jde company presentation_eng (16x9)
TRANSCRIPT
JACOBS DOUWE EGBERTS
Company Overview
6th July 2015
Our heritage
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OVER 260 YEARS OF EXPERIENCE
JACOBS DOUWE EGBERTS: a portfolio comprising some of the most well-known coffee brands around the world
1753 1853 1895
1923 1960 1978
1992 2001 2004
Facts & figures
3
A GLOBAL TEAM OF
MORE THAN 12.000
COFFEE CHAMPIONS
ANNUAL REVENUESOF MORE THAN
POSITION IN 18
COUNTRIES ACROSS EUROPE, LATIN
AMERICA AND AUSTRALIA
OUR BRANDS ARE ENJOYED
BY CONSUMERS IN OVER 80
COUNTRIES
€5BN
#1#2OR
A PORTFOLIO COMPRISING SOME OF THE MOST
WELL-KOWN COFFEE BRANDS AROUND THE WORLD
The world’s leading pure-play coffee company
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COFFEE RETAIL MARKET SHARE:Source: Euromonitor, 2014
PERCENT OF GLOBAL MARKET BY VALUE
COFFEE AND TEA* AS % OF GROUP
SALES:
JACOBS DOUWE EGBERTS
NESTLÉ
16%
100%
Source: Euromonitor, 2014* scope: hot beverages
JACOBS DOUWE EGBERTS
NESTLÉ
TCHIBO
GREEN MOUNTAIN
LAVAZZA
JM SMUCKER
22.3 %
16 %
4,4 %
2,3 %
2 %
1,8 %
STRAUSS 3,2 %
STARBUCKS 1,4 %
Retail Value RSP %
A track record of innovations
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SENSEO PADS MACHINECOFFEE MACHINES FOR PROFESSIONAL
MARKETSTASSIMO INTELLIGENT BREWER
MILK BASED PADS PORTIONED ESPRESSO WHOLEBEANS INSTANT
LIQUID TECHNOLOGY CONSUMER TASTE PROFILE MAPPING FULL BEVERAGE RANGE
• Pure, liquid coffee concentrate
• High quality coffee• Barista standard• Delicate product• Proprietary technology
From small office...
...to large events
First to launch in grocery retail
Our story
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Our belief
It’s amazing what canhappen over a cup of coffee
Our vision
EVERYONE DESERVES THE COFFEE THEY LOVE
Which is why we are
THE CHAMPIONS OF COFFEE DEMOCRACY
Our values inform our behaviours
SIMPLICITY ENTREPRENEURSHIP
ACCOUNTABILITY DISCIPLINE SOLIDARITY
Our promise
JACOBS DOUWE EGBERTS PROFESSIONAL
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PROFESSIONAL IS AN IMPORTANT
PART OF THE JDE STRATEGY TO
OFFER EVERYONE THE COFFEE THEY
LOVE EVERYWHERE
OOH
(22%)350 bln cups
RETAIL (78%)1226 bln cups
Source: Euromonitor, LIT, Company estimates
We create richness in quality coffee
experiences & our brands across
cultures, add reach through our
channels and build full service
concepts for our customers.
WE DELIVER THROUGH 3
ROUTES TO MARKET:
DIRECT/INDIRECT/VENDING
JACOBS DOUWE EGBERTS PROFESSIONAL
A portfolio comprising some of the most well-known
coffee & tea brands and machines around the world
Our associates
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WE HAVE A GLOBAL TEAM OF MORE THAN 12,000 COFFEEE CHAMPIONS
Our associates experience rapid growth and learn by confronting the status quo.
Our associates spark action with strong convictions while making an impact and
celebrating achievements together.
Our consumers
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Through our brands wedeliver on our promise
JACOBS DOUWE EGBERTS A coffee for every cup
We believe everyone deservesthe coffee they love
AS CHAMPIONS OF
COFFEE DEMOCRACY
Our community
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THROUGH VARIOUS INITIATIVES AND WITH OUR PARTNERS, WE
HELP FARMERS TO BECOME BETTER ENTREPRENEURS, IMPROVE
THEIR LIVELIHOODS AND PROTECT THE ENVIRONMENT
Our promise
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