©j.-f.david 2003 prospective it governance 6- bits of strategy 75
TRANSCRIPT
©J.-F.David 2003©J.-F.David 2003
Prospective IT governance
6- bits of Strategy
7575
©J.-F.David 2003©J.-F.David 2003
Strategic Alignment
1313
©J.-F.David 2003©J.-F.David 2003
Where
What
How
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©J.-F.David 2003©J.-F.David 2003
Playground: where?Attractiveness
Avantages
invest
desinvest
7676
©J.-F.David 2003©J.-F.David 2003
BCG Portfolio Management Matrix
Industry
Growth Rate
Relative Market Shares
HighLow
Low
High StarsQuestion Marks
Dogs Cash Cows
©J.-F.David 2003©J.-F.David 2003
McKinsey Portfolio Management Matrix
Industry Attractivenes
s
Competitive Position
Good Poor
Low
High Winner
Question Mark
LoserProfit Producer
Winner
Winner
Loser
LoserAverage Business
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PartnershipsPartnerships
©J.-F.David 2003©J.-F.David 2003
Method 1
a) Paradigm change, profession slippageWhy do client want this kind of service/product ?
New professions, competitors New vision
b) List of product/servicesHow can we add
more customization services more ICT
a) Paradigm change, profession slippageWhy do client want this kind of service/product ?
New professions, competitors New vision
b) List of product/servicesHow can we add
more customization services more ICT
serviceservice
ICTICT
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©J.-F.David 2003©J.-F.David 2003
Method 2
How to decide go/no go ?How to decide go/no go ?
benefitsbenefits
risksrisks
DODO
NONOABSORBABSORB
PROTOPROTO
INTELLIGENCEINTELLIGENCE
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©J.-F.David 2003©J.-F.David 2003
Strategic Alignment
1313