italy: mobile broadband drives telecom market growth as manda activity intensifies
TRANSCRIPT
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Italy: Mobile Broadband
Drives Telecom Market Growth
as MandA Activity
Intensifies
Category : Telecom
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Introduction to Report
Launch Date: September 17, 2014
Number of Pages: 30
Geography Coverage: Italy
Available Format: PDF
Price For Global User License: USD 990
Delivery Time: Within 24 Hours (During Working Days)
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About the Report
This report provides an executive-level overview of the telecommunications market in Italy today, with detailed forecasts of key indicators up to 2019.
It delivers deep quantitative and qualitative insight into Italy’s telecom market, analyzing key trends, evaluating near-term opportunities and assessing risk factors, based on proprietary data from Publisher’s databases.
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Key Findings:
The mobile broadband segment, fuelled by the adoption of data-centric devices such as Smart phones and tablets, is the most important driver for growth in Italy’s telecommunications market.
The consumer segment will for some time remain affected by negative macroeconomic conditions, currently manifested in a deflationary trend.
The segment is also suffering from the near-nonexistence of a triple-play market, given the lack of IPTV offerings and the dominance in pay-TV of DTH player Sky, which lacks a broadband play. Even so, 3G+ and 4G represent huge opportunities for mobile operators, as non-messaging data services will continue to grow steadily in through 2019.
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Key Findings Continues…
Given the challenges faced by the fixed and multiplay consumer segments, the enterprise market is becoming a strategic priority for operators.
In fixed broadband, in spite of the growth in FTTH/B, Italian operators are focusing on extending the life of DSL by rolling out VDSL2/FTTC technologies.
This means that the deployment of vectoring and the advancement of G.fast standards for the provision of superfast broadband over DSL are especially important for the development of NGA in the country.
Telecom Italia, for example, will continue to invest in upgrading its broadband network to FTTC.
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It provides in-depth analysis:
Italy in a regional context: a comparative review of market size and trends with that of other countries in the region.
Economic, demographic and political context in Italy.
The regulatory environment and trends: a review of the regulatory setting and agenda for the next 18-24 months as well as relevant developments pertaining to spectrum licensing, national broadband plans, number portability and more.
A demand profile: analysis as well as forecasts and historical figures of service revenue from fixed telephony (including VoIP), broadband, mobile voice and data, and pay-TV markets.
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Reasons to Buy:
This Country Intelligence Report helps executives build proactive, profitable growth strategies by offering comprehensive, relevant analysis of Italy’s communications market.
The analysis is based on insights directly from the local market players.
The report offers a wealth of data on the telecom markets, with the mobile and fixed segments examined in detail.
The competitive landscape and the major players are given extra attention, enabling local players or prospective market entrants to gain the insight they need.
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Reasons to Buy: Continues…
The broad but detailed perspective will help operators, equipment vendors and other telecom industry players to succeed in the challenging telecommunications market in Italy.
The report is designed for an executive-level audience, boasting presentation quality that allows it to be turned into presentable material immediately.
The report concludes with an exploration of the opportunities available in the Italy market to operators, vendors and investors.
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Report Coverage
1. Executive summary
2. Market and competitor overview
3. Regional context
4. Economic, demographic and political context
5. Demand profile
6. Competitive landscape
7. Major market players
8. Mobile services
9. Fixed services
10.Identifying opportunities
For more details regarding Report coverage see the last slideAll logos and Images mentioned on this slide belong to their respective owners.
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Company Coverage: (Partial List)
1. Telecom Italia
2. Vodafone
3. Wind Telecomunicazioni
4. 3 Italia
5. Fastweb
6. Swisscom
7. VimpelCom
8. Hutchison Whampoa
9. Telefónica
10.Poste Mobile
For more details regarding Report coverage see the last slideAll logos and Images mentioned on this slide belong to their respective owners.
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