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Institute For Software Excellence Make or Buy? A Value-Based Approach to TCO Analysis Dr. Nicole Radziwill James Madison University ISE09 – 8:00am Wednesday, May 26, 2010

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Page 1: Institute For Software Excellence Make or Buy? A Value-Based Approach to TCO Analysis Dr. Nicole Radziwill James Madison University ISE09 – 8:00am Wednesday,

Institute For Software Excellence

Make or Buy?A Value-Based Approach to TCO Analysis

Dr. Nicole RadziwillJames Madison University

ISE09 – 8:00am Wednesday, May 26, 2010

Page 2: Institute For Software Excellence Make or Buy? A Value-Based Approach to TCO Analysis Dr. Nicole Radziwill James Madison University ISE09 – 8:00am Wednesday,

Motivation

• The price of purchasing software is typically very low (<10%) compared to the how much it really costs – in total – to acquire and use a software product over its lifetime

• Even free software can be expensive!

MacCormack, A. (2003). The true costs of software. Computerworld, 5/29/2003. http://www.computerworld.com/s/article/81590/The_True_Costs_of_Software?taxonomyId=18&pageNumber=2

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Page 3: Institute For Software Excellence Make or Buy? A Value-Based Approach to TCO Analysis Dr. Nicole Radziwill James Madison University ISE09 – 8:00am Wednesday,

Objectives

• Summarize the Total Cost of Ownership (TCO) concept

• Discuss the components of TCO• Identify the limitations of a TCO analysis in the

context of a real software selection problem• Present a value-based extension of TCO

analysis that helps you factor in other considerations that are useful in “Make vs. Buy” decisions

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Page 4: Institute For Software Excellence Make or Buy? A Value-Based Approach to TCO Analysis Dr. Nicole Radziwill James Madison University ISE09 – 8:00am Wednesday,

TCO Can Help Answer:

• Should we buy a Commercial Off-the-Shelf (COTS) solution and customize it?

• Should we build our software from scratch?

• Should we use open source software?

• Should we use Software-as-a-Service (SaaS)?

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Page 5: Institute For Software Excellence Make or Buy? A Value-Based Approach to TCO Analysis Dr. Nicole Radziwill James Madison University ISE09 – 8:00am Wednesday,

Components of TCO

• What costs can be associated with software development over a 3, 5 or 10-year maintenance cycle?

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Page 6: Institute For Software Excellence Make or Buy? A Value-Based Approach to TCO Analysis Dr. Nicole Radziwill James Madison University ISE09 – 8:00am Wednesday,

Components of TCO

According to Capers Jones:• Initial cost of building an application• Cost of enhancing the app with new features• Cost of repairing defects and bugs• Cost of customer support• Cost of refactoring• Removal of error-prone modulesJones, C. (2007). Geriatric Issues of Aging Software. Crosstalk, Dec. 2007.

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Page 7: Institute For Software Excellence Make or Buy? A Value-Based Approach to TCO Analysis Dr. Nicole Radziwill James Madison University ISE09 – 8:00am Wednesday,

Components of TCO

• Cost to purchase software• Cost to customize software• Licenses for named or concurrent users• Cost of infrastructure that software will run on:

servers, network connections, network upgrades to support higher loads or number of transactions

• Staffing: training, maintenance, support, administration, incidental personnel

• COSTS OF QUALITY!

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Page 8: Institute For Software Excellence Make or Buy? A Value-Based Approach to TCO Analysis Dr. Nicole Radziwill James Madison University ISE09 – 8:00am Wednesday,

TCO Templateshttp://www.scribd.com/doc/16727390/TCO-for-Software-App-Template

International Conference on Software Quality - ICSQ 09

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Page 9: Institute For Software Excellence Make or Buy? A Value-Based Approach to TCO Analysis Dr. Nicole Radziwill James Madison University ISE09 – 8:00am Wednesday,

Barriers to TCO Analysis

• Lack of relevant data (or inability to find appropriate and relevant data)

• Difficulty of determining the right costs to factor into the TCO calculation

• Difficulty of determining the TCO itself• Organizational culture• Irrelevance of analysis in certain situationsCf. Ellram, L. (1994). A Taxonomy of TCO Models. Journal of Business

Logistics. 15(1), 171-192.

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Page 10: Institute For Software Excellence Make or Buy? A Value-Based Approach to TCO Analysis Dr. Nicole Radziwill James Madison University ISE09 – 8:00am Wednesday,

There are Alternatives…

• Multiple attribute utility theory (MAUT)

• Multi-objective programming

• Analytical hierarchy process (AHP)

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Page 11: Institute For Software Excellence Make or Buy? A Value-Based Approach to TCO Analysis Dr. Nicole Radziwill James Madison University ISE09 – 8:00am Wednesday,

But….

