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Masterclasses | April-Series | Data Report May 8 th 2020 Executive Office: 45 Lyme Road | Suite 304 | Hanover, NH, 03755 | UNITED STATES | 1-603-643-2325 F 1-603-643-1444 | [email protected] | www.isaps.org Page | 1 ISAPS Masterclasses | Free April-Series MC #1 April 15, 2020 Periorbital Surgery and Midface Lift: Tips to avoid complications MC #2 April 22, 2020 Current Algorithms for Primary Rhinoplasty MC #3 April 29, 2020 Face and Neck Rejuvenation

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Page 1: ISAPS Masterclasses | Free April-Series€¦ · masterclasses and 90% for the streaming service, although this dipped slightly to 87% for our second webinar where we experienced the

Masterclasses | April-Series | Data Report May 8th 2020

Executive Office: 45 Lyme Road | Suite 304 | Hanover, NH, 03755 | UNITED STATES | 1-603-643-2325 F 1-603-643-1444 | [email protected] | www.isaps.org

Page | 1

ISAPS Masterclasses | Free April-Series

MC #1 April 15, 2020 Periorbital Surgery and Midface Lift: Tips to avoid complications MC #2 April 22, 2020 Current Algorithms for Primary Rhinoplasty MC #3 April 29, 2020 Face and Neck Rejuvenation

Page 2: ISAPS Masterclasses | Free April-Series€¦ · masterclasses and 90% for the streaming service, although this dipped slightly to 87% for our second webinar where we experienced the

Masterclasses | April-Series | Data Report May 8th 2020

Executive Office: 45 Lyme Road | Suite 304 | Hanover, NH, 03755 | UNITED STATES | 1-603-643-2325 F 1-603-643-1444 | [email protected] | www.isaps.org

Page | 2

Executive Summary

ISAPS new Masterclass series was launched on 15th April, using the timing in immediate follow on to the preceding successful COVID-19 webinars as an opportunity to continue to engage with our new online audience. A total of 8468 individuals registered from 132 countries (fig 1) and 95% were plastic surgeons although just 26% indicated that they were current members of ISAPS. There were an average of just over 4,780 registrations per session (peaking at 5,242 for the Rhinoplasty session on 22nd April), with live attendance at each at an average of 2,560: just over 50% and in line with previous experience (Fig 2). Interest continues after the live event, with for example 1,000 unique views of the first masterclass in the two weeks immediately after. The audience was truly international and spread across all regions (fig 3), with highest attendance overall from Europe by region, and from Brazil by country.

Delegate evaluations feedback (appendix 1) continues to be very positive with 97% of delegates stating that they expectations had been met or exceeded (and for over 70% exceeded). More than 97% rated the series as good or excellent (96%, 97% and 99% respectively), 99% said they would attend another similar event in future, and 96% that they would recommend the masterclass to a colleague. 95% of attendees felt that they had learnt something new from the information and 76% felt that they would manage a patient differently based on what they had learnt. Looking at the ratings for individuals talks over 96% of delegates, overall, rated the talks as good or very good.

In terms of organization over 97% rated the registration process as good or excellent for all three masterclasses and 90% for the streaming service, although this dipped slightly to 87% for our second webinar where we experienced the highest volume of registrants at the same time making joining slow. This was rectified for the third webinar and we have encouraged all participants to review the on demand lectures which they still continue to do (fig 2).

There was a large amount of spontaneous positive feedback about the series, with particular themes around the levels of excellence achieved, the positive opportunity for learning from the experts during COVID-19, and the positive sense of community. There were some helpful suggestions for the future including to proactively engage with residents, and to focus on more detail on technique. Areas for improvement related mostly to the initial difficulty experienced on webinar two. There was feedback asking for easier access to membership and for more similar activities in future.

General engagement followed our experience of previous webinars. A proactive marketing and social media campaign resulted in 250,000 impressions and 210,500 unique views with Instagram by far the most active of the social media platforms for ISAPS at present. Interactions from our audience during the webinars averaged almost 3 interactions per participant overall and more than 500 participants took part in most polls (appendix 2).

We would like to thank all our contributors to this series and indeed our participants for supporting this new ISAPS endeavour which will continue, free to members, for the rest of the year, we hope to welcome more new members to engage in our new learning programmes.

