john roberto lifelongfaith associates. ... engaging everyone in faith formation – all ages &...
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Designing 21st CenturyFaith Formation
John RobertoLifelongFaith Associates
Vision
. . . engaging everyone in faith formation – all ages & generations
. . . connecting all generations in the faith community
. . . developing families as faith forming communities
. . . reaching & building relationships with the uninvolved & unaffiliated
Imagine
Intergenerational Faith Community
Age Group/Generational
Faith Formation
Family Faith Formation
Missional Faith Formation
Online & Digitally-Enabled Faith Formation
Comprehensive
Faith formation is comprehensive – connecting four essential contexts for making disciples and promoting lifelong faith growth, facilitated by the use of new online communities & resources, and digitally-enabled approaches to faith formation.
Intergenerational Faith Formation through church life: caring community, celebrating,
learning, praying, serving
Age-Specific Faith Formation across the entire life-span:
children – teens – young adults – adults
Missional Faith Formation:outreach & presence
pathways for encounter & engagement
Family Faith Formation: family faith practice & faith
transmission family life enrichment
parent faith formation and parenting education
Faith Forming
GROWTH IN FAITH
Caring Relationships
Rituals & Milestones
Church Year Seasons
Learning the Tradition
PrayingSpiritual
FormationReading the
Bible
Serving Working for
Justice Caring for Creation
Worshipping
Faith Forming
Processes
Eight essential faith forming processes—involving knowledge and practices of the Christian faith—facilitate faith growth and make a significant difference in the lives of children, youth, adults, and families.
Digitally-Enabled
Online Faith
Formation
Mostly Online with
Regular Interactio
n in Gathered Sessions
Online Faith
Formation &
Gathered Sessions (Flipped Classroo
m)
Gathered Program
with Online
Components
beyond the
Program
Gathered Program
with Supportive Online Content
A Network of Faith Formation
A shift from education to learning anywhere, anytime.A shift from consumption of information to participatory learning.
A shift from institutions to networks.
Bible
Course
Online course
Bible study group
Book
Video Program
Audio book/po
dcast
Mentor
Bible app
Organize a study group
Networks of Faith Formation
Imagine faith formation as a network of relationships, content, experiences, and resources offering a wide variety of engaging and interactive content and experiences in online and physical settings (church, home, community, world) that respond to the diversity of people today.
Imagine congregations as centers of learning, and faith growth.
Intergenerational Experiences &
Connections
Sunday Worship
Seasons of the Year
Scripture Enrichment
Spiritual Enrichment
Faith Enrichment
Justice & Service
Milestones & Rituals
Discovering Faith
Life Stage Issues
Adult Network
Intergenerational Faith Community
Sunday Worship
Seasons of the Year
Reading the Bible &
Learning the Faith
Celebrating Rituals &
Milestones
Serving Others
Praying & Spiritual Growth
Family Life
Just For Parents
Families with ChildrenNetwork
Design
Innovation Design ProcessStanford School of Design
Empathize Define Ideate Prototype Test
Network Design Process
1. Research the Target Audience and Identify Needs2. Build the Faith Formation Network Design3. Generate Programming for the Faith Formation
Network4. Design a Season of Faith Formation Programming5. Build the Digital Platform6. Design a Process for Assessing and Personalizing
Learning7. Test the Seasonal Plan and Web Design8. Launch the Faith Formation Network 9. Evaluate the Season of Programming 10. Design the New Season of Programming
Step 1. Research
Children & Families Teens & Families Emerging Adults: 20s-30s Young Adults: 30s-40s Mid-Life Adults: 40s- mid 50s Mature Adults: mid 50s-70s Older Adults: 75+ Families All Ages/Multigenerational
1. Life Stage Issues2. Generational
Issues3. Milestones &
Life Transitions4. Ethnic &
Cultural Needs5. Spiritual &
Religious Needs
Step 1. Research
1. Review the relevant research and effective faith formation practices for your target audience.
2. Conduct focus groups & interviews. 3. Conduct research out in the community.4. Find patterns/common themes in the
research findings.
Step 1. Research
1. Compile the responses for each question from all of the interviews. Digital Version Newsprint Version Post-It Note Version
2. Review the responses for each question to identify related themes. Group these items together by giving identical or similar items the same number beginning with #1. The #1 item should have the most responses, the #2 item the second most responses, and so on.
3. Name in one phrase or sentence each of the most mentioned responses—themes. Develop a summary report for each question that includes only the top priority themes.
Empathy Map
SAYWhat do you hear your target group
saying?
