International Business Program Annual Report July 1, 2012 – June 30, 2013

The World is Our Classroom

Jeffrey Michelman, Ph.D.Director

Kate Mattingly Learch, MBAAssociate Director

June 18, 2013

1

EXECUTIVE SUMMARY

2013 was the second full year of the IB Flagship program under Jeff Michelman’s sole leadership and the second year of limitations in funding. This year also was significant with the departure of long time Study Abroad Director Anne Sheridan Fugard and the promotion of Kate Mattingly Learch to the position of Associate Director of the International Business Flagship. This new role both elevates this position and more clearly identifies the strategic role of the Associate Director. Further, this change more clearly articulates many of the activities that Anne Sheridan Fugard had taken on over the years. Highlights include:

Graduate Programs GlobalMBA Cohort 11 graduated (29 students), Cohort 12 begun (20 students).

o Scholarships Coggin Fellowship = $14,000 (n=2, cohort 11; 2 cohort 12) Schmidt Fellowship = $2,500 (n=1, cohort 11) Created Elizabeth M. Head GlobalMBA Fellowship

Admitted 7 UNF students for cohort 13, including 4 minorities. Global EntrepreneurshipMBA graduated first student. Ibero-AmericanMBA was discontinued. Italy faculty lead study abroad filled with 20 students. Completed the APC process to make the MBA concentration in International Business

both more flexible and encourage study abroad.

Undergraduate Programs A first-time offering of the 4-week summer program, Coggin in China, which was offered

by our partner Beijing International Studies University in Beijing, China. Admitted 7 students (three of which are Jacksonville Commitment students, two from

Terry Parker High School and one from First Coast High School) into first Dual Degree Program with Euromed Management (Marseilles, France) with starting date of fall 2013.

Completed first year of Euromed double degree with 3 inbound students, and admitted 5 inbound students for 2013/14.

Agreed on framework for double degree programs with the University of Valencia and Hochschule Bremen.

51 international business internships completed, 11 (19.60%) of which were done internationally.

Awarded fourth Annual Steven K. Paulson Outstanding International Business Student Award.

Completed the APC process to require a minimum month-long academic experience for all International Business Majors.

Study Abroad Programs Held the second bi-annual safety training for study abroad, which included

participation by VP and General Counsel Karen Stone, AVP of Compliance Joann Campbell, International Center Director Tim Robinson, 15 faculty (including two

2

from other colleges), and the IB Flagship staff.34 Coggin students participated in Coggin semester abroad programs.o Kate Mattingly Learch implemented programming to enhance semester study

abroad experience as part of CCBL Community Scholars Program.o Scholarships

Babcock = $6,000 (n=4) Cascone = $2,000 (n=1) VanVleck = $6,000 (n=6) Johnson = $500 (n=1, summer 2013 internship) TABSA = $2,300 (n=3, 1 fall 2012 internship; federal grant) FIPSE = $3,000 (n=1; federal grant)

170 Coggin students participated in 9 short-term study abroad programs. o Shift from 10-day study abroads to longer duration month-long “Coggin-in”

Programs (almost half of students chose to complete longer duration programs) 81 students participated in one of 5 “Coggin-in” summer programs. 89 students participated in one of 4 faculty lead programs.

Celebration of Study Abroad during International Education Week (100 students participated) in conjunction with separate events offered by the International Center.

UNF was ranked 12th in our Carnegie Class for short-term study abroad with 411 students. 176 (43%) participated in Coggin College of Business Programs.

UNF was ranked 25th in our Carnegie Class for total number of study abroad students with 485 students. 244 (50%) participated in Coggin College of Business Programs.

Faculty Development and Scholarship Completed the 13th Annual International Business research Conference.

o Conference co-sponsored with the University of Warsaw School of Management.

o Co-sponsored with the Coggin Center for Sustainable Business Practices.o Keynote Address by Giselle Weybrecht, author of ‘The Sustainable MBA: The

Manager’s Guide to Green Business’ and faculty training session the evening before the conference.

o 65 participants, 22 research papers, 2 keynotes, and 3 panels including 12 participants from 6 foreign countries including China, Austria, Germany, Sweden, Argentina and Canada

Seven Coggin faculty taught at exchange partners for a week or more and seven foreign faculty taught in Coggin for a week or more including Waldemar Koziol from the University of Warsaw for 6 weeks.

UNF plans to sponsor Konstantin Kostin as a Fulbright Scholar in Fall 2013.

Community Outreach Jeff Michelman continues to participate on the board of the Florida Network for Global

Studies (SUS Schools coordinating efforts on globalization education programs). Continued support for the Great Decisions program at Ponte Vedra High School and at

Fletcher High School (8 UNF faculty involved). IB Flagship Program continued to participate in Great Decisions program at the

Jacksonville Main Library (8 UNF faculty involved).

3

Jeff Michelman continued as chair of the Ponte Vedra High School Academy of International Business and Marketing Community Advisory Board.

Hosted a ercruitin/partnership lunch at UNF for 40 Ponte Vedra School students and teachers.

Advised the UNF College of Arts and Sciences leadership on Study Abroad Programs. Advised the UNF College of Computer Science, Engineering and Construction leadership

on the development of double degree programs. Jeff Michelman made presentation on the Euromed Management/UNF double degree

program to language teachers from the Duval County School District, and to students and teachers at First Coast High School, Terry Parker High School, Wolfson High School and The Bolles School.

Other Formed and implemented first International Business Flagship Faculty Advisory Council. Completed an agreement with ImportGenius of Phoenix, Arizona to make all

International Trade and shipping data available to all UNF students, faculty and staff, through MyWings. This software is the commercial version without limitations and can be accessed by anyone, anywhere who has access through the MyWings portal. The rollout on this partnership is scheduled for fall 2013.

The IB Flagship continued in a leadership role in developing a UNF Confucius Institute. Jeff Michelman was recognized as the Distinguished Professor runner-up by UNF faculty,

largely for his efforts in International Business. Pieter de Jong was recognized by the International Council with the Outstanding

International Leadership Award.

4

Introduction

In order to understand this annual report, one must understand the goals of the International Business (IB) Flagship Program. In brief, Coggin’s IB program seeks to be a thought leader in international business education. The first goal is to infuse international business content throughout the entire Coggin curriculum. This is important because no business may accurately be described as “domestic” today. Yet, few business schools have adjusted their curricula to that reality. In addition, internationally focused co-curricular activities will augment the curriculum changes. The second goal is to increase significantly the number of students studying abroad, as well as increasing the length and depth of their experiences. Even with increased coverage of international issues in the classroom, students should go abroad to better understand the complexities, opportunities and challenges of doing business internationally. The third goal is to increase faculty scholarship and expertise in the international aspects of their disciplines. The fourth goal is program promotion, which includes both advertising program activities to students and marketing the UNF International Business program throughout the national and international academic communities, in order to raise its profile and status.

To help to better understand the structure of the International Business Flagship an extended organizational Activity Chart is presented as Appendix A. This represents a complete re-organization for AY 2013/14 with the promotion of Kate Mattingly Learch to Associate Director and the hiring of Katrina Machorro as a new Study Abroad Advisor. This hire was a critical part of the strategy to continue to increase the duration of study abroad experiences as presented in Appendix B.

