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Page 1 KANSAS STATE UNIVERSITY Reproduction of any logos or wordmarks is prohibited without the approval of Kansas State University and Learfield Licensing Partners. For licensing information, please contact Learfield Licensing Partners at (317) 669-0808. learfield.trademarxonline.com October 2017 The colors shown on this page have not been evaluated by Pantone, Inc. for accuracy and may not match the PANTONE Color Standards. Consult current PANTONE Publications for accurate color. PANTONE® and other Pantone, Inc. trademarks are the property of Pantone, Inc. Portions© Pantone, Inc., 2017. COLOR INFORMATION UNIVERSITY COLORS PANTONE® COLORS PROCESS COLORS K-State Purple For K-State Purple, use PANTONE® 268 C:86% M:100% Y:0% K:12% K-State Gray For K-State Gray, use PANTONE® 877 C:0% M:0% Y:0% K:40% K-State Light Gray For K-State Light Gray, use 30% PANTONE® 877 C:0% M:0% Y:0% K:12% K-State Black For K-State Black, use PANTONE® Process Black PRIMARY MARKS MEN’S BASKETBALL MARKS HELMET MARK BASEBALL MARKS Restrictions: No markings are allowed on top of or through the Powercat mark. No alterations of the Powercat mark are allowed. Primary Marks should always face right. KANS5-00009 KANS5-00081 KANS5-00082 KANS5-00001 MASCOT MARK KANS5-00004 KANS5-00002 KANS5-00010 KANS5-00003 KANS5-00011 KANS5-00083

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Page 1: KANSAS STAT NIVERSITY - Kansas State University 11-2017 CURRENT.pdfKANSAS STAT NIVERSITY Reproduction of any logos or wordmarks is prohibited without the approval of Kansas State University

Page 1

KANSAS STATE UNIVERSITY

Reproduction of any logos or wordmarks is prohibited without the approval of Kansas State University and Learfield Licensing Partners.

For licensing information, please contact Learfield Licensing Partners at (317) 669-0808.

learfield.trademarxonline.comOctober 2017

The colors shown on this page have not been evaluated by Pantone, Inc. for accuracy and may not match the PANTONE Color Standards. Consult current PANTONE Publications for accurate color. PANTONE® and other Pantone, Inc. trademarks are the property of Pantone, Inc. Portions© Pantone, Inc., 2017.COLOR INFORMATION

UNIVERSITY COLORS PANTONE® COLORS PROCESS COLORS

K-State Purple For K-State Purple, use PANTONE® 268 C:86% M:100% Y:0% K:12%

K-State Gray For K-State Gray, use PANTONE® 877 C:0% M:0% Y:0% K:40%

K-State Light Gray For K-State Light Gray, use 30% PANTONE® 877 C:0% M:0% Y:0% K:12%

K-State Black For K-State Black, use PANTONE® Process Black

PRIMARY MARKS

MEN’S BASKETBALL MARKS

HELMET MARK BASEBALL MARKS

Restrictions:• No markings are allowed on top of or through the Powercat mark.• No alterations of the Powercat mark are allowed.• Primary Marks should always face right.

KANS5-00009

KANS5-00081 KANS5-00082

KANS5-00001

MASCOT MARK

KANS5-00004KANS5-00002

KANS5-00010

KANS5-00003

KANS5-00011

KANS5-00083

Page 2: KANSAS STAT NIVERSITY - Kansas State University 11-2017 CURRENT.pdfKANSAS STAT NIVERSITY Reproduction of any logos or wordmarks is prohibited without the approval of Kansas State University

Page 2

KANSAS STATE UNIVERSITY

Reproduction of any logos or wordmarks is prohibited without the approval of Kansas State University and Learfield Licensing Partners.

