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The Internet of Things Why Software and Data is Eating the World Fred Thiel May 6, 2015 LA CTO Forum

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The Internet of Things ���Why Software and Data is Eating the World

Fred ThielMay 6, 2015

LA CTO Forum

•  Cisco forecasted in 2013 the expected value at stake from the Internet of Everything (IoE) will be $14.4T for the private sector and $4.6T for the public sector.

•  In the private sector: •  Asset utilization ($2.5 trillion)•  Employee productivity ($2.5 trillion)•  Supply chain and logistics ($2.7 trillion)•  Customer experience ($3.7 trillion)•  Innovation, including reducing time to market ($3.0 trillion)

•  In the public sector: •  Employee productivity ($1.8 trillion)•  Connected militarized defense ($1.5 trillion)•  Cost reductions ($740 billion)•  Citizen experience ($412 billion)•  Increased revenue ($125 billion).

Here are some stats…..

95% of executives worldwide expect their company to use IoT within 3 years and 63% believe IoT offers a competitive advantage – The Economist

 

Vision of the Future•  Imagine a world where…….things think….

Manufacturing IoT investment will reach $140B over the next five years

Early Adopters & Use Cases

IoT Will Deliver Significant ROI

IoT Benefits for Companies

IoT Will Change Business Models

IoT Formula for Success

THING   IT  [HW  |  SW]  

THING-­‐BASED  FUNCTION  [Local  |  Business    models  known]  

IT-­‐BASED  SERVICE  

[Global  |  Business    models  required]  

Example  SERVICE:  Send  ambulance    in  case  of  accident  (detected  by  sensors)  

Example  FUNCTION:    Drive  from  A  to  B  

A   B  

Source:  University  of  St.  Gallen,  Prof.  Dr.  Elgar  Fleisch  

Evolution of Product to System of Systems

TRACTORS

FARM EQUIPMENT

SYSTEM

TILLERS

PLANTERS

COMBINE HARVESTERS

FARM EQUIPMENT

SYSTEM

WEATHER DATA

SYSTEM

SEED OPTIMIZATION

SYSTEM

IRRIGATION SYSTEM

FARM MANAGEMENT

SYSTEM

WEATHER MAPS

RAIN, HUMIDY, TEMPERATURE SENSORS

WEATHER FORECASTS

WEATHER DATA APPLICATION

FARM PERFORMANCE DATABASE

SEED DATABASE

SEED OPTIMIZATION APPLICATIONS

IRRIGATION APPLICATION

FIELD SENSORS

IRRIGATION NODES

1. PRODUCT

2. SMART PRODUCT

3. SMART, CONNECTED PRODUCT

4. PRODUCT SYSTEM

5. SYSTEM OF SYSTEMS

“How  Smart,  Connected  Products  are  Transforming  CompeWWon”  –  HBR  November  2014    

IoT Network Design

Autonomous Smart Systems•  Autonomous  smart  systems  incorporate  functions  of  sensing,  actuation,  and  

control  in  order  to  describe  and  analyze  a  situation,  and  make  decisions  based  on  the  available  data  in  a  predictive,  cognitive  or  adaptive  manner  (system  learns),  based  on  closed  loop  control,  using  a  rules  based  system,  with  no  need  for  human  intervention  or  control.  

Thermostat  senses  and  learns  the  owner’s  habits  and  preferences  and  adapts  to  changes,  operaWng  autonomously  

A  SmartHome  will  generate  ~1GB  of  data  each  week  

Collaborative Autonomous Smart Systems•  Collaborative  Autonomous  Smart  Systems  (CASS)  communicate  with  each  other,  

sharing/leveraging  each  other’s  telemetry  data  and  actuating  and  controlling  each  other’s  “things”.    

HVAC  system  leverages  telemetry  from  security  system    

LighWng  system  leverages  telemetry  from  security  system    

Complex Autonomous Systems•  How much and how fast do we give up control?

Autonomous Smart Grid

SmartGrid Event Processing

Smart City System of Systems

•  The convergence of collaborative systems and machine communications implies a total paradigm-shift for IT suppliers and users.

