introduction to twitter - session for colleagues in the school of health science
DESCRIPTION
Session for colleagues in the school of health scienceTRANSCRIPT
Introduction to
… by @Reedyreedles
Peter ReedLecturer (Learning Technology)
Institute for Learning & Teaching
Any Active Tweeters?
Why? What do you want from today?
Today
What is Twitter?
Terminology
Why use it?
Who uses it?
How can I use it?
What is Twitter?
Micro blog
140 Character limit
Follow / Be Followed
Additional Functionalities
Making Connections
Your Friends & Family
People with Shared Interests
People you’d like to know
Static or ‘On the Go’
As a News Service?
Brand Engagement
http://www.nestivity.com/the-top-25-most-engaged-brands-on-twitter-today/
Brand Engagment
And Customer Services
And Customer Services
Twitter @
Ideas?
Some ‘Official’ Accounts
Some ‘Official’ Accounts
Some ‘Official’ Accounts
Theoretical UnderpinningChickering & Gamson’s (1999) Good Practice in Undergraduate Education
1. Encourages student-faculty contact2. Encourages cooperation among students3. Encourages active learning4. Gives prompt feedback5. Emphasizes time on task6. Communicates high expectations 7. Respects diverse talents and ways of learning
Research Suggests….
Lots of positivity around use of Twitter in edu.
“Twitter helped students feel more comfortable asking questions they may not be comfortable
with asking in class”.Junco (2011)
Research Suggests….
Downfalls?
So we’ve seen examples of Twitter to support customer services and teaching & learning.
Can you see any downfalls or cautions to using Twitter?
Downfalls?
Students might expect 24/7 support
What about Professional Identity of students, individual staff and corporate accounts?
Recognise?
Think…
Don’t be scared by the downfalls.
Just think about how you use Twitter and present yourself/department.
http:
//w
ww
.liv.
ac.u
k/m
edia
/liv
acuk
/co
rpco
mm
s/pd
f/so
cial
-med
ia-g
uide
lines
1. Attention2. Filtering3. Participation4. Collaboration5. Network know-how
(adapted from Rheingold 2012)
‘Information overload’ or ‘filter failure’?
How to Thrive Online
Let’s Take a Closer Look…
Terminology
@mentions
Tweet directed at a specific individual.
Retweet
RT Shares someone else’s tweet with all of your followers
RetweetMT – Modified Tweet
Shares someone else’s tweet with changes to all of your followers
#hashtagsThe # symbol is used to mark keywords or topics in a tweet, which are then used to categorise / search tweets.
Tips for starting on Twitter
Decide how you want to use TwitterPersonally? Professionally? Combination?
Follow peopleYou’ll be more informed about what’s happening. People frequently follow you back.
Remember, Twitter is only one way to develop an online identity
Demo
follow someonenew tweet
direct messagesdiscover
notificationshashtags #meded