For licensing information, please contact Learfield Licensing Partners at (317) 669-0808.

learfield.trademarxonline.comOctober 2017

The colors shown on this page have not been evaluated by Pantone, Inc. for accuracy and may not match the PANTONE Color Standards. Consult current PANTONE Publications for accurate color. PANTONE® and other Pantone, Inc. trademarks are the property of Pantone, Inc. Portions© Pantone, Inc., 2017.COLOR INFORMATION

UNIVERSITY COLORS PANTONE® COLORS PROCESS COLORS

K-State Purple For K-State Purple, use PANTONE® 268 C:86% M:100% Y:0% K:12%

K-State Gray For K-State Gray, use PANTONE® 877 C:0% M:0% Y:0% K:40%

K-State Light Gray For K-State Light Gray, use 30% PANTONE® 877 C:0% M:0% Y:0% K:12%

K-State Black For K-State Black, use PANTONE® Process Black

YOUTH MARKS SOCCER SHIELD

KANS5-00071KANS5-00069 KANS5-00070

ATHLETIC WORDMARKS

KANS5-00012

KANS5-00018

KANS5-00013

KANS5-00019

KANS5-00015 KANS5-00016KANS5-00014

KANS5-00020KANS5-00017

Page 3: KANSAS STAT NIVERSITY - Kansas State University 11-2017 CURRENT.pdfKANSAS STAT NIVERSITY Reproduction of any logos or wordmarks is prohibited without the approval of Kansas State University

Page 3

KANSAS STATE UNIVERSITY

Reproduction of any logos or wordmarks is prohibited without the approval of Kansas State University and Learfield Licensing Partners.

For licensing information, please contact Learfield Licensing Partners at (317) 669-0808.

learfield.trademarxonline.comOctober 2017

The colors shown on this page have not been evaluated by Pantone, Inc. for accuracy and may not match the PANTONE Color Standards. Consult current PANTONE Publications for accurate color. PANTONE® and other Pantone, Inc. trademarks are the property of Pantone, Inc. Portions© Pantone, Inc., 2017.COLOR INFORMATION

UNIVERSITY COLORS PANTONE® COLORS PROCESS COLORS

K-State Purple For K-State Purple, use PANTONE® 268 C:86% M:100% Y:0% K:12%

K-State Gray For K-State Gray, use PANTONE® 877 C:0% M:0% Y:0% K:40%

K-State Light Gray For K-State Light Gray, use 30% PANTONE® 877 C:0% M:0% Y:0% K:12%

K-State Black For K-State Black, use PANTONE® Process Black

SPORT SPECIFIC MARKS

KANS5-00038 KANS5-00053 KANS5-00068

Examples of sport specific marks above. All sport specific marks are available for download from Trademarx and comprise:AthleticsBaseballBasketballMen’s Basketball

Women’s BasketballCross CountryFootballGolf

Men’s GolfWomen’s GolfRowingSoccer

TennisTrack & FieldVolleyball

UNIVERSITY WORDMARKS

KANS5-00021 KANS5-00022 KANS5-00023

SEAL

KANS5-00005

Page 4: KANSAS STAT NIVERSITY - Kansas State University 11-2017 CURRENT.pdfKANSAS STAT NIVERSITY Reproduction of any logos or wordmarks is prohibited without the approval of Kansas State University

Page 4

KANSAS STATE UNIVERSITY

Reproduction of any logos or wordmarks is prohibited without the approval of Kansas State University and Learfield Licensing Partners.

For licensing information, please contact Learfield Licensing Partners at (317) 669-0808.

learfield.trademarxonline.comOctober 2017

The colors shown on this page have not been evaluated by Pantone, Inc. for accuracy and may not match the PANTONE Color Standards. Consult current PANTONE Publications for accurate color. PANTONE® and other Pantone, Inc. trademarks are the property of Pantone, Inc. Portions© Pantone, Inc., 2017.COLOR INFORMATION

UNIVERSITY COLORS PANTONE® COLORS PROCESS COLORS

K-State Purple For K-State Purple, use PANTONE® 268 C:86% M:100% Y:0% K:12%

K-State Gray For K-State Gray, use PANTONE® 877 C:0% M:0% Y:0% K:40%

K-State Light Gray For K-State Light Gray, use 30% PANTONE® 877 C:0% M:0% Y:0% K:12%

K-State Black For K-State Black, use PANTONE® Process Black

KANS5-00075

KANS5-00078

KANS5-00076

KANS5-00079

KANS5-00077

KANS5-00080

STUDENT ORGANIZATION MARKS

• Registered Student Organizations are NOT required to use these marks.• Click here or more information on registered student organization policy, located on page 12 of the Kansas State University Brand Guide.