•  IT systems still resemble their mainframe ancestors•  Information about events is collected, stored, queried, analyzed, and reported upon…but all after

the fact.•  Very different from feeding real-time inputs of billions of tiny peer-to-peer “state machines” into

systems that continually compare machine-states and complex events to sets of rules, and then do something on that basis

•  It’s a shift from knowing “what happened” to knowing “what is happening”—all the time—and then automatically controlling systems with that knowledge.

•  New thinking and new reference architectures for distributed “edge-driven” integration and collaboration are required.

•  Software to aggregate and analyze schema-less data, as well as effective user/system interaction designs, must improve to the point where huge volumes of data can be absorbed by smart systems and by human decision-makers more appropriately

A Massive Paradigm Shift

What Does This Mean?

Growing Faster then you think…

IoT and Big Data

Browser, web server

Java, XML

Web Service

Evolution of the InternetConnecting documents Connecting companies Connecting people Connecting functions Agent Based

• Basic Web Pages • Digitization

• Databases • Digital Exhibitions • Online Text-Editing • Crowd-sourced data • Mapping

• Social networks • Blogs & wikis • Media sharing & remixing

• Web browser oriented computing

• GIS/Ambient/local overlay

• Corpus Analysis • Machine learning • Systems of systems • MQTT Publish/Subscribe

• Artificial Intelligence/Turing Test

• Semantic tags • Ontology • Complex Algorithms • Autonomous machines

MQTT / RDF / HTTP, XMPP / IPv6 / HRI

Internet of Things & Services

   

 A  new  mindset  and  technology  is  required  for  IoT  

IoT and Big Data

A  changing  approach  to  databases  in  the  Internet  of  Things  

Key Characteristics of IoT Applications•  Complexity

–  IoT applications are often very sophisticated, including complex event processing and data analysis.–  IoT applications need the ability to draw on many different data sources

•  Flexibility

–  IoT applications will evolve over time, demanding flexibility in terms of architecture, technologies and business models.

•  Context and Semantic Richness–  Combining data sources is critical for IoT.

–  Data must be labeled in appropriate and meaningful ways.

•  Data Management–  IoT involves data sharing and complex analysis, including mashing-up multiple data sources.–  Data management capabilities will be paramount, including analytics, ownership, privacy and security.

New Requirements in Enabling Technologies

Evolution from M2M to IoT and Big Data

IoT Data GenerationCisco's  large-­‐scale  data  tracking  project,  the  Global  Cloud  Index  (GCI),  esWmate  of  the  amount  of  data  generated  by  Internet  of  Everything  (IoE)  devices  -­‐-­‐  which  encompasses  people-­‐to-­‐people  (P2P),  machine-­‐to-­‐people  (M2P),  and  machine-­‐to-­‐machine  (M2M)  connecWons  -­‐-­‐  by  2018:      

403ZB  (1  Zeeabyte  =  1  billion  TBs)  

     That  is  47  =mes  the  es=mated  total  data  center  traffic  and  267  =mes  the  es=mated  amount  flowing  between  data  centers  today.  

IDC FutureScape Predictions for IoT •  IoT  and  the  Cloud.  Within  the  next  five  years,  more  than  90%  of  all  IoT  data  will  be  hosted  on  service  provider  plajorms  as  cloud  compuWng  reduces  the  complexity  of  supporWng  IoT  "Data  Blending".  

•  IoT  and  security.  Within  two  years,  90%  of  all  IT  networks  will  have  an  IoT-­‐based  security  breach,  although  many  will  be  considered  "inconveniences."  Chief  InformaWon  Security  Officers  (CISOs)  will  be  forced  to  adopt  new  IoT  policies.  

•  IoT  at  the  edge.  By  2018,  40%  of  IoT-­‐created  data  will  be  stored,  processed,  analyzed,  and  acted  upon  close  to,  or  at  the  edge,  of  the  network.  

•  IoT  and  network  capacity.  Within  three  years,  50%  of  IT  networks  will  transiWon  from  having  excess  capacity  to  handle  the  addiWonal  IoT  devices  to  being  network  constrained  with  nearly  10%  of  sites  being  overwhelmed.  