The International Business Flagship Program is unique when compared to all other UNF Flagship Programs because it is not housed in a department. Rather from its very beginnings, International Business was seen as a discipline that both enhances and benefits from many programs within the Coggin College of Business and throughout the UNF Campus. For this reason the job of the Director of the International Business Flagship Program is more like a department chair who must be on campus throughout the year rather than one who engages in ad-hoc projects, discretely defined problem solving and leadership. These activities are more clearly defined in Appendix C.

When the IB Flagship Program was originally proposed there was a need for ongoing support of four primary areas: 1) faculty development and enhanced understanding of globalization, 2) faculty involvement in short-term study abroad, 3) community engagement and student recruiting and 4) student scholarships. The first three items have presented challenges for the flagship during the past two-year period since funding was reduced. However, through continued support from Academic Affairs, the Coggin College of business and austerity measures, program expansion has continued. Support from both Academic Affairs and the Coggin College of Business through E&G funding will remain critical until private funding is forthcoming. The Budget proposal for the 2013/14 Academic Year presented in Appendix D is based on a commitment from the Coggin College of Business for sustained funding and a request for support from Academic Affairs. In contrast, item four is of critical importance for the IB Flagship Program to continue to increase the duration of study abroad experiences. Although the SAILS program has been a critical facilitator of enhanced study abroad opportunities, it is only one venue for supporting students. The development of double degree programs, in

5

particular, will continue to require increased numbers of dedicated study abroad scholarships for Coggin students. The establishment of Elizabeth M. Head Fellowship for GlobalMBA students is a critical step for increasing the viability of outstanding students participating in these unique experiences.

In 2012/13 we experimented with a number of new initiatives centered on four key themes: 1) enhancing the depth of International experiences among Coggin faculty and students, 2) enhancing the recognition of the IB Flagship program in the college, across the university and throughout the community, 3) creating opportunities and enhancing the demand for a unique variety of study abroad opportunities 4) improving the recognition of the importance of global issues both on campus and within the First Coast community.

This report follows the template distributed in 2007. We apologize in advance for the redundancies in sections 1 and 3. Also, we have been calling our “benchmarks” “activities,” so we have mixed the terms below.

Section 1: Benchmarks (Activities)

The IB flagship program’s activities fall into four main categories: a) academics and co-curricular activities, b) international academic experiences for students, c) faculty scholarship and teaching experiences, and d) program promotion and administration. Each activity has one or more associated efforts and/or metrics. This section describes these four points in detail, highlighting the four required points from the Flagship Program Annual Report Outline provided by Academic Affairs. We understand that fully achieving any particular activity will require several years in most cases.

a. Academics and Co-Curricular Activities

1. Curriculum reviews related to study abroad (According to numerous surveys, the most important impediment to study abroad in the US is the lack of flexibility to allow the use of study abroad credits towards graduation. As a result, this point addresses this particular issue). Progress made, but not fully achieved. We continue to develop new programs; add exchange partners; work with the department of Languages, Literatures and Cultures to increase student demand; and increase the number of month-long Coggin Summer Programs in the knowledge that we will overcome these short-term problems. No funds were budgeted or spent in this activity, which supports the goals of curriculum internationalization and increasing the number of students studying abroad. However, in 2013 we plan to use funds from a Federal grant to send the chair of Languages, Literatures and Cultures, Dr. Patricia Geesey, to Euromed Management along with Associate Director Kate Mattingly Learch. Because this program is really a partnership with the Department of Languages, Literatures and Cultures, we believe that this is the best way to enhance curriculum development. $5,000 has been budgeted for this activity.

In 2012 the IB Flagship team began a process that facilitates the strategic development of new and different study abroad offerings. In this area we continue to support the Department of Languages, Literatures and Cultures’

6

effort to develop its Chinese Language program and began the development of our first Double Degree program at the Undergraduate level with Euromed in Marseilles, France. Further we began our fifth summer program with Beijing International Studies University in Beijing, China.

Location Partner Years in Existence

Students Participating in Summer 2013

Paris, France EBS-Paris 6 19Rosario, Argentina

University of Austral 5 12

Marseilles, France

Euromed Management 4 18

Cologne, Germany

Cologne University of Applied Sciences

4 13

Beijing, China Beijing International Studies University

1 19

In addition, in 2011, along with both the Department of Languages, Literatures and Cultures and our partner Baden-Wuerttemberg Cooperative State University Mosbach in Bad Mergentheim, Germany, Kate Mattingly Learch developed a 3-month German Language immersion program that had participation of 5 and 10 students respectively during its first two years. Students complete Beginning German I prior to beginning the program and then complete Intermediate German II by the end.

The launch of the Ibero-AmericanMBA, offered in partnership with the Logistics Flagship Program, gave UNF its first bilingual degree program. Unfortunately recruiting for this program both domestically and abroad proved to be challenging and in October we chose to discontinue the program. In addition, an MBA Program in Global Entrepreneurship was being developed with EBS London, England, and EBS Paris, France. Unfortunately challenges with EBS London over the two year history of the program make it likely that program structure will change for fall 2014. Approximately $8,000 was spent on both the undergraduate and graduate initiatives through travel by Jeff Michelman and to London, Paris and Bad Mergentheim during the past year.

2. Infusion of IB content throughout the curriculum. Progress made, but not fully achieved. The process of integrating international content throughout the curriculum continues. The following examples provide evidence of the advances made in this area. First, external issues, such as the international harmonization of accounting standards, are making it easier to do so, even in that traditionally US-focused discipline. Second, textbooks, across disciplines, are also doing a better job of integrating IB content throughout, rather than relegating it to a chapter or two at the end of the text. This is an indication that Coggin was a thought leader to infuse IB years ago. Finally, the decision by the Department of Marketing and Logistics to drop the International Marketing course in favor of letting students choose among a variety of International courses is recognition, by the Marketing faculty, that they believe the internationalization of Coggin

7

marketing courses had occurred. No funds were budgeted or spent in this activity. This activity supports the goals of curriculum internationalization and increasing the number of students studying abroad.

Perhaps the most significant initiative in this area was recognized in early 2013 with the creation of the International Business Flagship Faculty Advisory Council. This Council is made up of faculty throughout Coggin and has already begun to advise on critical issues, such as study abroad, scholarships and staff hiring. IB Flagship team began to develop college-wide frameworks for both the infusion and integration of international topics across the curriculum. The first major initiative in this area was the launch of IBWeek1 in February 2009.This initiative was successful because it both increased recognition of IB on the campus and in the community by bringing in cross-disciplinary speakers, such as Admiral Jim Stavridis. However the yearly cost of approximately $7,000 as well as staff time required to support the activity made us decide to replace this with the development of activities taking place during International Education Week. During 2013/2014 we plan to invite speakers to campus on an ad-hoc basis with a budget of $1,000.

