inf. sys. in enterprise lec-02

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    Information Systems in the

    Enterprise

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    Role of Information System

    3 fundamental roles are:

    Support Business Processand Operations

    Support BusinessDecision Making

    SupportStrategies

    forCompetitive

    Advantage

    Eg. Retail stores comp. wherethey can keep the record ofcustomer purchase, keep trackof inventory, pay employees,evaluate sales trends etc.

    Eg. Help store managers to takedecisions on what lines of merchandiseneed to be added or discontinued,what kind of investment they require

    etc. It can be possible after an analysisprovided by IS.

    Eg. Require innovation. Storemanager can install touch screenwith link to their website foronline shopping. This can addcompetitive advantage.

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    KINDS OF INFORMATION SYSTEMS

    Organizational Hierarchy

    Organizational Levels

    Information Systems

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    KINDS OF INFORMATION SYSTEMS

    SALES & MANUFACTURING FINANCE ACCOUNTING HUMAN

    KIND OF SYSTEM GROUPS SERVED

    STRATEGIC LEVEL SENIOR MANAGERS

    MANAGEMENT LEVEL MIDDLE MANAGERS

    OPERATIONAL OPERATIONAL

    LEVEL MANAGERS

    KNOWLEDGE LEVEL KNOWLEDGE &

    DATA WORKERS

    RESOURCESMARKETING & ENGINEERING

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    Four General Kinds of IS Operational-level systems

    support operational managers by monitoring the day-to-days elementary activities and transactions of theorganization. e.g. TPS.

    Knowledge-level systems

    support knowledge and data workers in designing

    products, distributing information, and coping withpaperwork in an organization. e.g. KWS, OAS

    Management-level systems

    support the monitoring, controlling, decision-making,

    and administrative activities ofmiddle managers. e.g.MIS, DSS

    Strategic-level systems

    support long-range planning activities ofseniormanagement. e.g. ESS

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    Types of Information System

    1. Operation Support system- which supportthe business operations.

    KnowledgeWork Systems (KWS)

    Office Automation Systems (OAS)

    Transaction Processing Systems (TPS)

    2. Management Support System- which

    support the management. Executive Support Systems (ESS)

    Management Information Systems (MIS)

    Decision Support Systems (DSS)

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    Transaction Processing Systems (TPS)Transaction Processing Systems (TPS)

    Computerized system that performs and records the dailyroutine transactions necessary to conduct the business;

    these systems serve the operational level of the

    organization

    TYPE: Operational-level

    INPUTS: transactions, events

    PROCESSING: updating

    OUTPUTS: detailed reports USERS: operations personnel, supervisors

    DECISION-MAKING: highly structured

    EXAMPLE:payroll, accounts payable

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    Subsystem ofTransaction Information

    System

    Transaction Processing Information system

    Sales &

    Marketing

    Manufacturing &

    Production

    Finance and

    Accounting

    Human Resource

    System

    Order

    Processing

    Advertising

    Sales

    Statistical

    Analysis

    Ordering raw

    material

    Accounting

    BudgetingGeneral Ledger

    Wage System

    Attendance

    Application

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    Eg. OfTransaction in Marketing & Sales

    system include:

    Sales order Processing- process orderprocessing, invoice production, data supply for

    sales analyses and inventory control

    Sales Support- customer goods, follow up Telemarketing- sales via phone calls

    Point-of-sale support- sales capture data at

    cash register, often by scanner Customer credit authorization- clearance of

    credit to customer.

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    Sales order processing systems

    a

    Sales quotation

    Sales contract

    EDI

    Manually

    Order entry

    Outbound advice

    Delivery

    Invoicing

    Close orderFinancial accounting

    History/ statistics

    Margin control

    Customer monitoring

    Inventory checkAdditional costs installments

    Sales order/ quotation

    ...

    Order

    acknowledgement

    Picking list

    Packing slipPacking list

    Bill of landing

    Invoice

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    Manufacturing & Production System

    These are systems that supply data to operate, monitor

    and control the production process- purchasing,receiving, shipping, process control, robotics, inventorysystems, production planning & control, productionscheduling, constrain planning, engineering, operations,

    quality control, maintenance management, resourcemanagement etc.

    Eg; A system in a factory that

    Enables production control (fig.)