Page 3: ISAPS Masterclasses | Free April-Series€¦ · masterclasses and 90% for the streaming service, although this dipped slightly to 87% for our second webinar where we experienced the

Masterclasses | April-Series | Data Report May 8th 2020

Executive Office: 45 Lyme Road | Suite 304 | Hanover, NH, 03755 | UNITED STATES | 1-603-643-2325 F 1-603-643-1444 | [email protected] | www.isaps.org

Page | 3

Fig 1: Registrations

MC 1 MC 2 MC 3

Registrations 4892 5242 4067

Cumulative 4892 7411 8648

Countries 118 121 117

Fig 2: Viewings

Member Non-Member

MC 1 1700 3192

MC 2 1288 3954

MC 3 1097 2970

Total 2281 6367

4892 52424067

0

2169 4581

0

1000

2000

3000

4000

5000

6000

7000

8000

9000

10000

MC 1 MC 2 MC 3

Registrations Add-On Cumulative Registrations

2559 2508 2600

1040

627293

2963

1844

664

0

500

1000

1500

2000

2500

3000

3500

MC 1 MC 2 MC 3

Unique Viewers | Live Unique Viewers | On-Demand Plays

26.38%

73.62%

Ratio Member - Non-Member(Total)

Member Non-Member

MC 1 MC 2 MC 3

Unique Live 2559 2508 2600

Unique On-Demand 1040 627 293

Plays 2963 1844 664

MC 1 MC 2 MC 3

Average View Time | Live 00:57:59 00:56:57 01:00:22

Average View Time | On-Demand 00:44:14 00:44:34 00:39:35

Page 4: ISAPS Masterclasses | Free April-Series€¦ · masterclasses and 90% for the streaming service, although this dipped slightly to 87% for our second webinar where we experienced the

Masterclasses | April-Series | Data Report May 8th 2020

Executive Office: 45 Lyme Road | Suite 304 | Hanover, NH, 03755 | UNITED STATES | 1-603-643-2325 F 1-603-643-1444 | [email protected] | www.isaps.org

Page | 4

Fig 3: Total Registrations – Series | Distribution by Region

Region Number of

Registrations Percent of Total

Africa + Middle East 1193 2,49%

Asia Pacific 1174 13,58%

Europe 3003 34,72%

North America 1323 15,30%

South America 1953 22,58%

Unknown 2 0,02%

Total 8648 100

Fig 4: Total Registrations – Series by Country * | Top Fifteen (>150)

* Individual country numbers: Appendix 3

2.49%

13.58%

34.72%15.30%

22.58%

0.02%

Registrations per Region

Africa + MiddleEast

Asia Pacific

Europe

North America

South America

Unknown

715644

480 477 461

366285 278 253 244 244 234

179 166 152

0

100

200

300

400

500

600

700

800

Registrations Top Fifteen Countries

Page 5: ISAPS Masterclasses | Free April-Series€¦ · masterclasses and 90% for the streaming service, although this dipped slightly to 87% for our second webinar where we experienced the

Masterclasses | April-Series | Data Report May 8th 2020

Executive Office: 45 Lyme Road | Suite 304 | Hanover, NH, 03755 | UNITED STATES | 1-603-643-2325 F 1-603-643-1444 | [email protected] | www.isaps.org

Page | 5

Appendix 1: EVALUATION SURVEY (103 + 154 + XX responses)

How did you hear about this Masterclasses?

What is your professional background?

MC 1 MC 2 MC 3

A plastic surgeon 94,71% 95,30% 86,43%

A medical professional from another specialty

2,91% 1,34% 6,33%

A non-medical health professional working in plastic surgery

0,00% 0,00% 0,45%

A non-medical health professional working in another specialty

0,00% 0,00% 0,00%

Industry partner 0,00% 0,00% 0,00%

General public 0,00% 0,00% 0,45%

Other 2,91% 3,36% 6,33%

April 15 | Other: Resident, Student April 22 | Other: Trainee, Resident, ENT April 29 | Other: Resident, Student, ENT, medical professional working as general surgeon, future planning to work as plastic surgeon, Otolaryngologist

Did we meet your expectations attending?

Recommendation (in%)?

