BT Global Services

Craig Parker – BT

Martin Cooper - NetApp

Creating a new and flexible IT infrastructure with BT Virtual Data Centre

North AmericaUKEUROPE

Centre of Excellence

LATAMSatellite

DC

5 Hubs, with regional satellite

data centre. Meshed,

Virtualised, & Automation

APAC

Regional Hub

•One Operating Model

•Customer Self Provisioning of IAAS

Our Vision• The provider of managed Infrastructure as a Service

(IaaS) to our top 500 customers globally

• Create an Infrastructure & Software As A Service business in 2 years

• One global operating approach supporting multiple virtualised, cost effective data centres, and centres of excellence.

IT Services vision and portfolio

To enable this vision we are building….• An agile, virtualised infrastructure• That reduces our cost base and capex outlay• That is standardised and automated• Which is service focused• Enables business continuity • And is Multi-geographic

BT Global Services - Data Centre Services

Customers•1,994 customer platforms across EMEA

Reach, Skills and Capabilities •38 customer-facing data centres across EMEA

•985 data centre operations staff•Managed servers 22,699 for external customers

•BT GS acquired 30 companies in the last 3 years: 19 specific to IT Services

Products•IT Optimisation Professional Services •Web and Application Hosting•Managed IT Infrastructure Services•Virtual Data Centre•Data Centre Services

BT Virtualises a Major Financial institution – 700 Servers

Server virtualisation project enables increased business agility and assured business continuity

A proactive approach to service improvement by BT under a ten-year outsourcing agreement has increased application performance and improved business resilience for the City of Edinburgh Council

BT inherited a diverse array of equipment and operating systems, running a wide variety of applications

Servers were not centrally hosted but distributed throughout the Council

Support costs were escalating and concern was growing about the longevity and resilience of the estate

BT decided that in order to safeguard service it needed to implement greater control and consolidate the server estate into a centralised data centre environment

Business issue

30 servers running 19 applications migrated into a hosted virtual server environment, with zero unscheduled downtime

Applications run more quickly, are more reliable, and are available at all times

Enhanced resilience and assured business continuity

A second phase of the virtualisation project is now being planned

Result

IT Outsourcing

Fully BT Managed Server virtualisation hosted within a data centre environment, using VMWare ESX Server virtual infrastructure software

Solution

“The whole project was managed very smoothly by BT and most users of our applications have been completely unaware of the transition. But what all of our people have noticed is that applications now run much more quickly, are much more reliable, and are available at all times.”

Andrew UnsworthHead of IT

The City of Edinburgh Council

What is BT’s solution?

• Per customer single site • Server & storage only• Manually deploy, manage & change

• Per customer single site• Customer self service • Automation of deploy, manage & change

• Network, Server, Storage • Shared, multi site, global• Click to buy/build • Full Autonomics/Automation • Pre provisioned

VDC Architecture

IP S

torageS

RM

Creating and Managing the Virtual Data Centre

During the creation of the VDC, the customer can:

• Add virtual servers (specifying parameters such as capacity performance)

• Select the Internet bandwidth

• Add Value Added Services

• Set the firewall rules

The customer is given a price for this VDC.

The new VDC is easy to manage. The customer can:• Check various reports

(e.g. Bandwidth, Firewall Rules, Performance, Storage, Asset Information etc.)

• Control the status of the virtual machine

• Modify specific properties of the VDC

VDC Demo

Why NetApp?

Extreme FlexibilityAlways-on data mobility, Secure multi-tenancy,and ease of management

Outstanding EfficiencyNetApp® Unified Storage Architecture delivers efficiency across your virtualized data center

Proven ExpertiseTrack record in serving enterprises and expertisein deployments

NetApp – Infrastructure as a Service Storage

Extreme Flexibility

• Secure multi-tenancy

• Service automation and management

• Data mobility

Applications

Servers

Network

Managem

ent

NetApp®

Unified Storage Architecture

RAID-DP®

NetApp - Compound Effect of Storage Efficiency

Data Growth

Snapshot™ Copies

SATA Drives and PAM

Thin ProvisioningVirtual CloningThin ReplicationDeduplication

The Effect of Storage Efficiency

Storage Costs

Capacity Requirements

NetApp - Proven Leadership in the Cloud

IaaS PaaS SaaS StaaSBT – Virtual Data

CentreBT Oracle® on

DemandNavitaireSAP® ByDesignIntuit QuickbaseRackspace

Yahoo! E-Mail“Music service”Oracle apps SAP appsIntuit appsAzaleos

BT Digital VaultPhotobucket“Music” backupIron Mountain

DigitalCSCPerot Systems

Backup

IT as a Service (ITaaS)

* Private internal clouds

NetApp is the technology partner of choice

for enterprise class cloud deployments.

Lower costs, better performance, reduced risk

CustomerBenefits• Up to 40% TCO compared with traditional approach• Click to build, click to buy – convenience, agile• Aligned infrastructure which now reacts dynamically to

business needs• IT becomes an assured service• No capital investment required - Opex model• Inherently resilient. BT security endorsed

Continuous Migration ProcessLeveraging infrastructure to achieve strategic platform objectives

Enables the optimisation of infrastructure supporting enterprise systems.

Approach based on metrics led recommendations – technology, business, risk based

Execution is conveyor and role based, reducing risk and delivery resource requirements

CMP Assessment Delivering early insight through key data point analysis

What good could look like Outline cost to get there Roadmap for target environment – what does/doesn’t fit

Couple of Summaries

“Any infrastructure-as-a-service offering that can provide a platform where organisations can scale their computing, network, and storage requirements in real time, according to their needs, will have obvious appeal.”

Roy Illsley, Senior Research Analyst, Butler Group

“BT is one of the very first movers in Europe with its infrastructure-as-a-service offer and the only global provider that will be deploying this service across a vast network of data centres both in the UK and Europe. Other differentiators for BT include a strong central platform allowing customers to provision services on the fly and a solid professional services organisation to support customers with higher end requirements.”

Dustin Kehoe, Principal Analyst, Current Analysis

Summary

• Provides clients with an innovative Data Centre service without the initial CAPEX hurdle, by leveraging BT’s investment in next generation Data Centre technologies, Network, Assetsand Processes

Next Generation Application ServicesNext Generation Application Services

• Provides transformation, through IT infrastructure outsourcing, application, IT and

network capabilities in one integratedand seamless delivery model

• Paying back investments within 18 months

• Low risk migration

Integrated Service Delivery Model Integrated Service Delivery Model

• Gives flexible service and commercial models to allow the customer to move from a fixed to variable cost model across applications development, management, operations

• Retail – provides a platform for application consol• Insurance – foundation for Policy’s as a Service• Financial Services – Low latency trading

Outcomes FocusedOutcomes Focused

• Enables access to BT’s innovation, and R&D

• Continuous access to a global skills pool giving the client reassurance of

delivery – applications and infrastructure – end to end

Continuous Innovation Continuous Innovation

Investmentin VDC

The Key Enabler

ReducedTCO up to 40%

over 5 Yrs

>£20minvested

BTVDC

BT Global Services

Q&A

Thank you