Information Skills for Entrepreneurs

An Essential Competency

Tom Cassel

Cynthia Cronin-Kardon

Danianne Mizzy

University of Pennsylvania

ASEE-ELD June 25, 2007

Information Needs of Entrepreneurs

Information Needs of Entrepreneurs

• Industry Analysis

• Market Analysis

• Venture Financing

• Intellectual Property

Penn Engineering Entrepreneurship I & II

Penn Engineering Entrepreneurship I

Examines elements of successful high-tech ventures.

Penn Engineering Entrepreneurship II

Investigates key elements

of planning

an entrepreneurial high-tech venture.

Original Library Support

• Class presentation

• Web guide

• Consultations

Innovations

• Survey: What resources do students use to gather information?

• Reformatted Course Guide

• Business FAQ

• Warm-up Assignment

Survey

Guide

Warm-up Assignment

Business FAQhttp://faq.library.upenn.edu/recordList?library=lippincott

Continuous Improvement

Information Sources before . . .

. . . and after

Conclusions and Next Steps