69.27%

11.78%

7.79%

4.70%

0.68%

5.12%

0.68%

Direct mail fromISAPS

ISAPS socialmedia

WhatsApp orother applicationgroup

ISAPS NationalSecretary

Direct mail fromanotherorganisation

43.90%

27.59%

24.91%

2.35% 1.25%Much better thanI expected

Somewhat betterthan I expected

As I expected

Somewhat worsethan I expected

Much worse than Iexpected

99.0398.63 98.64

94.17

96.6297.29

91

92

93

94

95

96

97

98

99

100

MC 1 MC 2 MC 3I would you be likely to join another similar event in future.

I would (or I did) recommend this webinar series to a colleague.

Percentages MC 1 MC 2 MC 3

% Met expectations 25 27 22

% Better than expected 30 29 24

% Much better than expected 39 42 51

% for whom MC exceeded expectations 69 71 75

% for whom MC met or exceeded expectations 94 98 97

Page 6: ISAPS Masterclasses | Free April-Series€¦ · masterclasses and 90% for the streaming service, although this dipped slightly to 87% for our second webinar where we experienced the

Masterclasses | April-Series | Data Report May 8th 2020

Executive Office: 45 Lyme Road | Suite 304 | Hanover, NH, 03755 | UNITED STATES | 1-603-643-2325 F 1-603-643-1444 | [email protected] | www.isaps.org

Page | 6

Please rate the following aspects of this Masterclass-April-Series:

Please rate your impression of the content and delivery of this Masterclass-April-Series:

How helpful was this webinar was to your practice?

MC 1:

65.69% 67.36% 72.27%

44.09%54.01% 59.52%

31.37% 29.17% 25.45%

46.24% 32.12%32.38%

1.96% 2.08% 2.27%6.45%

6.57%7.14%

0.00% 0.69% 0.00% 1.08% 4.38%0.00%0.98% 0.69% 0.00% 2.15% 2.92% 0.95%

0.00%

10.00%

20.00%

30.00%

40.00%

50.00%

60.00%

70.00%

80.00%

90.00%

100.00%

Apr 15 |Online

Registration

Apr 22 |Online

Registration

Apr 29 |Online

Registration

Apr 15 |Live

Stream

Apr 22 |Live

Stream

Apr 29 |Live

Stream

Very Good Good Fair Poor Very Poor

61.39%

34.65%

3.96%0.00%

69.18%

30.14%

0.68%0.00%

71.76%

25.46%

2.31%0.46%

0.00%

20.00%

40.00%

60.00%

80.00%

Very Good Good Fair Poor

MC 1 MC 2 MC 3

46.00% 40.00%24.24%

5.32%

47.00% 53.00%

50.51%

15.96%

7.00% 5.00%19.19%

31.91%

2.00% 6.06%

31.91%

14.89%

0.00%

20.00%

40.00%

60.00%

80.00%

100.00%

120.00%

I learned something new fromthe information

The information has made memore certain about the way I

manage a specific patient

As a result of this informationI will manage a patient

differently

I disagree with the content ofsome of the information I

received

Strongly Agree Agree Neither Agree nor disagree Disagree Strongly Disagree

Percentages MC 1 MC 2 MC 3

Very Good 61 69 72

Good 35 30 25

Totals 96 99 97

Page 7: ISAPS Masterclasses | Free April-Series€¦ · masterclasses and 90% for the streaming service, although this dipped slightly to 87% for our second webinar where we experienced the

Masterclasses | April-Series | Data Report May 8th 2020

Executive Office: 45 Lyme Road | Suite 304 | Hanover, NH, 03755 | UNITED STATES | 1-603-643-2325 F 1-603-643-1444 | [email protected] | www.isaps.org

Page | 7

MC 2:

MC 3:

Clinical impact Overview: I learned something new from the information

MC 1 MC 2 MC 3 Average

Strongly Agree 46% 55,56% 51,14% 50,90%

Agree 47% 41,67% 44,75% 44,47%

Neither Agree nor disagree 7% 2,78% 3,65% 4,48%

Disagree 0% 0% 0% 0%

Strongly Disagree 0% 0% 0,46% 0,15%

As a result of this information I will manage a patient differently

MC 1 MC 2 MC 3 Average

Strongly Agree 24,24% 21,83% 28,31% 24,79%

Agree 50,51% 52,11% 52,05% 51,56%

Neither Agree nor disagree 19,19% 25,35% 16,89% 20,48%

Disagree 6,06% 0,70% 1,83% 2,86%

Strongly Disagree 0% 0% 0,91% 0,30%

The information has made me more certain about the way I manage a specific patient