2A. Although not a goal of the original IB Flagship proposal, double degrees at the undergraduate level are now an importance part of the IB Flagship strategy. Ongoing. In 2009 the IB Flagship program began a partnership with Euromed Management to develop our first double degree program at the undergraduate level. In May of 2010, with Euromed’s sponsorship we joined the TransAtlantic Schools of Business Administration Alliance (TABSA) with the primary goal of developing double degree programs in Europe. The double degree program with Euromed has received SACS approval and now has 7 freshman beginning at UNF in fall 2013, 5 juniors beginning at UNF from Euromed in the fall 2013 semester and 3 seniors scheduled to complete their studies in the summer of 2014. Preliminary development of double degrees with the University of Valencia and Hochschule Bremen is on track for matriculation of students in fall 2015, and discussion have advanced with the final TABSA partner University of Hertfordshire for a potential program beginning in fall 2016. Additional programs are planned over the next ten years for Argentina, Chile, China, New Zealand, Turkey, Australia and the United Arab Emirates.

3. GlobalMBA2. Achieved. The GlobalMBA is a four-university double-degree program. Each university selects up to ten students, who then study together as a cohort spending one semester in each country (Germany, Poland, China, and USA). This program was re-launched in fall 2007 after a 2006-7 hiatus to allow for processing the SACS accreditation documentation and replacing the original French partner with a Chinese partner (the French university withdrew from the program in summer 2006). The program, however, is now a truly “GlobalMBA” degree.

1 This initiative brings together speakers on a broad spectrum of international topics, discussion of student study abroad and faculty scholarship.2 We originally referred to this as the GlobalMBA: Europe, but have now eliminated the descriptor as the addition of China has clearly made this a global program.

8

The 2013 (will begin in fall 2013) UNF cohort includes 7 students from University of North Florida, University of Central Florida, University of South Florida, and Florida State University. The UNF cohort will join students from Germany, Poland and China.

The GlobalMBA program has started hosting a number of alumni events, with financial support from grants from the German government. In April 2013, the GlobalMBA alumni event was hosted in Warsaw, Poland. It included 25 alumni from Poland and Germany. The next event is scheduled for August 2013 in Jacksonville to welcome Cohort 12 to UNF. The first GlobalMBA alumni event was hosted in Cologne in October 2007 followed by the second, which was hosted by the Coggin College of Business in December 2008. No flagship funds were budgeted or expended in this activity. This activity supports the goals of curriculum internationalization (particularly since GlobalMBA students taking classes at UNF demand a high level of international content in those courses), increasing the number of students studying abroad, and helping to make UNF’s international programs known nationally and internationally. GlobalMBA funds are used to host these events with the plan to host an event at the beginning of each semester throughout the program.

4. We finished the development of the Ibero-AmericanMBA. This double degree program achieved SACS accreditation in July 2009 and the first cohort selected started the program in January 2010, a second cohort was successful from the student perspective. Although this goal was achieved we believe that a combination of factors lead to the failure of this program. As a result, we believe that its future represented too much uncertainty for future students. Although the program has not been cancelled permanently, there are no plans to bring it back in the near future.

5. GlobalMBA: Asian focus. Not achieved.3

6. Freshman Interest Group (FIG) course in IB. Modified but not yet achieved.4 It is important to note, however that the IB Flagship team played an important role in the rollout of UNF’s first Living Learning Community for Coggin students. The plan is to enhance this program in AY 2013/14 with the freshmen trip to Peru in March 2014.

3 With the addition of Dongbei University of Finance and Economics to the GlobalMBA a separate degree program is not longer planned. However, we plan to continue to develop small “non-cohort” programs around the globe that focus on unique discipline offerings such as Accounting and Logistics.4 Budget cuts led department chairs to cancel the IB FIG, in order to ensure that upper-division courses for majors were available in sufficient quantity. Due to resource constraints, we do not see the development of a sustainable IB FIG. Alternatively, the IB Flagship has determined that a more feasible strategy is to work with the Center for Community Based Learning and the Academic Center for Excellence to focus on getting student to both understand the importance of study abroad and service learning/sustainability issues. This activity supports the goal of curriculum internationalization.

9

7. Infuse IB content into Introduction to Business course. Not achieved. Over 500 likely business majors take this course each year. In addition, Kate Mattingly Learch, who also coordinated study abroad for the program, taught the Introduction to Global Business course in fall 2009. $6,000 of Flagship funds were expended to offer this class. In addition, through our partnership with Ponte Vedra High School, we continue to offer this class each as a dual enrollment offering at Ponte Vedra High School. We are also plan to look at the introduction business class in the hopes of making this course more global in focus. These activities support the goal of curriculum internationalization.

8. Recruit outstanding IB and study abroad students from local high schools. Note that this goal has been changed from the proposal, which stated that recruiting would be from FSCJ (formerly FCCJ). Because UNF’s recruiters focus on high schools, not community colleges, we decided to take advantage of synergies and focus on high school recruitment. Another advantage is that younger students have more time to work on the language skills that will allow them to study abroad for a semester or a year. Further, these will be the students that we focus on with the development of dual degree programs. Some progress, but not achieved. Collaboration continues with Ponte Vedra High School’s IB Academy. IB faculty also participated in the Great Decisions program, giving lectures at high schools. Great Decisions programs were launched at both Fletcher and Ponte Vedra High schools. Oceanside Rotary jointly sponsored the Fletcher program. In addition, the IB Flagship Program launched an adult Great Decisions program during the Spring 2009 term. We believe that this program, in particular, will raise the profile of the IB Flagship Program among key stakeholders including potential donors. No funds were expended. This activity supports the goal of increasing the number of students studying abroad by giving them time and incentive to learn a foreign language and save money for their semester abroad while they are in High School. Jeff Michelman continues to speak in high school language classes across the first coast and will be a keynote speaker at the Foreign Language Educators of NE Florida annual meeting in August 2013.

Further, Jeff Michelman continues to chair the advisory council for the Academy of International Business and marketing at Ponte Vedra High School. UNF has sponsored Ponte Vedra High School’s Academic Worldquest team for the past three years and has invited students to campus for the past 2 years. Total expenditures for this support were $1,000 in AY 2013.

9. Develop an IB Honors course at the lower division. In 2008 Andrés Gallo and Jeff Michelman team taught a six credit module which included micro-economics and financial accounting. Both courses were integrated around the theme of Economic Development in Guatemala. Although only one student from this module chose to sign-up for the 2009 spring break trip to Guatemala, the courses served as the foundation for developing the study abroad. Ultimately, 8 Honors students participated in this first services learning trip. Achieved. No funds were expended. This activity supported the goals of curriculum internationalization and increasing the number of students studying

10

abroad. Due to resource constrains, the IB Flagship Program has not been involved programmatically with Honors over the past three years. However Andrés Gallo took a group of freshman to Peru in 2012. Andrés Gallo and Jeff Michelman will repeat this trip in 2014. Although theses initiatives are not targeted at Honors they are consistent with the growing relationship with the Academic Center for Excellence.

10. Develop Honors in the Major in International Business. Some progress, but not achieved. The new leadership in Honors is receptive to enhancing the overall relationship with the IB Flagship program, study abroad and honors in the major in particular. No funds were expended. This activity supports the goals of curriculum internationalization and increasing the number of students studying abroad.