•  IoT  and  non-­‐tradi?onal  infrastructure.  By  2017,  90%  of  datacenter  and  enterprise  systems  management  will  rapidly  adopt  new  business  models  to  manage  non-­‐tradiWonal  infrastructure  and  BYOD  device  categories.  

IDC FutureScape Predictions for IoT •  IoT  and  ver?cal  diversifica?on.  Today,  over  50%  of  IoT  acWvity  is  centered  in  manufacturing,  transportaWon,  smart  city,  and  consumer  applicaWons,  but  within  five  years  all  industries  will  have  rolled  out  IoT  iniWaWves.  

•  IoT  and  the  Smart  City.  CompeWng  to  build  innovaWve  and  sustainable  smart  ciWes,  local  government  will  represent  more  than  25%  of  all  government  external  spending  to  deploy,  manage,  and  realize  the  business  value  of  the  IoT  by  2018.  

•  IoT  and  embedded  systems.  By  2018,  60%  of  IT  soluWons  originally  developed  as  proprietary,  closed-­‐industry  soluWons  will  become  open-­‐sourced  allowing  a  rush  of  verWcal-­‐driven  IoT  markets  to  form.  

•  IoT  and  wearables.  Within  five  years,  40%  of  wearables  will  have  evolved  into  a  viable  consumer  mass  market  alternaWve  to  smartphones.  

IoT Challenges•  Security  —  The  increasing  digiWzaWon  and  automaWon  of  the  mulWtudes  of  devices  deployed  across  different  areas  of  modern  urban  environments  are  set  to  create  new  security  challenges  to  many  industries.  

•  Enterprise  —  Significant  security  challenges  will  remain  as  the  big  data  created  as  a  result  of  the  deployment  of  myriad  devices  will  drasWcally  increase  security  complexity.  This,  in  turn,  will  have  an  impact  on  availability  requirements,  which  are  also  expected  to  increase,  pusng  real-­‐Wme  business  processes  and,  potenWally,  personal  safety  at  risk.  

•  Consumer  Privacy  —  As  is  already  the  case  with  smart  metering  equipment  and  increasingly  digiWzed  automobiles,  there  will  be  a  vast  amount  of  data  providing  informaWon  on  users'  personal  use  of  devices  that,  if  not  secured,  can  give  rise  to  breaches  of  privacy.  This  is  parWcularly  challenging  as  the  informaWon  generated  by  IoT  is  a  key  to  bringing  beeer  services  and  the  management  of  such  devices.  

•  Data  —  The  impact  of  the  IoT  on  storage  is  two-­‐pronged  in  types  of  data  to  be  stored:  personal  data  (consumer-­‐driven)  and  big  data  (enterprise-­‐driven).  As  consumers  uWlize  apps  and  devices  conWnue  to  learn  about  the  user,  significant  data  will  be  generated.  

IoT Challenges•  Storage  Management  —  The  impact  of  the  IoT  on  storage  infrastructure  is  another  factor  contribuWng  to  the  increasing  demand  for  more  storage  capacity,  and  one  that  will  have  to  be  addressed  as  this  data  becomes  more  prevalent.  The  focus  today  must  be  on  storage  capacity,  as  well  as  whether  or  not  the  business  can  harvest  and  use  IoT  data  in  a  cost-­‐effecWve  manner.  

•  Server  Technologies  —  The  impact  of  IoT  on  the  server  market  will  be  largely  focused  on  increased  investment  in  key  verWcal  industries  and  organizaWons  related  to  those  industries  where  IoT  can  be  profitable  or  add  significant  value.  

•  Data  Center  Network  —  ExisWng  data  center  WAN  links  are  sized  for  the  moderate-­‐bandwidth  requirements  generated  by  human  interacWons  with  applicaWons.  IoT  promises  to  dramaWcally  change  these  paeerns  by  transferring  massive  amounts  of  small  message  sensor  data  to  the  data  center  for  processing,  dramaWcally  increasing  inbound  data  center  bandwidth  requirements.  

 

Questions/Comments?

Fred [email protected]