DOWhat actions and behaviors do you
notice in your target group?
THINKWhat might your target group be thinking? What
does this tell you about their
beliefs/convictions?
FEELWhat emotions
might your target group be feeling?
Step 1. Research
Produce a summary report of the observations, a summary report of the interviews, and a summary report of the focus groups Compile one report of the major insights from your
community observations. Compile one report of your interview findings—
identifying the major themes for each interview question.
Compile one report of your focus group findings—identifying the major themes for each focus group question.
Compiling the Themes
Observation Interviews Focus Groups
Point of View (POV) Want Ad
A point-of-view (POV) is your reframing of a design challenge into an actionable problem statement that will launch you into generative ideation. A POV Want Ad can be a good way to express your distilled findings in an intriguing format. The want ad format tends to accentuate a specific user, and his/her important character traits. Embed your user, his or her need, and your insights within the format of a want ad.
POV Want Ad
Format: 1. Descriptive characterization of the target
audience…. (needs/concerns/interests)
2. Followed by “seeks”. . . . (looking for from church)
3. Plus additional flavor of the target audience to capture your findings
POV Want Ad
Example: Time crunched, stressed and pressured families
seek connections, support and guidance to develop a strong, healthy, value-centered
family life where faith can be applied to daily needs. Must deal with contradiction that we want to feel welcome and involved, but don't
bug me or take my time.
POV Want Ad
Examples: Energetic young adults seek a social network seeks
a faith-based social network that will help them navigate today’s fast-pace world, make
connections with others to get together and serve our community, hang out, and have fun.
Passionate about making a difference and doesn't want to be left on the sidelines
Step 2. Design Network Themes
1. Caring Relationships2. Celebrating the Seasons3. Celebrating Rituals & Milestones4. Learning the Christian Tradition5. Praying & Spiritual Formation6. Reading the Bible7. Serving, Working for Justice, &
Caring for Creation8. Worshipping God9. Missional10. Life Issues11. Life-Stage12. Major Programs
Faith Communi
ty
Content
AreaConte
nt Area
Content
AreaConte
nt Area
Content
Area
Content
Area
GROWTH IN
FAITH
Caring Relations
hips
Rituals &
Milestones
Church Year
Seasons
Learning the
Tradition
PrayingSpiritua
l Formati
onReading the Bible Serving
Working for
Justice Caring
for Creatio
nWorship
ping
Eight Faith Forming Processes
Whole Community Network
Faith Community
Children &
FamiliesYouth and
Families
Young Adults
Mid-life Adults
Mature Adults
Older Adults
Intergenerational Faith Community
Sunday Worship @ Home Faith
Practices @ Home:
Seasons of the Year
Faith Practices @Home: Bible &
Learning the Faith
Faith Practices @Home: Rituals &
Milestones
Faith Practices @
Home: Service
Family Life Assets
For Parents
Children’s Programs &
Events
Missional / Discovering
Faith
Families with ChildrenFaith FormationNetwork
Intergenerational Faith Community
Sunday Worship
Liturgical Seasons
Scripture Enrichment
Spiritual Enrichment
Faith Enrichment
Service & Mission
Life Issues &
Milestones
Grand-parents
Missional &
Discovering Faith
Adult Faith FormationNetwork
Step 3. Generate Programming1. Correlate the most important needs from the
research into the appropriate content areas of the network. Some of the important needs will be included in multiple content areas.
2. Add the faith formation programs that will continue to be offered for the target audience into the appropriate content areas of the network. Some programs may be listed more than once.
3. Add events, ministries, and programs from the intergenerational faith community into the appropriate content areas of the network. Some events/programs may be listed more than once.
Content Areas Needs Current Programs
Inter-generational
New Ideas
Digital Strategies
Caring Relationships
Church Year Seasons
Learning the Tradition
Prayer/Spiritual Form.
Reading the Bible
Rituals & Milestones
Service, Justice, Creation
Worship
Life Stage Issues
Missional
Additional Area
Profile & New Ideas
Content Areas Needs Current Programs: At Church, At Home
Inter-generational
New Ideas
Digital Strategies
Caring Relationships
Church Year Seasons
Learning the Tradition
Prayer/Spiritual Form.
Reading the Bible
Rituals & Milestones
Service, Justice, Creation
Worship
Family Life Stage Issues
Family Assets
Parents
Missional
Family Profile & New Ideas
Review the Profile
1. What needs are we not currently addressing in this target audience?
2. Who are we currently serving? Who are we not serving? Do we have outreach and programming directed toward the “churchless”—the spiritual but not religious and the unaffiliated and uninterested.