11. Create summer institute for introductory Spanish language immersion. This activity has also been modified. Although the former interim chair of the Department of Languages, Literatures and Cultures agreed to this initiative, the permanent department chair, Dr. Jorge Febles (fall 2006-fall 2012) had a different vision. His departmental vision suggested that UNF should focus less on introductory-level courses and more on getting students to take higher-level courses. Since that philosophy dovetails well with the need for students studying abroad, that modification made sense for IB students too. Dr. Febles requested that any proposal in this area should be postponed for a year, to allow him time to understand UNF’s students, the goals of the departmental faculty, etc. Modified. The IB Flagship funded the second year of its two year commitment to pay Dr. Yongan Wu’s salary and also provide housing for a visiting Chinese professor in year three. This activity supports the goals of curriculum internationalization and increasing the number of students studying abroad. Discussion with the new chair Dr. Patricia Geesey have been very positive and suggest continued opportunities for collaboration that focus on double degrees and the four languages that the department currently offers.

12. Develop language immersion opportunities abroad. Achieved. As a result of the hard work by Associate Director Kate Mattingly Learch, the IB Flagship developed a very successful German Immersion program in Bad Mergentheim, Germany. In exploring this possibility we discussed the need with the Departments of Languages, Literatures and Cultures, Philosophy and Religious Studies and History, as well as the program in International Studies and the Academic Center for Excellence. No funds were expended. This activity supports the goals of curriculum internationalization and increasing the number of students studying abroad. During the summer of 2012 Jeff Michelman was interviewed for a Jacksonville Business Journal on the value of learning a second language.

13. With the addition of Hubei University in Wuhan, China as an exchange partner, the IB Flagship took the leadership role in organizing a committee to apply to bring a Confucius Institute to UNF. This partnership proved to be problematic and Jeff Michelman worked with VP Mauricio Gonzalez and John Ouyang to

11

develop a revised proposal with Shaanxi Normal University in Xi ‘An. Although a great deal of effort has been put into this initiative, and the IB Flagship Program has shown a willingness to support initiatives of other areas at UNF, success seems unlikely. Total flagships funds expensed on this initiative to date have been approximately $5,000.

14. Bring international speakers to UNF/Coggin. On-going activity, partially achieved. We began a major new initiative in the hosting of “IBWeek” in February 2009. Each night, major speakers in the Lazarra Theater. Keynote Speakers included:

(2009) Dr. James Stavridis, Admiral, Commander, United States Southern Command: Partnership in the Americas.

(2010) Dr. Thomas Linsmeier, Board Member, Financial Accounting Standards Board.

(2011) Sylvester John, President of SIFE International. (2012) Bob Hart, Retired CEO and Founding Partner of Globeleq, an

operating power company solely focused on the emerging markets in Africa, Asia, and Latin America

In addition, the Study Abroad team has held a study abroad panel each year to facilitate interaction between those students who had completed a semester abroad and those who were either planning to or considering a semester abroad. These programs draw an audience from both campus and the community. These activities support the goals of curriculum internationalization and increasing the number of students studying abroad (e.g., US students learn from foreign faculty lectures, and faculty from partner institutions often make a presentation about studying abroad at their university). We continued to play an active role in the Florida Network for Global Studies (FNGS), a group of Florida universities that collaborates on international initiatives. We co-sponsored the FNGS Florida IB Summit at USF in February 2013. UNF and UF will co-host the next summit (at UNF) in spring 2014. Total Flagship funding to support this initiative in 2009 was $300.

15. Integrate domestic and international students. On-going activity, partially achieved. Due to different factors, domestic and international students have a hard time mixing naturally on campus. International students tend to gravitate towards other students in the same situation, while UNF students have their own occupations and circles of friends. The idea of this activity is to provide occasions for the two groups to break out of their habits and get to know one another. The mechanism we selected to create such integration was the creation of a student club, the International Business Society. Unfortunately this initiative has proved to be both unpredictable and inconsistent. As a result, our new Study Abroad Advisor, Katrina Machorro, will be given the responsibility of developing an initiative that unites inbound, outbound and domestic students in a manner similar to an existing program at the University of Virginia. No flagship funds were expended. This activity supports the goals of curriculum internationalization and increasing the number of students studying abroad.

12

16. Recognition of students’ international experiences. Achieved for academic experiences. Progress made, not achieved, for co-curricular activities. Academic transcripts now accurately reflect Coggin study abroad experiences. Coggin has special courses for short-term study abroad programs (e.g., ECO 4956 Study Abroad in Argentina) that clearly reflect the discipline (course prefix) and location (course title) of the experience. Semester abroad at partner universities has also been achieved, with the transcript listing the name of the school and number of credits awarded (e.g., Study Abroad-University Rey Juan Carlos).. Further, it is important to note that the IB Flagship and Cologne University of Applied Sciences (CUAS) worked together to developed an integrated transcript at both UNF and CUAS that more clearly reflects the GlobalMBA experience. No funds were expended. This activity supports the goals of curriculum internationalization and increasing the number of students studying abroad.

17. Create an IB Executive-in-Residence at Coggin. Not achieved. This person would work with students, the Coggin Career Management Center, etc., to help students, faculty and staff understand the importance of international issues in business. Since space is now available we hope that there might be opportunities for a distinguished retiree such as Dr. Eduardo Somensatto from the World Bank. No funds were expended. This activity supports the goals of curriculum internationalization and increasing the number of students studying abroad.

b. International Academic Experiences

1. Increase the number of students participating in short-term study abroad courses to 170 (the number originally designated in the flagship proposal). Ongoing goal, achieved for 2007-8. Study abroad short-term enrollment was at an all-time high – 224 in 2007/208! This number is back down to the goal of 170 in 2013, however the duration of study abroad that now averages almost three weeks instead of 10 days is a remarkable accomplishment. We also spent $8,000 in flagship funds to support a second trip leader on all faculty lead study abroads. The IB Flagship program believes two leaders on each trip is critical and each trip should have 15-25 students from both a financial and pedagogical perspective. In an effort to keep students’ costs low in this poor economy we decided to subsidize our trips. Further, the “Coggin-In” program has a trip “Liaison” for each program that enhances its value and improves study safety and pedagogy. Caitlin Jaeger worked hard with faculty to increase exposure of both faculty lead and “Coggin-in” programs to potential student participants. This initiative cost $10,000 of IB Flagship funds in 2013. This activity supports the goals of curriculum internationalization and increasing the number of students studying abroad.

2. Increase the number of students participating in semester study abroad courses to 35 per year. On-going goal, not achieved. Semester study abroad numbers continued to draw Coggin students. In AY 2012/13 34 students studied abroad in semester-long Coggin programs, including 10 in the German language program. Given the student populations and hurdles that students face to participate in

13

semester abroad, we consider these numbers a major success – especially considering our growth in this area over the last five years. Since Coggin was given the ability to make decisions about TLO scholarship awards, these scholarships made a huge impact when helping students to make financial decisions to go abroad for a semester. Unfortunately a shift took place from TLOs to SAILS. Although the SAILS program has been great to help students study abroad, it does not allow us to target semester abroad the same way the TLOs did. We have been able to combine the FIPSE and TABSA grants and Kate Mattingly Learch has been able to find creative ways to help students go abroad. Although these goals were originally developed as stretch goals, three challenges remain: 1) the short-term challenges from the economy—both global and domestic, 2) the achievement of higher-level language proficiency, and 3) additional funding for student scholarships. Although challenge one above is both exogenous and hopefully short-term, the IB Flagship team developed plans to address challenges two and three. In particular, a scholarship endowment program was established in October 2008. This program, named Steagall Study Abroad Scholars, is intended to both recognize the commitment and visionary leadership of our founding director, Jeff Steagall, and give alumni to give back in a way that will ensure the future success of the IB program. Through the use of state matching funds, we intend to raise $2 million. Unfortunately the transition in the dean’s office has continued to prevent any study abroad fundraising efforts. No flagship funds were expended. This activity supports the goals of curriculum internationalization and increasing the number of students studying abroad.