MC 1 MC 2 MC 3 Average

Strongly Agree 40% 37,50% 39,17% 38,89%

Agree 53% 54,17% 54,38% 53,85%

Neither Agree nor disagree 5% 6,94% 5,07% 5,67%

Disagree 2% 0,69% 1,38% 1,36%

Strongly Disagree 0% 0,69% 0% 0,23%

I disagree with the content of some of the information I received

MC 1 MC 2 MC 3 Average

Strongly Agree 5,32% 13,57% 11,65% 10,18%

Agree 15,96% 15,71% 17,48% 16,38%

Neither Agree nor disagree 31,91% 33,57% 30,10% 31,86%

Disagree 31,91% 27,86% 24,27% 28,01%

Strongly Disagree 14,89% 9,29% 16,50% 13,56%

55.56%37.50%

21.83% 13.57%

41.67%54.17%

52.11%

15.71%

2.78% 6.94%25.35%

33.57%

0.69%0.70%

27.86%

0.69%

9.29%

0.00%

20.00%

40.00%

60.00%

80.00%

100.00%

120.00%

I learned something new fromthe information

The information has made memore certain about the way I

manage a specific patient

As a result of this informationI will manage a patient

differently

I disagree with the content ofsome of the information I

received

Strongly Agree Agree Neither Agree nor disagree Disagree Strongly Disagree

51.14% 39.17% 28.31%11.65%

44.75%54.38%

52.05%

17.48%

3.65% 5.07%16.89%

30.10%

1.38% 1.83%

24.27%

0.46% 0.91%

16.50%

0.00%

20.00%

40.00%

60.00%

80.00%

100.00%

120.00%

I learned something newfrom the information

The information has mademe more certain about the

way I manage a specificpatient

As a result of this informationI will manage a patient

differently

I disagree with the content ofsome of the information I

received

Strongly Agree Agree Neither Agree nor disagree Disagree Strongly Disagree

Page 8: ISAPS Masterclasses | Free April-Series€¦ · masterclasses and 90% for the streaming service, although this dipped slightly to 87% for our second webinar where we experienced the

Masterclasses | April-Series | Data Report May 8th 2020

Executive Office: 45 Lyme Road | Suite 304 | Hanover, NH, 03755 | UNITED STATES | 1-603-643-2325 F 1-603-643-1444 | [email protected] | www.isaps.org

Page | 8

Appendix 2

Poll Results (Selection) | MC 1

Poll Results (Selection) | MC 2

Page 9: ISAPS Masterclasses | Free April-Series€¦ · masterclasses and 90% for the streaming service, although this dipped slightly to 87% for our second webinar where we experienced the

Masterclasses | April-Series | Data Report May 8th 2020

Executive Office: 45 Lyme Road | Suite 304 | Hanover, NH, 03755 | UNITED STATES | 1-603-643-2325 F 1-603-643-1444 | [email protected] | www.isaps.org

Page | 9

Poll Results (Selection) | MC 3

Page 10: ISAPS Masterclasses | Free April-Series€¦ · masterclasses and 90% for the streaming service, although this dipped slightly to 87% for our second webinar where we experienced the

Masterclasses | April-Series | Data Report May 8th 2020

Executive Office: 45 Lyme Road | Suite 304 | Hanover, NH, 03755 | UNITED STATES | 1-603-643-2325 F 1-603-643-1444 | [email protected] | www.isaps.org

