kari traa aw14 workbook export

29
COLLECTION 2014/15 AUTUMN WINTER

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Page 1: Kari Traa AW14 Workbook Export

COLLECTION 2014/15AUTUMN WINTER

Page 2: Kari Traa AW14 Workbook Export

33

KARI TRAA is not just a champion freestyle skier with three Olympic

medals to her name but also the creator of a successful sportswear

brand. Kari´s story begins in Voss, the small town caught between

the Norwegian fjords and mountains, where she was born and raised.

Her Norwegian heritage has not only given Kari a talent for sport

but also an eye for design and a passion for creativity. Even

during the height of her skiing career, Kari somehow found ways

to develop her creativity. In between training and competing, Kari

began knitting beanies for friends and customizing her own ski-gear.

Designs that became so popular amongst friends and fellow skiers from

around the world that the Kari Traa brand was born.

Even today, fond childhood memories, the rugged Norwegian nature and a

strong sense of Scandinavian traditions are still the sources of inspiration

for Kari Traa’s designs. Sportswear designed to perfectly fit the feminine

form but still able to cope with the demands of an active, sporty and

adventurous lifestyle. For nuns and knockouts!

COLLECTION 2014/15AUTUMN WINTER

Page 3: Kari Traa AW14 Workbook Export

4 54 5

DESCRIPTIONSFEATURES + TECHNICAL

15000 WP/ 15000 MVPWATERPROOF BREATHABLE FABRIC THAT IS WATERPROOFED WITH MEMBRANES TO PROTECT AGAINST SWW/RAIN AND TO LET MOIST AIR PASS THROUGH THE MATERIAL FROM INSIDE OUT ONLY. THE GARMENT CAN WITHSTAND 15000 MM OF RAIN IN A SINGLE DAY WITHOUT LETTING MOISTURE IN, WHICH IS ADVANCED PERFORMANCE.10000 WP/ 10000 MVP WATERPROOF BREATHABLE FABRIC THAT IS WATERPROOFED WITH MEMBRANES TO PROTECT AGAINST SNOW/RAIN AND TO LET MOIST AIR PASS THROUGH THE MATERIAL FROM INSIDE OUT ONLY. THE GARMENT CAN WITHSTAND 10000 MM OF RAIN IN A SINGLE DAY WITHOUT LETTING MOISTURE IN, WHICH IS HIGH PERFORMANCE. 5000 WP/ 5000 MVP WATERPROOF BREATHABLE FABRIC THAT IS WATERPROOFED WITH MEMBRANES AND COATINGS TO PROTECT AGAINST SNOW/RAIN AND TO LET MOIST AIR PASS THROUGH THE MATERIAL FROM INSIDE OUT ONLY. THE GARMENT CAN WITHSTAND 5000 MM OF RAIN IN A SINGLE DAY WITHOUT LETTING MOISTURE IN, WHICH IS REGULAR PERFORMANCE. 2-WAY SIDE ZIP ENABLES THE TROUSERS TO BE TAKEN OFF WITHOUT HAVING TO TAKE YOUR BOOTS OFF FIRST 3 IN 1 YOU GET 3 JACKETS IN ONE. YOU CAN USE THE JACKET WITH BOTH THE OUTER AND INNER JACKETS. JUST THE INNER JACKET OR JUST THE OUTER JACKET 4-WAY STRETCH THE FABRIC CAN BE MOVED/STRETCHED IN FOUR DIFFERENT DIRECTIONS TO PROVIDE OPTIMAL MOBILITY 60/40 DUCK DOWN 60% DUCK DOWN AND 40% DUCK FEATHERS 80/20 DUCK DOWN 80% DUCK DOWN AND 20% DUCK FEATHERS 90/10 GOOSE DOWN 90% GOOSE DOWN AND 10% FEATHERS ADJUSTABLE HEM ENABLES ADJUSTMENT OF THE LOWER PART OF THE JACKET/TROUSERS, DEPENDING ON THE USER’S REQUIREMENTS AND ACTIVITIES ADJUSTABLE CUFFENABLES ADJUSTMENT OF THE CUFF TO SUIT THE USER’S REQUIREMENTS AND ACTIVI-TIESADJUSTABLE HOOD ENABLES THE USER TO ADJUST THE HOOD TO PROVIDE OPTIMAL MOBILITY, COMFORT AND VISIBILITYADJUSTABLE RACERBACK STRAPSENABLES YOU TO ADJUST YOUR SPORTS BRA FOR A PERFECT INDIVIDUAL FITADJUSTABLE WAISTBAND ENABLES ADJUSTMENT OF THE TROUSER LINING TO SUIT THE USER’S REQUIREMENTSADJUSTABLE WAIST-BOTTOM HEM ENABLES THE JACKET TO BE ADJUSTED TO SUIT THE SHAPE OF THE BODY