What is important to recognize about study abroad, however is that it is not just for International Business majors but for all majors in the Coggin College of Business. As the table shows, students from all majors participate in study abroad during AY 2014. It is also remarkable to note that one of the smallest faculty categories in Coggin is Finance, yet Finance had some of the highest participation rates. We attribute this to Pieter de Jong leading a trip to the Netherlands and Oliver Schnusenberg leading the “Coggin-In” Germany.

MAJOR5 Faculty Led Coggin in Semester TOTALACC 8 9 2 19ECO 12 14 1 27FIN 15 13 6 34FIN-SERVICES 2 0 0 2IB 9 21 17 47MAN 17 17 2 36MAR 4 10 5 19T&L 8 5 1 14Total 75 89 34 198

5 This table only reflects undergraduate participation in study abroad. Double Majors/Double Programs are counted twice. In addition students who are not majoring in Business were removed from this analysis.

14

3. Increase the number of students participating in internships abroad to 5. Achieved. In 2013, through the hard work of International Internship Coordinator Fred Pragasam we had eleven students complete international Internships as follows:

Student Name Time Period Company LocationMaria Aviles Summer 2012 Carlos Wanderley

FilhosSao Paulo ,Brazil

Logan Brown Summer 2012 Auckland Football Federation

Auckland, New Zealand

Andrea Guillen Summer 2012 Altaflor Plantaciones Quito, EcuadorNancy Johnstone Summer 2012 U S Commercial

ServiceMadrid, Spain

Jessica Budke Summer 2012 Bueno Gomez Hermanos

Cali,Columbia

Joseph Nowicki Summer 2012 Skyline Express Lage, GermanyPascale Tannous Summer 2012 Housing Bank for

TradePalestine

Sakwabo Williams Fall 2012 U S Commercial Service

Paris, France

Shane Wilson Fall 2012 AJ Produkter Halmstad, Sweden

Jose Barrientos Fall 2012 Ecovivir International Medellin, Columbia

This represents 19.60% of all IB Internships. The Flagship leadership team is working to develop ways to make these more likely in the future.

4. Other study-abroad activities. Achieved. Several initiatives that were not included in the original flagship proposal are in progress, including:

a. We have worked with the UNF graduate school to determine the parameters for enhancing double-degree graduate programs at UNF. No flagship funds were expended. This activity supports the goals of curriculum internationalization and increasing the number of students studying abroad.

5. The six-institution consortium that had previously been funded by a US-EU FIPSE grant successfully applied for and received a new grant, which provided over $7500 in scholarship funding to Coggin students in each four year period of the grant that ended in the summer of 2013 . Grant awards are based on language training at one of three partners abroad. Some faculty exchange travel money is also available through the grant. The FIPSE consortium was important to the IB Flagship for three reasons: 1) we obtained three outstanding new European Exchange partners and funding to develop this collaboration on both the student and faculty sides, 2) two outstanding exchange partners in Clemson and Appalachian State Universities who we exchange best practices on a daily basis, and 3) an opportunity to enhance an important college goal in the area of entrepreneurship. The FIPSE grant has been replaced by TABSA, which is a total of $53,000, $41,000 of which is student

15

scholarships. This consortium is even more important than FIPSE as the consortium is based on developing double degrees and began long before the funding. No flagship funds were expended. This activity supports the goals of curriculum internationalization and increasing the number of students studying abroad.

c. Faculty Scholarship

1. Hire an eminent scholar in IB. Not achieved. The eminent scholar is needed to help raise the profile of UNF’s international activities. The eminent scholar is on the college’s capital campaign list, and the first step is to identify and cultivate a donor. The dean was supportive of using the Earle C. Traynham Professorship to hire someone in International Business regardless of the discipline, but this is on hold due to the availability of a position. No flagship funds were expended. This activity supports the goals of curriculum internationalization, enhanced faculty scholarship and external promotion of Coggin’s IB program.

2. Host an annual IB research conference jointly with the University of Warsaw. Achieved. The thirteenth annual conference was held February 2013 at UNF’s Student Union. The conference was one and a half days and preceded by a faculty workshop on business sustainability. Conference co-sponsored with the University of Warsaw School of Management and co-sponsored with the Coggin Center for Sustainable Business Practices. The 2013 keynote address was by Giselle Weybrecht, author of ‘The Sustainable MBA: The Manager’s Guide to Green Business. There were 65 participants, 22 research papers, 2 keynotes, and 3 panels including 12 participants from 6 foreign countries. This activity supports the goals of curriculum internationalization, enhanced faculty scholarship and external promotion of Coggin’s IB program.

3. Host a bi-annual IB research conference jointly with Beijing International Studies University. Achieved. Due to limitations in funding, it was decided to have a track on China as part of the Annual 2013 IB Research Conference. The faculty chair of the conference hopes to use this model to focus on different regions of the world at future conferences. No flagship funds were expended. This activity supports the goals of curriculum internationalization, enhanced faculty scholarship and external promotion of Coggin’s IB program.

4. Other UNF-hosted conferences. Achieved. The IB Flagship has worked with the International Council to make UNF, rather than just the IB Flagship, a member of the Florida Network of Global Schools (FNGS). The IB Flagship Program is working with a committee of UNF faculty and the University of Florida to plan the 2014 FNGS conference. No flagship funds were expended. This activity supports the goals of curriculum internationalization, enhanced faculty scholarship and external promotion of Coggin’s IB program.

5. Hire internationally-oriented faculty. During AY 2014 only one faculty member was hired in accounting, and the IB Flagship Director chaired this search. Unfortunately this faculty member is unlikely to provide short-term benefits to international activities in the College. The IB Flagship is concerned that over the life of the flagship

16

only 3 faculty members have been hired that have significant interested in international Business. No flagship funds were expended. This activity supports the goals of curriculum internationalization, enhanced faculty scholarship and external promotion of Coggin’s IB program.