    Gets information by measuring samples of products Does statistical analyses of samples

    Enables operators to take corrective actions

    Generate bills of materials

    Generate production orders.

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    Production control systems

    aIssue stock

    Report oper.

    completed

    Report order

    completed

    Back flushing

    Yes/ no

    Book hours

    Post tostock

    Closing andhistory

    Finance

    Maintain

    prod. order

    Processprod. order

    ReleaseProd. order

    Print order

    Documents

    Planned

    Planned Released

    Order documents

    printedActive

    Planned

    Closed

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    Finance & Accounting System These are systems that maintain records concerning

    the flow of funds in the firm and produce financialstatements, such as balance sheets and incomestatements. For eg. Budgeting, general ledger, billing,cost accounting, accounts receivables/payble, fundmanagement and payroll.

    Eg. Of financial systems: Financial accounting (fig.)

    Cash management

    Loan management

    Cheque processing Securities trading

    Cost accounting

    Payroll processing

    Travel bill processing

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    Financial accounting systems

    a Financialstatements

    General

    ledger

    Cash ManagementFixed assets

    A/P A/R

    Reports M2M3

    M4 M5

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    Human Resources systems

    These are systems that deal with recruitment,placement, training, performance evaluation,appraisal, compensation and careerdevelopment of the firm's employees.

    Eg. Of subsystems of human resources: Personal record keeping

    Application tracking

    Promotions record keeping

    Training and skills development (fig.)

    Leave record management

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    Training and developments systems

    a Training plan formulation process

    Training needs analysis

    Need survey of individuals

    Views of controlling authority

    Views of HODs

    Competency Mapping Process

    Organization needs analysis

    Required manpower strength

    Identification of required

    Functional skills

    New skill areas required

    (future business projection)

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    Typical Applications ofTPS

    TYPE OF TPS SYSTEMSales/ Manufacturing! Finance/ Human Other types

    marketing production accounting resources (e.g., university)

    systems systems systems systems

    Major functions Sales management Scheduling Budgeting Personnel recard Admissions

    of system Market research Purchasing General ledger Benefits Grade records

    Promotion Shipping/receiving Billing Cornpensation Course records

    Pricing Engineering Cost accounting Labor relations Alumni

    New products Operations Training

    Major Sales order Materials resource General ledger Payroll Registration system

    application information system planning systems

    systems Market research Purchase order Accounts Employee records Student transcriptsystem control systems receivable/payable system

    Pricing system Engineering Budgeting Benefit systems Curriculum class

    systems control systems

    Quality control Funds managemenCareer path Alumni benefactor

    systems systems systems system

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    Office Automation Systems (OAS)Office Automation Systems (OAS)

    Computer system, such as word processing, electronic mail system, and schedulingsystem, that is designed to increase the productivity of data workers in the office.

    TYPE: Knowledge-level

    INPUTS: documents, schedules

    PROCESSING: document management, scheduling, communication

    OUTPUTS: documents; schedules USERS: clerical workers

    EXAMPLE: document imaging system

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    Knowledge Work Systems (KWS)Knowledge Work Systems (KWS)

    Information system that aids knowledge workers in the creation and integration of newknowledge in the organization.

    TYPE: Knowledge-level

    INPUTS: design specifications

    PROCESSING: modelling

    OUTPUTS: designs, graphics USERS: technical staff; professionals

    EXAMPLE: Engineering workstations

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    Decision Support Systems (DSS)Decision Support Systems (DSS)

    Information system at the management level of an organization that combines data andsophisticated analytical models or data analysis tools to support semi-structured and

    unstructured decision making.

    TYPE: Management-level

    INPUTS: low volume data

    PROCESSING: simulations, analysis OUTPUTS: decision analysis

    USERS: professionals, staff managers

    DECISION-MAKING: semi-structured

    EXAMPLE: sales region analysis

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    Characteristics of Decision-Support

    Systems1. DSS offer users flexibility, adaptability, and a quick response.

    2. DSS operate with little or no assistance from professional programmers.

    3. DSS provide support for decisions and problems whose solutions cannot be specified in

    advance.

    4. DSS use sophisticated data analysis and modelling tools.

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    Management Information SystemsManagement Information Systems

    (MIS)(MIS)

    Information system at the management level of an organization that serves the functions of

    planning, controlling, and decision making by providing routine summary and exception reports.