Page | 10

Appendix 3: Total Registrations for Series by Country

MC 1-3

Country Region Number of

Registrations Total in

Percentage

1 Brazil South America 715 8,27%

2 Mexico North America 644 7,45%

3 Italy Europe 480 5,55%

4 India Asia Pacific 477 5,52%

5 USA North America 461 5,33%

6 Argentina South America 366 4,23%

7 Colombia South America 285 3,30%

8 Spain Europe 278 3,21%

9 Egypt Middle East 253 2,93%

10 Russia Europe 244 2,82%

11 Turkey Europe 244 2,82%

12 Romania Europe 234 2,71%

13 Germany Europe 179 2,07%

14 Iraq Middle East 166 1,92%

15 Venezuela South America 152 1,76%

16 UK Europe 150 1,73%

17 France Europe 149 1,72%

18 Peru South America 149 1,72%

19 Iran Middle East 143 1,65%

20 Thailand Asia Pacific 122 1,41%

21 Indonesia Asia Pacific 120 1,39%

22 Saudi Arabia Middle East 118 1,36%

23 Greece Europe 115 1,33%

24 Ukraine Europe 107 1,24%

25 Serbia Europe 102 1,18%

26 Ecuador South America 96 1,11%

27 Pakistan Asia Pacific 95 1,10%

28 Chile South America 87 1,01%

29 Belgium Europe 85 0,98%

30 South Africa Africa 81 0,94%

31 Portugal Europe 79 0,91%

32 Canada North America 77 0,89%

33 Morocco Africa 72 0,83%

34 Israel Middle East 65 0,75%

35 Australia Asia Pacific 60 0,69%

Page 11: ISAPS Masterclasses | Free April-Series€¦ · masterclasses and 90% for the streaming service, although this dipped slightly to 87% for our second webinar where we experienced the

Masterclasses | April-Series | Data Report May 8th 2020

Executive Office: 45 Lyme Road | Suite 304 | Hanover, NH, 03755 | UNITED STATES | 1-603-643-2325 F 1-603-643-1444 | [email protected] | www.isaps.org

Page | 11

MC 1-3

Country Region Number of

Registrations Total in

Percentage

36 Philippines Asia Pacific 59 0,68%

37 Switzerland Europe 52 0,60%

38 Dominican Republic North America 51 0,59%

39 Poland Europe 50 0,58%

40 Austria Europe 47 0,54%

41 United Arab Emirates Middle East 47 0,54%

42 Hungary Europe 46 0,53%

43 Bolivia South America 45 0,52%

44 Lebanon Middle East 45 0,52%

45 Taiwan Asia Pacific 44 0,51%

46 Kuwait Middle East 43 0,50%

47 Netherlands Europe 42 0,49%

48 Uruguay South America 41 0,47%

49 Jordan Middle East 36 0,42%

50 Tunisia Africa 35 0,40%

51 Singapore Asia Pacific 32 0,37%

52 Armenia Europe 27 0,31%

53 Moldova Europe 25 0,29%

54 Panama North America 23 0,27%

55 Cambodia Asia Pacific 22 0,25%

56 Japan Asia Pacific 22 0,25%

57 Slovakia Europe 22 0,25%

58 Bulgaria Europe 21 0,24%

59 Bangladesh Asia Pacific 20 0,23%

60 Lithuania Europe 20 0,23%

61 Malaysia Asia Pacific 20 0,23%

62 South Korea Asia Pacific 19 0,22%

63 Costa Rica North America 18 0,21%

64 Belarus Europe 17 0,20%

65 Paraguay South America 17 0,20%

66 Bahrain Middle East 16 0,19%

67 Cyprus Middle East 16 0,19%

68 Georgia Europe 16 0,19%

69 El Salvador North America 15 0,17%

70 Sweden Europe 15 0,17%

71 Czech Republic Europe 14 0,16%

Page 12: ISAPS Masterclasses | Free April-Series€¦ · masterclasses and 90% for the streaming service, although this dipped slightly to 87% for our second webinar where we experienced the

Masterclasses | April-Series | Data Report May 8th 2020

Executive Office: 45 Lyme Road | Suite 304 | Hanover, NH, 03755 | UNITED STATES | 1-603-643-2325 F 1-603-643-1444 | [email protected] | www.isaps.org

