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On A Mission to Reduce Food Waste NCSL Conference, May 2013 Jeanne von Zastrow, FMI [email protected]

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On A Mission to Reduce Food Waste

NCSL Conference, May 2013

Jeanne von Zastrow, [email protected]

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Food Wastes The organic residues

generated by growing, processing,

handling, storage, sale, preparation, cooking, serving

of foods

Food Waste = Global, National and Local Issue!

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Big Case to Reduce Food Waste

Globally:•From 6 to 9 billion by 2050•l/2 live on $2.50 per day•Food shortages, climate changes, droughts

United States:•30 - 40% food grown = wasted•Single largest component in landfill•There are alternatives•Everyone feels guilty about wasting food•Shared burden and responsibility to change

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Food Waste Reduction Alliance

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FWRA Key Goals

REDUCEREDUCE

REUSE

RECYCLE

Food loss that can be prevented

Divert good food to food banks before it is lost

Unavoidable food waste that can’t be reused (compost, animals, energy)

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Aspirational Guidelines

Food Waste Disposal

The portion of food waste that is sent to landfill or incineration.

Food Waste Diversion

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FWRA Strategy = Our Own Four Walls

Best

Identify and ShareBest PracticesAnd Emerging

Solutions

Work With AllWork With AllStakeholders on Stakeholders on

SolutionsSolutions

AssessAssessState of Industry, State of Industry,

Opportunities Opportunities BarriersBarriers

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Total Food Waste DISPOSED = 80 Billion Pounds

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Tier 1 estimate of food waste disposed in the U.S. with only Industrial and Grocery Stores updated with Tier 2 data

The Tier 1 data is illustrative but limited as a numerous data gaps exist and a number of assumptions andextrapolations have been made in order to derive this estimation.

All of Tier 1 data is based on a combination of secondary data from multiple sources

Retail = 1.7 BillionSuppliers = 2.4 Billion

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Cost of Food Waste sent to Landfill is Significant

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Estimated amount disposed, entire US

Estimated tipping cost,

entire US

Average cost per survey respondent

Manufacturing 2.4 billion pounds $59 million* $750,000

Retail/Wholesale 1.7 billion pounds $42 million* $960,000

Combined Sectors 4.1 billion pounds $101 million* --

* Based on a 2012 national average tipping cost for the largest public and private landfills of $49.27 per ton (4.9c/pound), from Waste Recycling News

Nationwide tipping costs for manufacturing, retail, and wholesale sectors are an estimated $101 million.

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Different Operations = Diverting in Different Ways

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Destination of Food Waste Diverted from Landfill(As a percentage of total food waste diverted)

Manufacturing Sector (n=11) Retail Sector (n=9)

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Next Steps? Sharing Best Practices

Education, healthy competition =Education, healthy competition =Industry wide improvementIndustry wide improvement

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Better Promotions that Help Better Promotions that Help ConsumersConsumers

• Buy One – Get One Free – LATER! • Buy One + Share One - • “Mix and Match” – choose 2 of 5 options

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Kroger’s Compton Resource Recovery Project

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Starts "aerobic" decomposition without releasing methane

Stores can stock-pile organic waste on-site

Jump start composting process prior to hauling to composter

Stores with low volume of organic waste – saves $ of weekly pick up

Radical Innovation = + Bio Bin

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Hannaford and Kidz•59 stores are composting•Brick End Farm creates compost•Kidz to Kidz create artwork•Compost sold at Hannaford•Kidz to Kidz get part of proceeds

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Wonderful

•Food waste to compost•Compost to farm•Veggies to store•Virtuous cycle

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There Are Major Barriers!!

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Are there barriers, either internal or external, that prevent your company from donating more unsalable food?

Yes: 77% No: 23%

Are there barriers, either internal or external, that prevent your company from reusing and recycling more food waste?

Yes: 88% No: 12%Manuf.1 Ret/Whol.1

Transportation constraints

63% 42%

Liability concerns 50% 67%

Insufficient storage/ refrigeration at food bank

50% 50%

Regulatory constraintsLabels and dating confusion

50% 17%

Insufficient storage/ refrigeration onsite

38% 33%

Manuf. 1 Ret/Whol.1

Insufficient recycling options – infrastructure!

91% 83%

Transportation constraints

73% 75%

Liability concerns

55% 50%

Food safety concerns for collection and storage

36% 50%1 among respondents who indicated that barriers are present

Transportation constraints, liability concerns & insufficient recycling options are the most common barriers to greater donation & recycling.

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Barriers Internal + External = Confusing DatesBarriers Internal + External = Confusing Dates

63% of consumers throw awayon “sell by” date.

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Barriers = Internal Policies/Liability Concerns

PROBLEM:

• Fiber One Bars - FDA Class 1 Recall

• Traditional communication = Return or Destroy

RADICAL THINKING:

• Can this safe product be donated?

• Could Feeding America repack?

RESULT?

• 2,000 cases (120,000 bars) donated

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Our Engagement with Stakeholders

• EPA – FWRA Advisory Committee

• USDA new Best Practices Showcase

• Collaboration with Feeding America

• Massachusetts success to emulate

• Big NYC event – UNEP, EPA, USDA

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Can You Help?

•Work with state food/grocer associations

•Help remove barriers

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Key Next Steps Together?

• Find ways to help educate consumers from kindergarten to retirement!

• Average US household throws away $2,200 in food waste annually

• That number is UP 50% since 1974

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UK - WRAP – Consumer Facing Initiative to Create Behavior Change

1. Major media coverage2. Practical tools for consumers 3. Engaging restaurants, chefs, supermarkets and government

“The campaign has helped 1.8 million UK households prevent over 130,000 tonnes of food waste since 2007.”

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Radical Collaboration + Radical Innovation = Success

!

.

Enthusiasm to attack food waste from farm to fork is moving like a tidal wav.Tidal wave of enthusiasm Jump in!

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* University of

2,060,000

servings of meat feeding hungry people

125tons diverted from

landfill

$13,000

annual savings in landfill tipping fees