international festival on sustainable tourism the european ...commission, entitled "agenda for...

11

International festival on

Sustainable Tourism

The European network NECSTouR

as a model of schared management of tourist

Destinations

Paolo Bongini

Regione Toscana

Bosco Marengo

4 th March 2011

22

Objective

NECSTouR aims to develop and strengthen a coherent framework for the

coordination of regional development programmes and research on sustainable and

competitive tourism following the communication published by the European

Commission, entitled "Agenda for European sustainable and competitive tourism“

COM (2007 - 0621 - 19-10-2007)

COMMISSION COMMUNICATION (COM 2010 – 352/3)

A new political framework for European tourism

Promotion of sustainable and high-quality tourism, implemented by means

of the indicators models produced by the NECSTouR network, for the

sustainable management of tourist destinations, with the final objective to crete en European label for the promotion of the tourist destinations

International festival on Sustainable Tourism

Bosco Marengo - 4 th March 2011

3

November 17th, 2007 – V^ Euromeeting: Signature of a Memorandum of Understanding for the Constitution of European Network for Sustainable and Competitive Tourism

October 30th, 2008 – Marseille: gathering the adhesion of other European regions

June 18th-19th, 2009 Plymouth: Network Costitutive Assembly

Toscana Catalunia PACA

Sardegna

Puglia

Emilia Romagna

Calabria

Sicilia

La Rioja

Alentejo

Basque Region

Galizia

Medeira

Valais

Vasta Gotalands

Aquitaine

Bretagne

Alta Austria

Upper Savo

Skane

South West England

Flanders

Olomouc Region

Zlin

Transdanubian

Baleari

Sud Est Romania

Kosice-Est

Slovakia

Nord Ungheria



Foreseeable features of EU tourism policy:

sustainability and competitiveness

stronger focus on tourism destinations

exchange of best practices, networking and similar activities

Therefore Regions are :

a necessary partner of EU institutions in the development of an

effective EU tourism policy

the optimum link between EU policies and local tourist

destinations.



5

Levels of Application

Member States

Regions

Town Councils

(local level)

Social Dialogue Measurement



66

The two pillars

Social Dialogue

+

Measurement of phenomena

Competitivity SustainabilityProgramming

the Future



7

Impact of transport

Quality of life of residents and tourists

Quality of work

Widening the relation between demand/offer (geographical and

seasonal concentration of tourism)

Active conservation of cultural heritage related to tourism

Active conservation of environmental heritage related to tourism

Active conservation of distinctive identities of destinations

Reduction and optimisation of use of natural resources

with particular reference to water

Reduction and optimisation of energy consumption

Reduction of waste and better waste management

Tourism & the 10 Topics

NECSTouR Issues:



8

Interpreting social dialogue end

measurement of phenomena

two different levels:

Regional level:

Participatory sessions

The regional observatory on sustainable tourism

has a support function in defining the competitivity objectives,

monitoring & measuring

Support of the Universities

Destination level :

Destination Committee

It establishes the objectives

Local tourism observatory:

Monitoring & measurement

Support: Region - Provinces



Toscana

Firenze



Fiesole

Tavarnelle V. d. P.

Forte dei Marmi

S. Vincenzo

Montecatini T.

Chianciano T.

Abetone

Barberino M.

Siena

S. Gimignano

Anghiari

Barga

Vinci

Greve C.

Massa M.ma

Cortona

Pontedera

Isola Giglio

Castiglion d.P.

Roccastrada

S. Fiora

Monsummano

T.

Monterotondo

M.

Montaione

Montignoso

Portoferraio

Capannori

Scarperia

Borgo a M.

Arezzo

Campi B.

Carrara

Cascina

Colle V.E.

Firenze

Follonica

Grosseto

Livorno

Lucca

Massa

Montevarchi

Piombino

Pisa

Pistoia

Prato

Poggibonsi

Quarrata

Scandicci

Viareggio

Livorno

Toscana

50



JANUARY



FEBRUARY

Presenze medie giornaliere Indice di turisticità



MARCH

Presenze medie giornaliere Indice di turisticità



APRIL



MAY



JUNE



JULY



AUGUST



SEPTEMBER



OCTOBER



NOVEMBER



DECEMBER



23

Interpreting social dialogue end

measurement of phenomena

two different levels:

Regional level:

Participatory sessions

The regional observatory on sustainable tourism

has a support function in defining the competitivity objectives,

monitoring & measuring

Support of the Universities

Destination level :

Destination Committee

It establishes the objectives

Local tourism observatory:

Monitoring & measurement

Support: Region - Provinces



2424

A constant effort that will continue:

www.necstour.eu

Thanks for your attention!



international festival on sustainable tourism the european ...commission, entitled "agenda for...

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