6. Offer faculty development opportunities in IB. Achieved. a. A Coggin International Business Faculty retreat was held in the college

during Mid-September for all study abroad trip leaders and co-leaders and was attended by over 15 faculty, VP and General Counsel Karen Stone, AVP of Compliance Joann Campbell, International Center Director Tim Robinson This was the second retreat that focused exclusively on “Safety Cases” involving study abroad students. This continues to be a course for Advanced Study Abroad leaders and is very well received. A second meeting was held for collaborating with the IB Flagship team and the Coggin Academic Advisors in promoting different study abroad opportunities. Approximately $500 in Flagship funds were expended for these September 2012 programs. This activity supports the goals of curriculum internationalization.

b. Seven faculty taught abroad on their own and through our faculty exchanges. Drs. Oliver Schnusenberg and Andrés Gallo taught at Austral University in Argentina. Dr. Andrés Gallo taught in Paris at the European Business School. Dr. Steve Paulson taught at Euromed Management. The University of Warsaw funds several of our faculty to teach one-week intensive courses there. Drs. Michelman, Gallo, Traynham and Frankel all taught there during this period. Drs. Gallo and Traynham also taught in Germany at Baden-Wuerttemberg Cooperative State University Mosbach in Bad Mergentheim. Dr. Mina Baliamoune-Lutz taught at the University of Bamberg. This activity supports the goals of curriculum internationalization and enhanced faculty scholarship.

7. Help more Coggin faculty obtain Fulbright awards. Significant Progress. There was no activity is this area during AY 2013. No flagship funds were expended. This activity supports the goals of curriculum internationalization, enhanced faculty scholarship and external promotion of Coggin’s IB program.

8. Host a Fulbright-in-Residence. Not achieved. We will be hosting Konstantin Kostin as a Fulbright Scholar in Fall 2013. No flagship funds were expended. This activity supports the goals of curriculum internationalization, enhanced faculty scholarship and external promotion of Coggin’s IB program.

9. Increase UNF’s ranking in IB in US News and World Report. Not achieved. We continue to work on this particularly with respect to the GlobalMBA. Jeff Michelman will make a presentation to the Southern Business Administration Association (SBAA) about the GlobalMBA program at their summer meeting in July 2013. No flagship funds were expended. This activity supports the goal of external promotion of Coggin’s IB program.

10. Apply for a Center for International Business Education and Research (CIBER) grant from the US Department of Education. Not achieved. Given our proximity to the

17

University of Florida and Florida International University this no longer seems like a reasonable goal. No flagship funds were expended. This activity supports the goals of curriculum internationalization, enhanced faculty scholarship and external promotion of Coggin’s IB program.

11. Other IB scholarship activities. Achieved. Scholarship-related activities not included in the original flagship proposal have been undertaken, including:

d. Program Promotion and Administration

1. Fund program administration. Achieved. a. Dr. Michelman received two course releases each semester and was paid

12.5% of his nine-month salary in summer 2013. This activity supports the goals of curriculum internationalization, enhanced faculty scholarship, external promotion of Coggin’s IB program and program promotion and administration.

b. With the departure of Anne Sheridan Fugard, the position was reclassified to Associate Director and Kate Mattingly Learch was promoted into the new position.

c. The IB Flagship program underwent a national search for Kate Mattingly Learch’s replacement, and Katrina Machorro who recently completely her master of education degree was selected. She brings a wealth of experience in the semester abroad area where she will concentrate. This position focuses almost exclusively in developing new plans for outbound student exchange and creating opportunities to link domestic students and inbound and outbound exchange students.

2. Fund the IB internship coordinator to set up international internships. Not achieved. Due to budget reasons, the IB internship coordinator was unable to travel during this period. Also, we continue to work with Coggin’s Career Management Center to develop new IB internships in northeast Florida, the US and abroad. No flagship funds were expended. This activity supports the goals of curriculum internationalization, study abroad and external promotion of Coggin’s IB program.

3. Create and maintain a high-quality, current website. Achieved. Coggin’s webmaster and IT professionals provided significant support in website redesign (especially the GlobalMBA page). Caitlin Jaeger has taken on the important task of developing additional social media tools, such as videos, to market all IB Flagship activities. Further she has developed competition for the “Coggin-in” students to develop the best video. No flagship funds were expended. This supports all four program goals.

4. Name the Center for International Business Studies. Not achieved. This item is on the Coggin capital campaign list and a donor is being sought. No flagship funds were expended. The Center houses and supports the IB scholarship activities, which also leads to external promotion.

18

5. Create new promotional materials. Some progress, not fully achieved. Budget limitations have reduced the development of printed media other than advertisements on the UNF shuttle. Costs not listed elsewhere totaled $1,000. Promotional materials support all four program goals.

6. Operating expenses. Achieved. Activities support all four program goals.

7. Other administration and promotional activities. Achieved. One effective administrative activity that we have undertaken is streamlining the communication and document collection process for the IB flagship. A BlackBoard account accessible by GlobalMBA faculty and staff from all four institutions has greatly enhanced communication in that program. A separate BlackBoard account allows IB Flagship staff to share documents and information easily. In the future the IB Flagship team will continue to make use of social media tools such as Facebook, Twitter, and YouTube.

Section 2: Additional Benefits of the Flagship

Although section 1 should have made clear the benefits to various groups of the IB Flagship, this section highlights some of the most important benefits to students, the college, the university and the community from the IB Flagship activities.

Students

Students are the primary beneficiaries of the IB flagship activities. Students will graduate with a deeper understanding of international business once the infusion project is complete. They benefit immediately from increased duration study abroad offerings, as indicated by the large number of students participating in 2013, in spite of the economic downturn; this is largely due to the number of different study abroad opportunities that the IB Flagship has facilitated. However, in 2013 we had no TLO scholarships although Coggin students were well represented in the distribution of SAILS scholarships awarded. We believe that the availability of sustained scholarship dollars is the one factor that remains most significant in increasing the number of Coggin students studying abroad. Both groups will benefit from the Cascone Family Study Abroad Scholarships and Steagall Study Abroad Scholarships (and, we hope, other scholarships) when these are available in the future. In the long term we hope to target the Cascone scholarship directly to the Euromed double degree program in Marseilles, France. Further, the development of additional language opportunities at UNF and strengthening relationships with high school language teachers will continue to enhance the ability of students to study abroad. In particular, the decision by UNF to create a permanent position in Chinese reinforces the forward-looking decision by the IB Flagship to fund this position for two years. Resources in the Department of Languages, Literatures and Cultures continue to be scarce and for this reason, the IB Flagship continues to help to enhance languages, such as through our development of an intensive German language program with our exchange partner.

We continue to work with the Career Management Center to enhance opportunities for students wishing to intern abroad. At present, the International Business major is the only Coggin program that requires STAR certification. We believe this is critical since IB is the only major in Coggin that requires an internship. However, the challenge remains to find additional IB

19

internships and, in particular, more internships abroad. We believe that AY 2013 has been a significant year in this direction but we believe there is a need to make international internship identification more strategic. Forward-looking students, who recognize the value to their careers of learning Chinese, will benefit from the new instructor in that language. Honors students will benefit from a clearly-delineated Honors-in-the-IB curriculum. In 2009 the IB Flagship decided to give an award to the outstanding graduating International Business undergraduate student. The award is named the Steven Paulson Outstanding Student in International Business Award to recognize Dr. Paulson’s longstanding commitment to the International Business Program. The award has now been given out for four times at commencement in April.

College

The college benefits, of course, from providing a more relevant business education (note that AACSB, the business accreditor, insists that being relevant means being international). Faculty benefit from our faculty development initiatives that expose them to new countries, and also benefit from participating in our IB research conferences and offering opportunities for publication in the volumes that come from them. Faculty exchange opportunities often result in new data sources or even international co-authorships. Faculty expertise in study abroad continues to get both deeper and broader as we maintain our commitment to sending two faculty on every study abroad and one faculty member as a liaison on all Coggin summer programs. As UNF’s reputation in IB grows, so, too, does the prestige of working here.

