact and Creates people to people contact and boosts cultural and environmental boosts cultural and environmental awareness.awareness.

Tourism is an engine for sustainable Tourism is an engine for sustainable growth that can benefit all nations - growth that can benefit all nations - both developed and emerging .both developed and emerging .

Tourism in IndiaTourism in India JBIC ranked India as the fifth most attractive JBIC ranked India as the fifth most attractive

investment destinations.investment destinations.

Conde Nast Traveler, one of the worldConde Nast Traveler, one of the world ’’s most s most celebrated travel magazines ranked India celebrated travel magazines ranked India amongst the top tourist destinations of the amongst the top tourist destinations of the world.world.

Tourism is one of the third largest net earner of Tourism is one of the third largest net earner of foreign exchange for the country and also one foreign exchange for the country and also one of the sectors, which employs the largest of the sectors, which employs the largest number of manpower.number of manpower.

India has significant potential for becoming a India has significant potential for becoming a major global tourist destination.major global tourist destination.

TYPES OF TOURISMTYPES OF TOURISM

MEDICAL TOURISMMEDICAL TOURISM SPIRTUAL TOURISMSPIRTUAL TOURISM RURAL TOURISMRURAL TOURISM ADVENTUROUS TOURISMADVENTUROUS TOURISM MICE TOURISMMICE TOURISM ECO TOURISMECO TOURISM CRUISE TOURISMCRUISE TOURISM

Tourism in India – FiguresTourism in India – Figures

0.8% share of world market0.8% share of world market

Tourists (2008)Tourists (2008)• 4.6 million (International)4.6 million (International)• 382 million (domestic) 382 million (domestic)

Employment Employment • Direct - 10.7 million Direct - 10.7 million • Indirect Indirect –– 24.4 million 24.4 million

Export earnings ~ US $ 9.6 bn 2008Export earnings ~ US $ 9.6 bn 2008

Contribution to GDP Contribution to GDP • Direct 2%Direct 2%• Overall 5.9%Overall 5.9%

India: An emerging superpowerIndia: An emerging superpower

FUTURE GDP:FUTURE GDP:

India’s GDP will exceed India’s GDP will exceed • Italy’s in 2020, Italy’s in 2020, • France’s in 2020France’s in 2020• Germany’s in 2025 andGermany’s in 2025 and• Japan’s in 2035Japan’s in 2035

Tourism growth in IndiaTourism growth in India

According to According to World Tourism OrganizationWorld Tourism Organization estimates, India will lead in South Asia estimates, India will lead in South Asia with 8.9 million arrivals by 2020with 8.9 million arrivals by 2020

India is poised to emerge as the 2nd India is poised to emerge as the 2nd fastest growing (8.8%) tourism economy in fastest growing (8.8%) tourism economy in the world over 2005-14 according to the the world over 2005-14 according to the World Travel & TourismWorld Travel & Tourism

Indian air travel to grow 20% each year for the next 5 years

Government and private operators will invest $20 billion in aircraft and infrastructure over the next five years

Air India will be adding 68 aircraft to its present fleet, Indian Airlines 43 and private airlines around 275

By 2010, Indian airports will be handling between 90 and 100 million passengers (59 million domestic & 35 million international passengers)

Air travel and IndiaAir travel and India

Medical tourism in IndiaMedical tourism in India Medical care in the USA and private health care in UK is Medical care in the USA and private health care in UK is

very expensive. India has well-trained doctors who will very expensive. India has well-trained doctors who will work for a lower fee than they could expect abroad.work for a lower fee than they could expect abroad.

Medical tourism offers people the option of Medical tourism offers people the option of knee knee replacements,replacements, hip replacementship replacements, , heart care, cosmeticheart care, cosmetic & & dentaldental surgery in India. surgery in India.

Hundreds of people have treatment abroad, saving them Hundreds of people have treatment abroad, saving them a great deal of money in treatment costs. a great deal of money in treatment costs.