    TYPE: Management-level

    INPUTS: high volume data

    PROCESSING: simple models

    OUTPUTS: summary reports

    USERS: middle managers

    DECISION-MAKING: structured to semi-structured

    EXAMPLE: annual budgeting

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    Characteristics ofManagement information

    Systems

    1.MIS support structured decisions at the operational andmanagement control levels. However, they are also usefulfor planning purposes of senior management staff.

    2.MIS are generally reporting and control oriented. They are

    designed to report on existing operations and therefore tohelp provide day-to-day control of operations.

    3.MIS rely an existing corporate data-and data flows.

    4.MIS have little analytical capability.

    5.MIS generally aid in decision making using past and

    present data.6.MIS are relatively inflexible.

    7. MIS have an internal rather than an external orientation.

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    Executive Support Systems (ESS)Executive Support Systems (ESS)

    Information system at the strategic level of an organization that address unstructured decision

    making through advanced graphics and communications.

    TYPE: Strategic level

    INPUTS: aggregate data; internal and external

    PROCESSING: interactive

    OUTPUTS: projections

    USERS: senior managers DECISION-MAKING: highly unstructured

    EXAMPLE: 5 year operating plan

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    Model of a Typical Executive Support

    System

    Internal Data

    TPS/MIS Data

    Financial Data

    Office Systems

    Modeling/

    analysis

    External Data

    Dow Jones

    Gallup Poll

    Standard &

    Poor's

    ESS

    workstationESS

    workstation

    ESS

    workstation

    Menus

    Graphics

    CommunicationsLocal process ing

    Menus

    Graphics

    Communications

    Local process ing

    Menus

    Graphics

    Communications

    Local process ing

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    Major Types of Information Systems

    S trate gic L e ve l S y s te m s

    5 - y e ar

    s ale s tre n d

    fo re ca s t ing

    5 - y e ar

    o pe rating

    plan

    5 -y e ar

    b u d g e t

    fo re ca s t ing

    P ro fit

    p la nning

    M an p o w e r

    p la nning

    M anag e m e nt - L e ve l S y s te m sS ale s

    m a na g e me nt

    S ale s re g io na na ly s is

    Inv e nt o ry

    C o n tro l

    P ro d u c t io nS c h e d ul ing

    A n n u a l

    b u d g e ting

    C o s ta na ly s is

    C apita l

    I n v e s tme nt a na ly s is

    P ric ing /p ro fitabilit y

    a na ly s is

    Re lo ca t io n

    a na ly s is

    C o ntra c t c o s t

    a na ly s is

    Kn o w le d g e -L e ve l S y s te m s

    E ng ine e ring

    w o rks tat io n s

    W o rd

    p ro c e s s in g

    G raphic s

    w o rks tat io n s

    D o c u m e n t

    I m a g i n g

    M anag e r ia l

    w o rks tat io n s

    E le ct ro n ic

    C ale n d ars

    O pe ratio n al L e ve l S y s te m s

    O rd e r T rac k ing

    O rd e r p ro c e s s in g

    M achine c o n tro l

    P lant s c h e d ul ing

    M ate rial m o ve me nt

    c o n tro l

    S e curitie s

    trad in g

    C a s h

    ma n a g e me nt

    P a y ro ll

    A c c o u n ts p a y able

    A c c o u n ts re ce ivab le

    C o m pe n s atio n

    Tra in ing & d e ve lo pm e nt

    E m p lo y e e re co rd k e e pin g

    T Y P E S O F S Y S T E M S

    E S S

    M I S

    D S S

    K W S

    O A S

    T P S

    S ale s an d

    m ark e ting

    M an ufac tu rin g F in an c e A c c o u n tin g H u m an

    Re s o u r c e s

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    Relationship between different IS

    ESS

    MIS DSS

    TPSKWS/

    OAS

    TPS is a major producer of information for other systems

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    Classification of IS

    by Organizational Structure

    Departmental Information Systems

    Enterprise Information System

    Inter-organizational Systems NYCE

    SABRE or APOLLO

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    Classification of IS

    by Functional Area

    The accounting information system

    The finance information system

    The manufacturing (operations, production)information system

    The marketing information system

    The human resources information system

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    Sales & Marketing Systems

    Systems that help the firm identify customers for the

    firms products or services, develop products and

    services to meet customers needs, promote

    products and services, sell the products and services,

    and provide ongoing customer support.