Page | 12

MC 1-3

Country Region Number of

Registrations Total in

Percentage

72 Finland Europe 14 0,16%

73 Guatemala North America 14 0,16%

74 Kazakhstan Europe 13 0,15%

75 Azerbaijan Europe 12 0,14%

76 Albania Europe 11 0,13%

77 Estonia Europe 11 0,13%

78 Oman Middle East 11 0,13%

79 Croatia Europe 10 0,12%

80 Qatar Middle East 10 0,12%

81 Uzbekistan Asia Pacific 10 0,12%

82 Afghanistan Asia Pacific 9 0,10%

83 Latvia Europe 9 0,10%

84 New Zealand Asia Pacific 9 0,10%

85 Norway Europe 9 0,10%

86 United States Minor Outlying Islands

Asia Pacific 9 0,10%

87 Vietnam Asia Pacific 9 0,10%

88 Bosnia and Herzegovina Europe 8 0,09%

89 Macedonia, Former Yugoslav Republic of

Europe 8 0,09%

90 China Asia Pacific 7 0,08%

91 Denmark Europe 7 0,08%

92 Ireland Europe 7 0,08%

93 Nicaragua North America 7 0,08%

94 Slovenia Europe 7 0,08%

95 Algeria Africa 6 0,07%

96 Luxembourg Europe 5 0,06%

97 Libya Africa 4 0,05%

98 Malta Europe 4 0,05%

99 Nigeria Africa 4 0,05%

100 Yemen Middle East 4 0,05%

101 China, Hong Kong Special Administrative Region

Asia Pacific 3 0,03%

102 Nepal Asia Pacific 3 0,03%

103 Sudan Africa 3 0,03%

104 Syria Middle East 3 0,03%

105 Angola Africa 2 0,02%

Page 13: ISAPS Masterclasses | Free April-Series€¦ · masterclasses and 90% for the streaming service, although this dipped slightly to 87% for our second webinar where we experienced the

Masterclasses | April-Series | Data Report May 8th 2020

Executive Office: 45 Lyme Road | Suite 304 | Hanover, NH, 03755 | UNITED STATES | 1-603-643-2325 F 1-603-643-1444 | [email protected] | www.isaps.org

Page | 13

MC 1-3

Country Region Number of

Registrations Total in

Percentage

106 Cuba North America 2 0,02%

107 Dominica North America 2 0,02%

108 Kosovo Europe 2 0,02%

109 Mauritius Africa 2 0,02%

110 Monaco Europe 2 0,02%

111 Montenegro Europe 2 0,02%

112 Palestine Middle East 2 0,02%

113 Trinidad And Tobago North America 2 0,02%

114 Unknown Unknown 2 0,02%

115 Andorra Europe 1 0,01%

116 Bahamas, The North America 1 0,01%

117 British Virgin Islands North America 1 0,01%

118 Brunei Asia Pacific 1 0,01%

119 Burkina Faso Africa 1 0,01%

120 Cote d'Ivoire Africa 1 0,01%

121 Eritrea Africa 1 0,01%

122 Guadeloupe North America 1 0,01%

123 Haiti North America 1 0,01%

124 Honduras North America 1 0,01%

125 Iceland Europe 1 0,01%

126 Jamaica North America 1 0,01%

127 Kenya Africa 1 0,01%

128 Kyrgyzstan Asia Pacific 1 0,01%

129 Mongolia Asia Pacific 1 0,01%

130 Mozambique Africa 1 0,01%

131 Puerto Rico North America 1 0,01%

132 Reunion Africa 1 0,01%

Total 8648 100,00%

Page 14: ISAPS Masterclasses | Free April-Series€¦ · masterclasses and 90% for the streaming service, although this dipped slightly to 87% for our second webinar where we experienced the

Masterclasses | April-Series | Data Report May 8th 2020

Executive Office: 45 Lyme Road | Suite 304 | Hanover, NH, 03755 | UNITED STATES | 1-603-643-2325 F 1-603-643-1444 | [email protected] | www.isaps.org

Page | 14

ACKNOWLEDGEMENTS

With grateful acknowledgement to our moderators and content contributors:

April 15, 2020 Periorbital Surgery and Midface Lift Moderator: Vakis Kontoes (Greece) Speakers: Giovanni Botti (Italy)

Dirk Richter (Germany) April 22, 2020 Current Algorithms for Primary Rhinoplasty Moderator: Nazim Cerkes (Turkey) Speakers: Enrico Robotti (Italy)

Bahman Guyuron (Israel) April 29, 2020 Face and Neck Rejuvenation Moderator: Ozan Sozer (USA) Speakers: Mario Pelle-Ceravolo (Italy)

Gerald O’Daniel (USA)

Further Information: Sarah Johnson | [email protected]