john galt solutions turning demand planning inside out
TRANSCRIPT
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John Galt Solutions
Turning Demand Planning Inside Out
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Copyright 2001 John Galt Solutions, Inc. Do not duplicate. Privileged and Confidential. 2
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The Forecast Xperts™
Topics Covered
Introduction
The Three Legged Stool
Practical Examples
Conclusion
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Copyright 2001 John Galt Solutions, Inc. Do not duplicate. Privileged and Confidential. 3
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Who is John Galt?
For companies that who need to address inventory and demand planning quickly, Galt offers cost effective and comprehensive Supply Chain Planning Solutions. We offer superior forecasting accuracy combined with a comprehensive view of the balance between supply and demand by integrating marketing, inventory and sales plans together, to lower inventories cost, optimize production, and improve customer service. Galt offers products and methodologies with an emphasis on measuring progress before expanding the process.
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Copyright 2001 John Galt Solutions, Inc. Do not duplicate. Privileged and Confidential. 4
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Who is John Galt?
Partners:
Founded in 1996
HQ Chicago, Illinois
Over 5,000 Customers Worldwide
Focused on leading-edge demand planning and collaboration software solutions for manufacturers
Dedicated to delivering solutions in 60 to 90 days
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Copyright 2002 John Galt Solutions, Inc. Do not duplicate. Privileged and Confidential.
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Walk Drive Fly Products
Impact Of Bad Planning
ISSUES
Too much of wrong product
Right product wrong place
Lost sales
Over investment
Drivers Drivers
Drivers Drivers
Sales Operations
Marketing Finance
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Copyright 2002 John Galt Solutions, Inc. Do not duplicate. Privileged and Confidential.
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Walk Drive Fly Products
Integrated PlanSales Operations
Marketing Finance
Level of Demand
Policy
Inventory levels
Promos
EventsInventory
Investment
Prod./Dist.
Demand
Budget
Promos / Events
Impact Of Good Planning
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Copyright 2002 John Galt Solutions, Inc. Do not duplicate. Privileged and Confidential.
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Walk Drive Fly Products
Seamless Upgrade
Fully Scalable
Identify
Identify
Manage &
Measure
Manage &
Measure
ExtendExtend
ENHANCE
John Galt’s Approach
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Copyright 2002 John Galt Solutions, Inc. Do not duplicate. Privileged and Confidential.
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Walk Drive Fly Products
Forecast Process
• Procast• Event Modeling• Profiling• Risk Assessment• Multi-Level• Allocation• Same As
Statistical
Process
• Historical Misses• Future Risk• Opinion Differences
Exception
Management
• Accountability Tracking
• Capacity Planning• VMI• DRP
S&OP
• POS Analysis• Budget Comparison• Sales Adjustment• Inventory Shortages• Excessive Booking
GAP Analysis
Acc
urac
y
1
2
3
4
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Copyright 2002 John Galt Solutions, Inc. Do not duplicate. Privileged and Confidential.
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Walk Drive Fly Products
Forecasting using Averages
-
1,000
2,000
3,000
4,000
5,000
Apr-02
May-02
Jun-02
Jul-02
Aug-02
Sep-02
Oct-02
Nov-02
Dec-02
Jan-03
Feb-03
Mar-03
Apr-03
May-03
Jun-03
NW Item1-Fcst w/ Avg NW Item1-Actual
Absolute Percent Error
Projected Inventory
Item Dev Average
Item1-Fcst w / Avg 11.96% 85.38%
Item Total Average
Item1-Actual 19440 3240
Item1-Fcst w / Avg 21000 3500
Total Cost of Inventory
Item Price Total Average
Item1-Actual $12.00 $233,280.00 $38,880.00
Item1-Fcst w / Avg $12.00 $252,000.00 $42,000.00
Forecasting And Inventory
- Inventory Up 8%
- Potential $22,000 upside in
Revenue requires a $38,000
increase in inventory
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Copyright 2002 John Galt Solutions, Inc. Do not duplicate. Privileged and Confidential.
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Walk Drive Fly Products
-
1,000
2,000
3,000
4,000
5,000
Apr-02
May-02
Jun-02
Jul-02
Aug-02
Sep-02
Oct-02
Nov-02
Dec-02
Jan-03
Feb-03
Mar-03
Apr-03
May-03
Jun-03
NW Item1-ForecastX NW Item1-Actual
Forecasting using ForecastX
Absolute Percent Error
Projected Inventory
Item Dev Average
Item1-ForecastX 6.95% 90.49%
Item Total Average
Item1-Actual 19440 3240
Item1-ForecastX 18346 3058
Total Cost of Inventory
Item Price Total Average
Item1-Actual $12.00 $233,280.00 $38,880.00
Item1-ForecastX $12.00 $220,152.00 $36,692.00
Forecasting And Inventory
- Inventory Down 5%
- Give Up $13,000 in Revenue for
$24,000 reduction in inventory
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Copyright 2002 John Galt Solutions, Inc. Do not duplicate. Privileged and Confidential.
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Walk Drive Fly Products
Flexibility And Inventory
- A 33% reduction in lead time yields 33% reduction in inventory
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Walk Drive Fly Products
Flexibility And Inventory
- A 33% reduction in order quantity yields 17% reduction in
inventory
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Copyright 2002 John Galt Solutions, Inc. Do not duplicate. Privileged and Confidential.