    EXAMPLES

    System Description Organizational Level

    Order processing Enter, process, and track orders Operational

    Market analysis Identify customers and markets using Knowledge

    data on demographics, markets,

    consumer behavior, and trends

    Pricing analysis Determine prices for products Management

    and services

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    Manufacturing and Production Systems

    Systems that deal with the planning,development, and production of productsand services and with controlling the flow ofproduction.

    Examples

    System Description Organizational Level

    Machine control Control the actions of machines Operational

    and equipment

    Computer-aided design (CAD) Design new products using Knowledge

    the computerProduction planning Decide when and how many Management

    products should be produced

    Facilities location Decide where to locate new Strategic

    production facilities

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    Finance and Accounting Systems

    Systems that keep track of the firmsfinancial assets and fund flows.

    Examples

    System Description Organizational LevelAccounts receivable Track money owed the firm Operational

    Portfolio analysis Design the firm's portfolio of investments Knowledge

    Budgeting Prepare short-term budgets Management

    Profit planning Plan long-term profits Strategic

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    Human Resources Systems Systems that maintain employee records;

    Track employee skills, job performance,and training; And support planning foremployee compensation and careerdevelopment.

    Examples

    System Description Organizational Level

    Training and development Track employae training, skills, Operational

    and performance appraisals

    Career pathing Design career paths for employees Knowledge

    Compensation analysis Monitor the range and distribution Management

    ofemployee wages, salaries, and bene6cs

    Human resources planning Plan the long-term labor force needs Strategic

    of the organization

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    Examples of Business Processes

    Func na rea Bus ness Pr cess

    Manu actu ng and p oduction A e b ing the p oduct

    Checking o quality

    Producing bills o materials

    Sales and marketing dentifying customersMaking customers awareof theproduct

    Selling theproduct

    Finance and accounting paying creditors

    Creating financial statements

    Managing cash accounts

    Human resources Hiringemployees

    Evaluatingemployees' jobperformance

    Enrollingemployees in benefits plans

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    The Order Fulfillment Process

    Sales

    Accounting

    Manufacturing

    & Production

    Generate

    Order

    Submit

    Order

    Check

    Credit

    Approve

    Credit

    Generate

    Invoice

    Assemble

    Product

    Ship

    Product

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    MANAGERIAL ISSUES The transition to e-business:- Converting an organization to a networked-computing-based

    e-business may be a complicated process. The e-business requires a client/ server

    architecture, an intranet, an Internet connection, and e-commerce policy and strategy, all in

    the face of many unknowns and risks. However, in many organizations this potentially

    painful conversion may be the only way to succeed or even to survive. When to do it, how to

    do it, what the role of the enabling information technologies will be, and what the impacts

    will be of such a conversion are major issues for organizations to consider.

    From legacy systems to client/server to intranets, corporate portals, and Web-based

    systems:- A related major issue is whether and when and how to move from the legacy

    systems to a Web-based client/server enterprise-wide architecture. While the general trend is

    toward Web-based client/server, there have been several unsuccessful transformations, and

    many unresolved issues regarding the implementation of these systems. The introduction of

    intranets seems to be much easier than that of other client/server applications. Yet, moving

    to any new architecture requires new infrastructure and a decision about what to do with the

    legacy systems, which may have a considerable impact on people, quality of work, and

    budget. A major aspect is the introduction of wireless infrastructure.

    How to deal with the outsourcing and utility computing trends:- As opportunities for

    outsourcing (e.g., ASPs) are becoming cheaper, available, and viable, the concept becomes

    more attractive. In the not-so-distant future, we will see outsourcing in the form of utility

    computing. How much to outsource is a major managerial issue.

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    MANAGERIAL ISSUES Continued How much infrastructure? Justifying information system applications is not an easy job

    due to the intangible benefits and the rapid changes in technologies that often makesystems obsolete. Justifying infrastructure is even more difficult since many users and

    applications share the infrastructure that will be used for several years in the future. This

    makes it almost impossible to quantify the benefits. Basic architecture is a necessity, but

    there are some options.

