insidear tokyo 2013: keynote dr.thomas alt

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Page 2: InsideAR Tokyo 2013: Keynote Dr.Thomas Alt

AR-output based on metaio AR

50,000

1000

Developers

Applications

30

Million

AR-Users

Augmented Reality from metaio

metaio SDK

Free toolkit to create custom apps

metaio cloud & junaio

AR Delivery Platform in the Cloud

Creator 2.6

Easy-to use content creation

Page 3: InsideAR Tokyo 2013: Keynote Dr.Thomas Alt

Macro Micro

Outdoor

Objects

Humans

Indoor

The four pillars of AR usecases

Navigation ( City, Shopping Mall )

Virtual Information ( PoI in City & large buildings, Devices, Face/Body )

Design ( architecture, interior, 3D objects )

Teaching / Training ( visualisation, visual guidance )

Gaming ( Large Area games, TV games , …)

Translation ( text, signage, menu,..)

Virtual fitting (online shopping )

Virtual UI ( home control, device)

Page 4: InsideAR Tokyo 2013: Keynote Dr.Thomas Alt

AR Food Chain – Always On, Always Augmented

Platform AR Acceleration

Software AR Applications

Delivery AR Content

Users AR Browser

Page 5: InsideAR Tokyo 2013: Keynote Dr.Thomas Alt

IP portfolio for AR markets Patents and utility models at metaio

• 52 patent families with 118 active patent

applications

• Applications cover main AR markets,

mainly DE, US, EP, CN and JP

• 36 patents and 1 utility model granted

• from 21 different patent families

5

Trademarks

• metaio, junaio, and more are trademarks or

registered trademarks of metaio GmbH in Germany

and other countries

• metaio owns a total of 26 registered trademarks

in 9 different destinations

(e.g. in DE, EP, US, JP and KR)

20

11

31

US

Granted

In Application

18

7

25

EP

11

12

22

DE 8

5

13

JP

10

1

11

CN

2 1

3

ROW Rest of the World

13

PCT

Intl. Phase

Page 6: InsideAR Tokyo 2013: Keynote Dr.Thomas Alt

Scaling the AR-Market

2016 2014 2012 2010 2008 2006 2004 2002

Adre

ssable

Users

10^2

Year of first market introduction

10^4

10^6

10^8

10^10

Industrial

PC

AR Web

// PC

AR

Publishing

// Phone

Augmented

City // Phone

AR POS

Terminal

// PC

Page 7: InsideAR Tokyo 2013: Keynote Dr.Thomas Alt

7

AREngine: the Worlds first Augmented

Reality Chipset!

Page 8: InsideAR Tokyo 2013: Keynote Dr.Thomas Alt

Computer Vision Pipeline for AR

Algorithmic hot spots

Image Capture

Preprocessing / color

conversion

Feature

extraction

Building feature

descriptors Feature matching Pose estimation

Rendering 3D

objects

Sensor

Capture

Capture image

upload

Image

Composition

Page 9: InsideAR Tokyo 2013: Keynote Dr.Thomas Alt

AR Food Chain – Always On, Always Augmented

Platform AR Acceleration

Software AR Applications

Delivery AR Content

Users AR Browser

Page 10: InsideAR Tokyo 2013: Keynote Dr.Thomas Alt

Join us at this year’s InsideAR

metaio.com/insideAR

http://www.youtube.com/watch?v=SvU1pDANDkU