1111

Confederation of Indian Industry (C II) Confederation of Indian Industry (C II) sponsored Mc Kinsey & Co. study.–“Healthcare sponsored Mc Kinsey & Co. study.–“Healthcare in India : The Road Ahead” report:-in India : The Road Ahead” report:-

1.3 million medical tourists visit Asia / year1.3 million medical tourists visit Asia / year

Nos. of US patients seeking cheaper care Nos. of US patients seeking cheaper care

abroad - grew to 7,10,000 / yearabroad - grew to 7,10,000 / year

Over 1, 50000 medical tourists travelled to Over 1, 50000 medical tourists travelled to India in 2002 bringing in earnings of $ 300 India in 2002 bringing in earnings of $ 300 million. million.

2007-08 > 3,000002007-08 > 3,00000

Predicted growth of medical Predicted growth of medical tourism in Indiatourism in India

2007 2012 2017 2022

By 2012 India is likely to become the top medical destination

Source: CII

Economic Crisis, Credit Crisis & Recession - Economic Crisis, Credit Crisis & Recession - Will it affect Medical Tourism market in India? Will it affect Medical Tourism market in India?

There are almost 50 million Americans There are almost 50 million Americans with no health insurancewith no health insurance

Canada - > 700000 patients waiting for Canada - > 700000 patients waiting for procedures/surgery for > 6 months- 1yrprocedures/surgery for > 6 months- 1yr

It can have a very positive impact on It can have a very positive impact on tourism industry in India for hospital & tourism industry in India for hospital & allied healthcare industry who position allied healthcare industry who position themselves in the right direction .themselves in the right direction .

FDI IN TOURISMFDI IN TOURISM

100 % in tourism100 % in tourism investment of $8-10 billion in the investment of $8-10 billion in the

next 5 years.next 5 years. 660.87 million US $ which is 1.46 660.87 million US $ which is 1.46

percent of the total FDI inflow into percent of the total FDI inflow into our country from April 2001 to our country from April 2001 to December 2008. December 2008.

INFRASTRUCTURE FOR TOURISM-INFRASTRUCTURE FOR TOURISM-WHAT DOES IT INDICATEWHAT DOES IT INDICATE

Adequate AccommodationAdequate AccommodationRoad infrastructureRoad infrastructureAir connectivityAir connectivityBasic amenities at tourist centresBasic amenities at tourist centresDeveloped tourism circuits Developed tourism circuits Adventure Tourism Adventure Tourism Tourist trainsTourist trains

Benefits of tourismBenefits of tourism

Employment generator.Employment generator. Low Capital Investment in the Low Capital Investment in the

trade.trade. Imports earn foreign exchange.Imports earn foreign exchange. Cultural revival/ regenerationCultural revival/ regeneration

SWOT ANALYSISSWOT ANALYSIS

StrengthsStrengths WeaknessWeakness OpportunitiesOpportunities ThreatsThreats

DIFFERENT DIFFERENT VARIANTS OF VARIANTS OF TOURISMTOURISMINTERNATIONAINTERNATIONAL COOPERATIONL COOPERATIONAVERAGE AVERAGE LENGTH OF LENGTH OF STAYSTAY

INADEQUATE INADEQUATE INFRASTRUCTURINFRASTRUCTUREEACCOMADATIOACCOMADATIONNBASIC BASIC AMENITIESAMENITIESLACK OF LACK OF PROFESSIONAL PROFESSIONAL MANAGEMENTMANAGEMENT

FAST FAST EXPANSIONSEXPANSIONSRAPIDLY RAPIDLY GROWING GROWING MIDDLE CLASSMIDDLE CLASS

TERRORISMTERRORISMRECESSIONRECESSIONINFLATION/ INFLATION/ DEFLATIONDEFLATION

CONCLUSIONSCONCLUSIONS

Tourism is one of the main driver of economic Tourism is one of the main driver of economic growth/employment generation in India.growth/employment generation in India.

It has the potential of addressing issues such as rural It has the potential of addressing issues such as rural poverty, strengthening the economic status of the rural poverty, strengthening the economic status of the rural artisans, earning forex etc.artisans, earning forex etc.

India has the potential to become a “global health India has the potential to become a “global health destination”destination”

It is necessary to create the right environment to attract It is necessary to create the right environment to attract FDI by establishing progressive legal-institutional FDI by establishing progressive legal-institutional framework and facilitating organizationsframework and facilitating organizations