USAGE GUIDELINES

• K-State does not allow caricatures of Wildcats or cats of any kind to be used in conjunction with their trademarks.• Kansas State University will consider trendy/fashion colors (excluding blue and red) and designs as “fillers” within logos and

verbiage on a case-by-case basis.• No references to alcohol, drugs, or tobacco related products may be used in conjunction with university marks.• References to firearms or weapons or branding including firearms or weapons will not be allowed.• No use of current players’ names, images, or likenesses are permitted on commercial products as per NCAA rules and regulations.

Page 5: KANSAS STAT NIVERSITY - Kansas State University 11-2017 CURRENT.pdfKANSAS STAT NIVERSITY Reproduction of any logos or wordmarks is prohibited without the approval of Kansas State University

Page 5

KANSAS STATE UNIVERSITY

Reproduction of any logos or wordmarks is prohibited without the approval of Kansas State University and Learfield Licensing Partners.

For licensing information, please contact Learfield Licensing Partners at (317) 669-0808.

learfield.trademarxonline.comOctober 2017

GENERAL INFORMATION

VERBIAGE

K-State®Kansas State University®Catbackers® - for Catbacker Club use onlyK-State Proud® - for the Student Foundation use onlyOctagon of Doom™

Location: Manhattan, KansasMascot: WildcatsMascot Nickname: Willie the WildcatUniversity Established Date: February 16, 1863Conference: Big 12

Football Established: 1896 Stadium Location: Since 1968 Stadium Name: Bill Snyder Family Stadium Field: Wagner Field

Men’s Basketball Established: 1902 Coliseum: Bramlage Coliseum (since 1988) Coliseum Nickname: Octagon of Doom™

Volleyball Established: 1974 Stadium: Ahearn Fieldhouse

Women’s Basketball Established: 1968 Coliseum: Bramlage Coliseum (since 1988)

Baseball Established: 1897 Stadium: Tointon Family Stadium Field: Frank Myers Field

Kansas State™Powercat™Wildcats™Willie the Wildcat™

EMAW™Every Man a Wildcat™The Bill™Purple and White™

FIGHT SONG - WILDCAT VICTORY ALMA MATER

Fight you K-State WildcatsFor Alma MaterFIGHT! FIGHT! FIGHT!Glory in the combatFor the purple and the white. Faithful to our colors.We will ever be,Fighting ever fighting for aWildcat Victory!GO STATE!!

I know a spot that I love full well‘Tis not in forest nor yet in dell,Ever it holds me with magic spell,I think of thee, Alma Mater. K-S-U, we’ll carry thy banner high.K-S-U, long, long may thy colors fly.Loyal to thee, thy children will swell the cry.Hail, Hail, Hail, Alma Mater.

Page 6: KANSAS STAT NIVERSITY - Kansas State University 11-2017 CURRENT.pdfKANSAS STAT NIVERSITY Reproduction of any logos or wordmarks is prohibited without the approval of Kansas State University

Page 6

KANSAS STATE UNIVERSITY

Reproduction of any logos or wordmarks is prohibited without the approval of Kansas State University and Learfield Licensing Partners.

For licensing information, please contact Learfield Licensing Partners at (317) 669-0808.

learfield.trademarxonline.comOctober 2017

CLP LABEL INFORMATION

The Collegiate Licensed Properties Association (CLPA) is a non-profit association made up of colleges and universities who manage their own licensing programs (independents) or contract with Learfield Licensing Partners for trademark management services. Iowa State University is a member of the CLPA and proudly supports the CLPA Authentication Program, which helps to protect university brands from the production and sale of counterfeit merchandise.

The Collegiate Licensed Product (CLP) label is an “Optically Variable Device” incorporating security and technology to prevent and ensure that the label cannot be replicated or knocked-off. It is the only label of its kind in the collegiate industry and a powerful tool available only to association members. For more information or to order labels, download the information packet at http://www.clpa.us.You may also contact OpSec Security, our label provider, at +1 844-906-7732 or [email protected].