• These methods can be complex, and are still based on costing… it’s hard to integrate qualitative concerns.

• Total Cost isn’t always the only factor you need to consider. The most cost effective software might be really difficult to customize or maintain.

• How do you factor these considerations into your Make vs. Buy decision?

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Page 12: Institute For Software Excellence Make or Buy? A Value-Based Approach to TCO Analysis Dr. Nicole Radziwill James Madison University ISE09 – 8:00am Wednesday,

Context of the Problem

• A new observatory needs to select a database, a messaging system, a data processing system, and an asset management system

• Wants to select a cost-effective option that will yield the highest value over the 3-year lifetime of the construction project

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Page 13: Institute For Software Excellence Make or Buy? A Value-Based Approach to TCO Analysis Dr. Nicole Radziwill James Madison University ISE09 – 8:00am Wednesday,

3D Total Cost of Ownership• Three Dimensions are:

– Priority of Selection Criteria/Requirements– % of criteria that can satisfied at each priority level– Relative TCO, which is Total Cost of Ownership (TCO) relative to the most

expensive candidate for a subsystem

• We are looking for options with:– Ability to Satisfy all Observatory Requirements (100% through out-of-

the-box functionality or customizations; selected subsystems MUST cross the 1.0 satisfiability line)

– High Value (vertical lines indicate that we can satisfy many more requirements with only a small investment)

– Lowest TCO (lines as far left as possible)

• Only Oracle DB, IBM Maximo asset management, and Platform data processing systems meet all three selection criteria

• Both JBoss and IBM MQ high value candidates for messaging system

Page 14: Institute For Software Excellence Make or Buy? A Value-Based Approach to TCO Analysis Dr. Nicole Radziwill James Madison University ISE09 – 8:00am Wednesday,

What’s Needed for 3D TCO

• Prioritized requirements (examples have three levels of prioritization for COTS, four for software-from-scratch)

• Satisfiability: know what proportion of the requirements are satisfied at each priority level

• An estimate of TCO over a selected time horizon for each priority level (example uses 3 year TCO)

• Normalize all satisfiability estimates to LARGEST satisfiability• Normalize all TCO estimates to LARGEST for each subsystem

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Page 15: Institute For Software Excellence Make or Buy? A Value-Based Approach to TCO Analysis Dr. Nicole Radziwill James Madison University ISE09 – 8:00am Wednesday,

International Conference on Software Quality - ICSQ 09

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Page 16: Institute For Software Excellence Make or Buy? A Value-Based Approach to TCO Analysis Dr. Nicole Radziwill James Madison University ISE09 – 8:00am Wednesday,

Monday, April 10, 2023

Footer goes here 16

DATABASE

MESSAGING (CMES)

DATA PROCESSING (DPMS)

ASSET MANAGEMENT (AM/OSM)

Page 17: Institute For Software Excellence Make or Buy? A Value-Based Approach to TCO Analysis Dr. Nicole Radziwill James Madison University ISE09 – 8:00am Wednesday,

Monday, April 10, 2023

Footer goes here 17

DATABASE

MESSAGING (CMES)

DATA PROCESSING (DPMS)

ASSET MANAGEMENT (AM/OSM)

Infor

JBoss

IBM MQ

Kepler

IFS

RedHat JBPM

Oracle

IBM DB2

IBM

IBM

Oracle AQ

IBM Maximo

Platform

Page 18: Institute For Software Excellence Make or Buy? A Value-Based Approach to TCO Analysis Dr. Nicole Radziwill James Madison University ISE09 – 8:00am Wednesday,
Page 19: Institute For Software Excellence Make or Buy? A Value-Based Approach to TCO Analysis Dr. Nicole Radziwill James Madison University ISE09 – 8:00am Wednesday,

Infor

JBoss

IBM MQ

Kepler

IFS

RedHat JBPM

Oracle

IBM DB2

IBM

IBM

Oracle AQ

IBM Maximo

Platform

Page 20: Institute For Software Excellence Make or Buy? A Value-Based Approach to TCO Analysis Dr. Nicole Radziwill James Madison University ISE09 – 8:00am Wednesday,

Identifying Best Candidates

• Line should hit the top of the chart (indicating 100% satisfiability of requirements)

• Steep slope indicates that you get more requirements satisfied with just a little more investment in terms of TCO

• Line should be as far left as possible indicating lower TCOs

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