    The roles of the ISD and end users:-The role of the ISD can be extremely important, yet

    top management frequently mistreats it. By constraining the ISD to technical duties, topmanagement may jeopardize an organizations entire future. However, it is not

    economically feasible for the ISD to develop and manage all IT applications in an

    organization. End users play an important role in IT development and management. The

    end users know best what their information needs are and to what degree they are

    fulfilled. Properly managed end-user computing is essential for the betterment of all

    organizations. Ethical issues:- Systems developed by the ISD and maintained by end users may

    introduce some ethical issues. The ISDs major objective should be to build efficient and

    effective systems. But, such systems may invade the privacy of the users or create

    advantages for certain individuals at the expense of others.

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    Customer Relationship

    Management

    Customer relationship management

    Business and technology discipline to

    coordinate alt of the business processes

    for dealing with customers.Sales

    T elephone sales

    Web sales

    ield sales

    etail sales

    arketingampaign data

    ontent

    ata analysis

    ustomerService

    all center data

    Web sel service data

    ield service data

    Wireless data

    ni ied vie o cus tomers

    onsistent message to customersnd-to-end customer c are

    ong-term customer relationships

    Identi ication o best customers

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    Customer Relationship Management

    Supply chain management Integration ofsupplier, distributor, and customer logistics

    requirements into one cohesive process.

    Supply chain Network of facilities for procuring materials, transforming raw

    materials into finished products,' and

    distributing finished produce to customers.

    Supplier anu acturer istributor etail

    utletustomer

    apacity, inventory level, delivery schedule, payment terms

    rders, return requests, repair and service requests, payments

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    HOW INFORMATION SYSTEMS CAN

    FACILITATE SUPPLY CHAIN

    MANAGEMENTInformation systems can help participants in the supplychain:

    Decide when and what to produce, store, and move

    Rapidly communicate orders

    Track the status of orders

    Check inventory availability and monitor inventory levels

    Track shipments

    Plan production based on actual customer demand

    Rapidly communicate changes in product design Provide product specifications

    Share information about defect rates and returns

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    Enterprise Systems

    Firm wide information systems that integrate

    key business processes so that information

    can flow freely between different parts of the

    firm.

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    Traditional View of Systems (F. 2.15)

    Ma fact ri g Accounting inanceMarketing an

    ales

    Human

    esources

    Manufacturing

    Systems

    Accounting

    Systems

    Finance

    Systems

    Marketing an

    Sales Systems

    Human

    esources

    Systems

    Businessrocesses

    Businessrocesses

    Businessrocesses

    Businessrocesses

    Businessrocesses

    BusinessFunctions

    InformationSystems

    Organizational

    Bou

    naries

    Organizational

    Bou

    naries

    Ven ors ustomers

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    Enterprise Systems (F. 2.16)

    BusinessProcess

    BusinessProcess

    BusinessProcess

    Enterprise-wide business

    processes

    Manufacturing Accounting

    Human

    ResourcesSales and

    Marketing

    Finance

    Enterprise System

    Vendors Customers

    Organizational

    Boundaries

    Organizational

    Boundaries

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    Benefits and Challenges of Enterprise

    Systems

    Benefits Firm structure and organization: One Organization

    Management: Firm wide Knowledge-basedManagement Processes

    Technology: Unified

    P

    latform Business:More Efficient Operations and Customer-

    driven Business Processes

    Challenges Daunting Implementation

    High Up-front Costs and Future Benefits Inflexibility

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    Extended Enterprises

    Extended Enterprises: Networks linking systems ofmultiple firms in an industry. Also called extendedenterprises.

    Vertical industrial networks Networks for integrating the

    operations of a firm with its suppliers. Horizontal industrial networks Networks for linking firms

    across an entire industry.

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    Industrial Networks (F. 2.17)

    Firm

    1

    Firm

    4

    Firm

    3

    Firm

    2

    Firm

    1

    Supplie

    r

    1

    Supplie

    r

    3

    Supplie

    r

    2

    Industrial et orks

    Horizontal in ustrial network

    Vertical in ustrial network

    Firm value chains and enterprise systems

    Firms

    in a s ingle

    industry

    Firms in

    complementary

    business

    Industryvalue

    chain