3. Do we have strong intergenerational connections and programming for this target audience?
4. Are we utilizing online/digital programming and resources with this target audience?
5. Do we have a variety of learning environments for this target audience: self-directed, mentored, at home, in small groups, in large groups, church-wide, in the community, and in the world
Programming Principles
1. Focus on the life tasks, needs, interests, and spiritual and faith journeys of people in the target audience.
2. Target the spiritual and religious diversity in the target audience.3. Develop programming around the eight faith-forming processes.4. Offer a wide variety of programming to address the diversity of
people’s lives.5. Use multiple environments for programming: self-directed,
mentored, at home, in small groups, in large groups, church-wide, in the community, and in the world.
6. Design online & digitally enabled strategies into programming.7. Incorporate intergenerational programming into faith formation.8. Design missional initiatives to reach the spiritual but not
religious and the unaffiliated.
Digitally-Enabled Faith Formation
Identify opportunities for blended faith formation.
Online Faith
Formation
Mostly Online with
Regular Interacti
on in Gathered Sessions
Online Faith
Formation &
Gathered Sessions (Flipped Classroo
m)
Gathered Program
with Online
Components
beyond the
Program
Gathered Program
with Supporti
ve Online
Content
Generate Programming
1. What new programming do we need to offer to address the needs that surfaced in our research?
2. What would our target audience like to see the church offer them through faith formation?
3. How can we address the audience’s needs through age-specific programming?
4. How can we address the audience’s needs through intergenerational or family programming?
5. How can we develop missional outreach programming and strategies to reach the SBNR & unaffiliated in our target audience.
Idea Generating #1. “How Might We…”
Brainstorm responses to the question: “How Might We?” and abbreviate on post-its with “HMW.”
“How Might We Address this Need…” Go for quantity, not quality at this point. Post all of the ideas on sheets of easel paper. Cluster similar HMW statements.
Idea Generating #2.“What If…”
Use imagination to generate ideas. List as many “what if” statements as you can on
Post-it notes. Ask them to complete the “What if…” statement
personally, writing one statement per post-it. After several minutes, ask people to place their Post-it notes on a sheet of easel paper. Then cluster similar ideas together. A sense of priority is often revealed as one or more of the clusters claim the energy and interest of the group.
Step 4. Design a Program Season
Fall Season: September 1 –
January 1
Winter/Spring Season: January
1 – May 1
Summer Season: May 1 –
September 1
Fall
Winter-Spring
Summer
Step 4. Design a Season
1. Identify the season. 2. Add continuing age-group programs.3. Add intergenerational programs and events.4. Add redesigned, digitally-enabled programming5. Select new programming ideas.6. Develop the final version of the plan:
Select the program ideas for each content area Schedule the programming, e.g., a monthly focus
Design a Season
7. Develop specific plans for each program: Date or month Learning environment(s) Digital strategy(s) Resources Leaders Cost
Seasonal Plan
Content Area Programming & Dates
Month 1 Month 2 Month 3 Month 4
Theme or Content
Area
Activity 1Resource
Resource
Activity 2Resource
Resource
Activity 3Resource
Resource
Programming
Programming a Page
Programming a Page
Intergenerational Faith Community
Sunday Worship @ Home Faith
Practices @ Home:
Seasons of the Year
Faith Practices @Home: Bible &
Learning the Faith
Faith Practices @Home: Rituals &
Milestones
Faith Practices @
Home: Service
Family Life Assets
For Parents
Children’s Programs &
Events
Missional / Discovering
Faith
Families with ChildrenFaith FormationNetwork
Faith Practices @ Home
Daily Devotion Resources
Reading the Bible Resources
Serving Others Resources
Caring Conversations Resources
Church Year Seasonal Resources
Learning about Faith Resources
Rituals Resources
Children & FamiliesProgramming
Family Faith Formation Network
Faith Community
Youth Programs Confirma
tion Program
Sunday Worship
& Church Seasons
Adolescent Life Issues
Bible Study & Religious Learning
Prayer & Spiritual Formatio
nService Projects Mission
Trips
Milestones
Youth Leadersh
ip
For Parents
Parent-Teen
Activities &
Resources
Missional
Youth Faith FormationNetwork
Prayer & Spiritual
Life
Daily Devotion Resources
Spiritual Mentoring Resources
Prayer Group Resources
Spiritual Practices Course
Resources
Retreat Resources
Day at the Monastery Resources
Online Prayer
Intentions
YouthProgramming
Faith Community
Worship & Church Year
Life Issues, Transitions,
& Milestones
Scripture Enrichment
Faith Enrichment
Spiritual Enrichment
Justice, Service, Mission
Missional & Discovering Faith (Alpha
Course)
Young Adult Peer
Community
Young Adult FaithFormationNetwork
Intergenerational Faith Community
Sunday Worship
Liturgical Seasons
Scripture Enrichment
Spiritual Enrichment
Faith Enrichment
Service & Mission
Life Issues &
Milestones
Grand-parents
Missional &
Discovering Faith
Adult Faith FormationNetwork
Spiritual Enrichme
nt
Online Courses Resource
Apps & E-newsletters Resource
Online Prayer &
SpiritualityResources
Small Group Bible Study Resources
Retreats Resource
Day at the Monastery Resource
Spiritual Book of the Month Club
Resource
Monthly Spiritual Practices
Series
Resource
Adult Programming
Adult Faith Formation Network
Step 5. Build a Digital Platform
Other Platformswww.wordpress.org www.wix.com www.squarespace.com
Build a Digital Platform
1. Choose a domain name.2. Select a website template that is “mobile”
responsive.3. Create the primary navigation system (main
menu) from the network content areas.4. Build each webpage to incorporate all
programs, activities, and resources for each content area.