University

Since Coggin is a leader in both internationalization and study abroad at UNF, the various institutional changes that our efforts engender benefit all colleges. For example, the work we have done on properly documenting study abroad experiences benefits any department or college, which can follow our template. Jeff Michelman and Kate Mattingly Learch continue to mentor faculty from other colleges where no mechanism currently exists. Jeff Michelman and Andres Gallo hope to bring this expertise more clearly to the International Council. Our efforts in establishing clear UNF guidelines for the development of double-degree programs can also benefit other units. Coggin, through the support of Graduate Dean Roberson and Assistant Provost Brayton, has set the groundwork for double degree programs university-wide. Further through the Flagship’s efforts to better understand the role of general education in double degrees, we hope to be able to develop a model that will help other majors and Colleges. Although that QEP was not selected, the UNF International Council has agreed to take certain ideas from it and work on them to internationalize the campus. Many of the ideas came from the IB Flagship. Perhaps most importantly, as the flagship succeeds, UNF’s reputation will be enhanced by association (just as IB benefits from the success of other flagships). From its inception, the IB Flagship program has tried to act in a leadership role for campus internationalization rather than being limited to the boundaries of the Coggin College of Business. In short, any success that any of our programs enjoys facilitates larger successes across the campus.Community

One clear winner from the IB flagship is the local community, which already has an international orientation. When the IB program began in 1995 the focus was on the business community, but through the generous support of the President’s Office through Flagship designation, we have

20

been able to expand opportunities both throughout the campus and the community, By graduating students who have had international experiences and whose coursework makes it clear that business is international, we are providing a stronger workforce that will be better able to compete in the era of globalization. Since so many UNF graduates stay in Jacksonville, the importance of our educating students for the global marketplace becomes even more important. Another community group to benefit is local high schools, with whom we will continue to cooperate to encourage the best and brightest to come to UNF and to study abroad. Ponte Vedra High School is just the first to take advantage of that benefit. Andres Gallo and Jeff Michelman continue to work with Fletcher High School through Oceanside Rotary. Further, we hope to impact on additional high schools in the community through the World Affairs Council and through the Chinese Community and Chinese language teachers. In addition, Steve Paulson is involved with the Jacksonville International Committee, a group of community leaders that is fostering internationalization in our region. The Florida IB Summit, to be held in Jacksonville in 2013, also brings together business people, government officials and academics. The focus is the business community.

Section 3: Activities Related to Future Benchmarks

Activities for 2013-14 and beyond are identified here for each IB Flagship benchmark. Funding continues to be the most acute challenge for the IB Flagship moving forward. Funds for faculty development and study abroad scholarships are critical. We appreciate efforts by both the Coggin Dean’s Office and Academic Affairs to alleviate these problems in a thoughtful and systematic manner.

1. Curriculum reviews related to study abroad. The Flagship team is continuing to revise study abroad offerings with particular emphasis on creating a variety of high quality Coggin Summer Programs.

2. Infusion of IB content throughout the curriculum. We are hoping that there will be new infusion opportunities under the leadership of Dean Samant and the demands of continuous improvement under AACSB accreditation.

3. GlobalMBA. Continue the strong program. Recruit full cohorts for each institution. Increase the quality of students in the program. Maintain good relationships with alumni, including holding annual alumni events. Solicit additional fellowship funding for UNF GlobalMBA students. Most importantly, since this program in no longer European-centric, it will be referred to only as the GlobalMBA, moving forward.

3A. Work with EBS-Paris to enhance the quality of the GlobalEntrepreneurshipMBA program and develop a stable curriculum either based in Paris or with a more dependable partner.

4. Ibero-AmericanMBA: Discontinued.

5. GlobalMBA: Asian focus. Not started.

6. Freshman Interest Group (FIG) course in IB. We have shifted this goal to work more closely with the Center for Community Based Learning. Kate Mattingly Learch and

21

Katrina Machorro, in particular, will look for ways to enhance and deepen outbound study abroad activities. We plan to offer a sustained study abroad to Peru for freshman/sophomores beginning in the spring of 2013.

7. Infuse IB content into Introduction to Business course. Budget issues have become a problem for sustaining this class, which Kate Mattingly Learch taught in the fall of 2009. We will continue to work with the Department of Management to enhance the focus on Globalization in the Introduction to Business class. Further, we plan to continue offer this as a dual enrollment class at Ponte Vedra High School.

8. Recruit outstanding IB and study abroad students from local high schools. Continue working with Ponte Vedra and Fletcher High Schools to develop a model for cooperation. Extend the cooperation to other high schools in the Greater Jacksonville area opportunities through additional World Affairs Council partnerships.

9. Offer Coggin foundation courses for Honors students. We will continue to co-sponsor honors study abroad classes.

10. Develop Honors in the Major in International Business. Finalize the curriculum and shepherd it through the APC process. Promote the opportunity to students as soon as it is available.

11. Hire a Chinese language instructor and build a cohort of students that justifies the position. Since this goal is completed we will continue to support additional Chinese language offerings and work to strengthen the relationships with area high schools offering Chinese.

12. Develop language immersion opportunities abroad. We will continue the development of the German Immersion Language Program at DBHW-Mosbach in Bad Mergentheim, Germany.

13. Bring international speakers to UNF/Coggin. Continue to invite speakers to campus and arrange for appropriate audiences for them. Collaborate with other groups (e.g., IB Week, International Studies program, Florida Network for Global Studies) to share resources and speakers.

14. Integrate domestic and international students. Offer and evaluate the new orientation for international exchange students. Offer and evaluate social events for domestic and international students. Track relationships after the foreign students return home.

15. Recognition of students’ international experiences. Achieved for academic experiences. Coggin awaits the roll-out of the co-curricular transcript. Kate Mattingly Learch will then work with Student Affairs to ensure that appropriate international events are included on that transcript.

16. Create an IB Executive-in-Residence at Coggin. Since current space limitations mean that we have no office, we cannot have an executive in residence.

22

17. Create an undergraduate dual-degree program In particular, enhance our first double degree program at the undergraduate level with Euromed and work to develop additional initiatives.

18. Continue to deepen relationships with partners in TABSA consortium

International Academic Experiences

1. Maintain the number of students participating in short-term study abroad courses. As we become more successful with 4-week summer programs, we can anticipate that continued growth in the faculty-led programs is not possible. Our goal is to increase the number of students abroad – providing programs at varied lengths to accommodate the many needs of our diverse student population. To this end, however, the IB Flagship team will continue to focus on increasing the quality and duration of study abroad experience rather than focus merely on the number of students studying abroad. TLO, SAILS, federal grants, scholarships, fellowships, have proven to be instrumental in making study abroad affordable for an increasing population in the Coggin College of Business as well as increasing the quality of these experiences..

2. Increase the number of students participating in semester study abroad courses to

35. Ongoing goal, not achieved for 2013 but we continue to move forward in spite of the economy. Have at least 35 students studying abroad for a semester in 2014. However we are very close and plan to increase participation by at least 10% increase in students per year thereafter. These are very lofty goals. Again, scholarship funding will be critical.