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Walk Drive Fly Products
Flexibility And Forecasting
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Copyright 2002 John Galt Solutions, Inc. Do not duplicate. Privileged and Confidential.
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Walk Drive Fly Products
Strategies For Success
Build inventory for promotion, have disposal plan in place as Plan B.
Product retirements, work with customers to manage expectations.
New product introductions, make investments and don’t second guess.
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Walk Drive Fly Products
Grow inventory increase working capital< 20
> 20Deplete inventory lose future sales
Outliers drive safety stock
Concentrate On Exceptions
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Walk Drive Fly Products
Managing Exceptions Has Big Payoffs
Ten SKU's with Largest Errors in This Period Sales Plan Actual
Absolute Error
% of Total Error
% Accuracy
Item A - Large Seller $39,602,431 $33,417,768 $6,184,663 21.68% 84.4%Item B - Rising Star $6,764,063 $3,602,823 $3,161,240 11.08% 53.3%Item C - Market Surprise $702,675 $3,790,129 $3,087,454 10.82% 18.5%Item D - Promotional Push $5,620,804 $3,232,659 $2,388,145 8.37% 57.5%Item E - Promotional Push $2,278,000 $222,677 $2,055,323 7.20% 9.8%Item F - Compentition $5,097,392 $6,883,200 $1,785,808 6.26% 74.1%Item G - New Product $1,725,727 $0 $1,725,727 6.05% 0.0%Item H - New Product $1,233,718 $340,790 $892,928 3.13% 27.6%Item I - Discontinued Item $30,724 $667,359 $636,635 2.23% 4.6%Item J - Discontinued Item $0 $598,694 $598,694 2.10% 0.0%Top 10 SKU's $63,055,534 $52,756,099 $22,516,617 78.93% 64.3%Total - All SKU's 71,264,460 61,739,265 28,526,959 100.00% 60.0%
Rolling 3-Month Sales Plan Accuracy for Nov-Dec-Jan 2003/2004
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Walk Drive Fly Products
Inventory Strategy (Days Cvg vs. ROP)
Concentrate On Inventory Policy
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Walk Drive Fly Products
Managing Inventory Policy Has Big Payoffs
Item Value/RankingNumber Of
Hits Profit Per HitInitial Order
Fill RateAverage
InventoryValue To Business
Item A - Large Seller 500,000 $2 95% 120,128 32%Item B - Up And Commer 30,000 $5 70% 1,087 4%Item C - Market Surprise 200,000 $10 80% 32,616 40%Item D - Promotional Push 10,000 $80 98% 30,000 12%Item E - Promotional Push 2,000 $200 98% 30,000 5%Item F - Compentition 50,000 $3 60% 15,651 4%Item G - New Product 2,000 $50 80% 755 2%Item H - New Product 1,000 $75 80% 481 1%Item I - Discontinued Item 500 $1 100% 155 0%Item J - Discontinued Item 500 $1 100% 220 0%
796,000 88%
- Improving Item A has the biggest immediate effect on overall initial order fill rate
- Inventory on Item E is not warranted based on the value to the business
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Copyright 2002 John Galt Solutions, Inc. Do not duplicate. Privileged and Confidential.
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Walk Drive Fly Products
Founded in 1923
Revenue $2.8bn
7,200 Employees
Worldwide Leader in Children’s and Family Leisure Time Entertainment
7,500 customers in 25 Countries
Customer Profile
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Walk Drive Fly Products
Challenges• Constantly Changing
Product Line
• Needed Cutting-Edge Solution But Easy to Use
• Used by Non-Statisticians
• Must Integrate with Existing Reporting Process
Benefits• Facilitated Collaboration
between Hasbro Analysts, Sales and Retail Customers
• Initial Forecast Error Reduced from 50% to 20%
• Increase Fill Rate from 65% to 98%
• Resulted in $7M Gain in Sales
Customer Profile
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Copyright 2002 John Galt Solutions, Inc. Do not duplicate. Privileged and Confidential.
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Walk Drive Fly Products
Why Measure Sales Plan Accuracy?
YOU CAN ONLY IMPROVE WHAT YOU MEASURE!!!
• Accuracy measures demonstrate how well Marketing, Sales, and Operations observe, communicate, plan, and execute together
• Accuracy measures focus attention on areas where we need to improve our understanding of market conditions, our responsiveness to changes in the market, and/or our operational performance
• Accuracy measures allow us to identify and reward behaviors and skills we want to develop, and to identify “experts” and those who need training or coaching
• Over time, accuracy measures will allow us to reduce the impact of individual or group bias on our decisions
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Copyright 2002 John Galt Solutions, Inc. Do not duplicate. Privileged and Confidential.
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Walk Drive Fly Products
Why Bother Planning?
Without A Plan You Are Lost!!!
• Effective planning will have a significant impact on your business by improving initial fill rates, working capital and profitability
• Having an effective planning process means that you can make intelligent business decisions and have the support of the organization to drive business results
• Concentrating on key items ensures that you provide the greatest value to your customers and receive the greatest value for your time
• Over time, you will be able to use your planning process as a significant competitive advantage by running a more efficient organization
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Walk Drive Fly Products
Thank You
Contact Information
Name: Kai Trepte
Email: [email protected]
Tel: 312.701.9026
Address: 125 S. Clark