5. Design the webpage for your target audience—write the website content to your audience.
Things to Remember…
1. Don’t make the user think—make web pages self-explanatory so the user hardly has any perceived effort to understand them, for example, clear choice of labels, clearly “clickable” items, simple search.
2. People generally don’t read web pages closely; they scan, so design for scanning rather than reading.
3. Create a clear visual hierarchy and menu system (main menu, submenus).
4. Make it very clear how to navigate the site, with clear “signposts” on all pages.
5. Omit needless words.6. The home page needs the greatest design care to
convey site identity and mission.7. Promote user goodwill by making the typical tasks
easy to do, make it easy to recover from errors, and avoid anything likely to irritate users.
Step 6. Design Personalized Learning
Discerning Learning Needs
Working with a Mentor/Guide
Finding Resources on the Network
Engaging in Formation in a
Variety of Learning
Environments
Sharing Learning with Others
Reflecting on Growth &
Identifying New Needs
Personalized Faith Formation
Personalized pathways for discipleship & faith growth. . . . Guide people in discerning their religious and
spiritual needs Equip people with the resources and tools to
learn and grow at their own pace Provide mentoring and support for the
journey
Step 7. Test the Plan & Website1. Let your user experience the network online. Show don’t tell. Let
them review the website and the programming. Just the minimum context so they understand what to do. (Have computers or tablets available for people to use or ask them to bring a device to the focus group.)
2. Have them talk through their experience. For example, when appropriate, ask “Tell me what you are thinking as you are doing this.”
3. Actively observe. Watch how they use (and misuse!) the website. Don’t immediately “correct” what your user is doing.
4. Follow up with questions, such as: “Show me why this would (or would not) work for you.” “Can you tell me more about how this made you feel?” “Why? “ “Do you find things that interest you and connect with your life?” “Are there things you would have liked to see?”
Step 8. Launch the NetworkBe sure to pay careful attention to the titles and descriptions so that they capture people’s interests. Develop descriptions that are positive in tone, indicate clearly the content or focus of an activity. 1. Describe how your offerings respond to something
within the lives of people. Highlight the relationship between the content and the particular spiritual or religious needs, interests, passions, concerns, or life issues of people.
2. Describe the 2-3 benefits of participating or engaging in faith formation.
3. Explain to people how to use the Network and how to access the activities and resources.
Promotion Ideas
1. Connect to (or extend from) a gathered event, program, ministry.
2. Use personalized invitations. 3. Establish a Facebook page for faith formation for Network
announcements, updates, stories and photos from people engaged in faith formation, etc.
4. Use Twitter to announce updates, events, and invite reflections from people on their experiences in the Network.
5. Send email or regular e-newsletters to targeted groups (use a service like Constant Contact).
6. Provide ways to share experiences using blogs, Twitter, Facebook: videos, reports, photos, etc.
Connect to Social NetworksOur social network is made up of all the people we’re connected to, all the people they are connected to, all the people they are connected to, and so on.
You
Your Friends
Your Friends’ Friends
Your Friends’ Friends
Your Friends’ Friend’s Friends
Your Friends’ Friend’s Friends
Your Friends’ Friend’s Friends
Your Friends
Your Friends’ Friends
Your Friends’ Friends
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