3. Increase the number of students participating in internships abroad to 20. Ongoing goal of 20% almost achieved for 2013 but we made significant progress. Complete the resource website and the education of the Coggin internship coordinators, advisors and Career Management Center staff. Have 15 students intern abroad in 2013, and increase by at least 1 student/year thereafter. Scholarship funding is necessary.

4. Other study abroad activities. Several initiatives that were not included in the original flagship proposal are in progress, including:

a. Solicit additional gifts for study abroad scholarships. b. Continue to apply for external funding, especially given their tremendous

impact on students’ financial ability to participate in study abroad. c. Continue to collaborate with non-Coggin departments to create innovative

interdisciplinary study abroad experiences at both the undergraduate and graduate levels.

Faculty Scholarship

23

1. Hire an eminent scholar in IB (Earle C. Traynham Professor of International Economics). Seek an endowment for an additional position. Identify appropriate space for his or her office.

2. Host an annual IB research conference jointly with the University of Warsaw. The fourteenth annual conference is scheduled for February 2014, at UNF’s Student Union. We will hold the conference and publish the proceedings. This will continue to be an annual initiative. One goal is to have more countries represented and stronger participation from Coggin (and other UNF) faculty.

3. Host a bi-annual IB research conference jointly with Beijing International Studies University. Discontinued.

4. Other UNF-hosted conferences. Seek strategic partnerships with other IB organizations. Encourage Coggin faculty to create new conferences or workshops of interest. One possibility is a conference on internationalizing the business school curriculum and study abroad.

5. Hire internationally-oriented faculty. Although this seems to happen simply by hiring the best available candidate, Coggin job descriptions will continue, according to college policy, to emphasize international expertise in most advertisements.

6. Offer faculty development opportunities in IB. Reinstitute funding of FDIB. Offer a faculty-only study abroad program. Evaluate the benefits to the IB flagship of CIEE or other FDIB programs. Promote faculty teaching at Coggin exchange partners.

7. Help more Coggin faculty to get Fulbright awards. Continue to promote Fulbright opportunities to faculty annually.

8. Host a Fulbright-in-Residence. After finding a solution to the space problem, we will contact Fulbright to act as a host institution. Our Florida location is likely to make us an attractive host. In the meantime, we will continue to host international visitors as mutually beneficial opportunities arise.

9. Increase UNF’s ranking in IB in US News and World Report. We will continue to build the program so that it merits such rankings. However, rankings also depend on the perception of other business schools, particularly their deans.

10. Apply for a Center for International Business Education and Research (CIBER) grant from the US Department of Education. Not pursued.

11. Other IB scholarship activities. a. Continue to explore the viability of launching a new journal focused on IB

education. If appropriate, launch the journal during 2014-2015.

Program Promotion and Administration

24

1. Fund program administration. Evaluate annually whether the amount of program administration is adequate. Recommend and make, if possible, adjustments as appropriate. This includes faculty directors and study abroad staff.

2. Fund the IB internship coordinator to set up international internships. Continue to provide opportunities for Coggin internship coordinators and Career Management Center staff to learn about internships abroad.

3. Create and maintain a high-quality, current website. Coggin’s webmaster and IT professionals provided significant support in website redesign (especially the GlobalMBA page) at no incremental cost to the flagship. Continue to enhance the use of social media.

4. Name the Center for International Business Studies. This item is on the Coggin capital campaign list and a donor is being sought.

5. Create new promotional materials. Continue to produce high-quality promotional materials as necessary.

Section IV: Scholarship and Creative Works

Proceedings from the February 2014 IB research conference going forward will continue to be in digital form.

25

Appendix A: Organization of International Business Flagship Activities

26

Appendix B: Study Abroad Double and Degree Strategy

27

Appendix C: Director’s Activities During Summer

Graduate Programso Complete selection of GlobalMBA and MBA in GlobalEntrepreneurship

programs.o Attend GlobalMBA Directors Program Summer meeting.o Organize and lead GlobalMBA student orientation.o Begin recruiting process for upcoming GlobalMBA cohort one year out, including

visits to undergraduate business policy classes.o Attend recruiting fairs hosted by the graduate school.o Supervise the Budget process for the GlobalMBA program.o Work with GlobalMBA faculty for fall semester curriculum design and

integration. Undergraduate Programs

o Approve all issues related to International Business majors.o Work with Associate Director on Managing/Advising students in the double BBA

programs (currently this includes on Euromed).o Supervision of theses and internships for double degree students.o Work with internship coordinator on ongoing issues related to interns over the

summer and approvals for fall (particularly international internships).o Development of new double degree programs.o Liaise with other partners in the Transatlantic Business School Alliance.

Community Outreacho Work with Great Decisions coordinator on plans for upcoming year.o Work with Ponte Vedra HS on dual enrollment an incoming freshman to UNF.o Work with the World Affairs Council on collaboration.o Work with Jacksonville Chinese Association (JCA) and Jacksonville Chinese-

American Cultural Association (JCCA) Study Abroad

o Monitor May trips, identify safety issues and complete any student issueso Work with faculty liaisons, Associate Director and Study Abroad Coordinator to

ensure process integrity, and payment issues to vendors abroad.o Review and approve trips for the following academic year.o Work with Associate Director on scholarship process.o Work with IB Flagship team on development of marketing strategy for upcoming

year. Research

o Work with faculty to begin plans for February research conferenceo Work with faculty program chair on selection of outstanding papers from

research conference and ultimate publication. Administrative

o Manage budget closeout process, travel for study abroad and faculty payments for Coggin-in.

o Work with visiting faculty that come to UNF during the summer.o Work with UNF faculty teaching abroad during the summer term.o Plan for UNF faculty teaching abroad during the academic year.

28

o Plan for foreign faculty visiting UNF during the upcoming academic year.o Visit exchange partners.o Host exchange partners at UNF.o Organize and facilitate summer staff retreat.o Work with Associate Director and other areas throughout UNF (ACE,

Admissions, Financial Aid, the Graduate School) to develop process improvement strategies.

29

Appendix D: Budget Request

Flagship Program in International BusinessBudget RequestAY 2013/2014

IB Flagship Support Requested from Academic AffairsCoggin-In Stipends 6@ $2,000 $12,000Faculty lead study abroad travel 6@$2,000 (Coggin requires 2 faculty members on every trip) $12,000

Research Conference Faculty Registrations $7,000Faculty Exchange Outbound 10@$1,000 $10,000Faculty Exchange Inbound 10@$1,000 $10,000Director travel $15,000

Ponte Vedra High School Academic Worldquest $500Ponte Vedra High School Recruiting (campus visit luncheon) $500

Recruiting for Euromed double degree program $2,000Requested from Academic Affairs $69,000

Support Provided by the Coggin College of Business

Graduate Assistant $5,480Student Assistants $13,950Phone, supplies, staff travel $7,000

Study Abroad Course overloads 7 @ $6,000 $42,000

Michelman faculty summer stipend (benefited) $19,950Total Flagship Budget 2013/14 from Coggin $88,380Total Budget $157,380

30