ARTICULATED KNEES THE TROUSER LEGS ARE ARTICULATED, DESIGNED TO ACCOMMODATE THE SHAPE OF THE BODY TO IMPROVE MOBILITY FOR THE USERARTICULATED SLEEVES THE SLEEVES ARE ARTICULATED, DESIGNED TO ACCOMMODATE THE SHAPE OF THE BODY TO IMPROVE MOBILITY FOR THE USER ATTACHED HOOD THE HOOD HAS BEEN SEWN ONTO THE JACKET ATTACHED SUSPENDERS THE TROUSER BRACES ARE ATTACHED TO THE PANT BELLOW POCKETS LARGE POCKETS FOR SEVERAL AND/OR LARGE OBJECTS BELT LOOP KEEPS THE BELT IN PLACE AND PROVIDES FLEXIBILITY FOR THE WIDTH OF THE TROUSERS BOOT GAITER A FEATURE WHICH PREVENTS SNOW AND WIND FROM GETTING INSIDE THE TROUSERS LEG WHEN SKIING BRUSHED INSIDE THE INSIDE OF THE FABRIC HAS BEEN BRUSHED UP TO MAKE THE INSIDE SOFT AND COMFORTABLE CARGO POCKETS LARGE POCKETS FOR SEVERAL AND/OR LARGE OBJECTS COMFORTABLE SOLE THE SOLE HAS SOFT TERRY THAT PROVIDE EXTRA COMFORT TO THE SOLE OF YOUR FOOT CONNECTING PAIR BUCKLEA BUCKLE FOR CONNECTING YOUR PAIR OF GLOVES OR MITTENS WHEN NOT IN USECONNECTING PAIR HOOKA HOOK FOR CONNECTING YOUR PAIR OF GLOVES OR MITTENS WHEN NOT IN USE CRITICAL SEAM SEALED ENSURES THAT ALL THE SEAMS ARE WATERPROOF IN THE MOST ESSENTIAL AREAS COOLDRYA BREATHABLE FABRIC THAT TRANSMIT MOISTURE QUICKLY AWAY FROM YOUR BODY AND KEEPS YOUR SKIN DRY. SUITABLE FOR HIGH LEVEL ACTIVITIES. CROTCH GUSSET EXTRA WIDTH BETWEEN THE LEGS TO ALLOW BETTER MOBILITY WHEN ENGAGED IN ACTIVITIES. HELPS TO PREVENT THE TROUSERS FROM RIPPING DETACHABLE SUSPENDERS ENABLES THE BRACES TO BE REMOVED IF REQUIRED DOWN PROOF THIS FABRIC HAS BEEN DESIGNED AND TREATED TO PREVENT THE DOWN FROM ESCAPING DOUBLE FRONT PLACKET PROVIDES EXTRA PROTECTION AGAINST THE WIND AND RAIN, IN ADDITION TO THE ZIP ELASTIC CUFFA CUFF THAT STRETCHES EASILY AND RETURNS TO ITS ORIGINAL SIZE AND SHAPE

ELASTIC HAND LEASHAN ELASTIC LEASH TO PUT AROUND YOUR ARM. PREVENTS YOU FROM LOSING YOUR GLOVEELASTIC SUPPORT A RIBBED ELASTIC SECTION WHICH ALLOWS THE SOCK TO FORM TO THE SHAPE OF THE FOOT. IT ALSO PREVENTS THE SOCK FROM SLIDING BENEATH YOUR FOOT WHEN ENGAGED IN ACTIVITIESFAUX LEATHER PALMFAUX LEATHER INSIDE PALM FOR BETTER GRIP AND PERFORMANCEFLAT KNIT TOE SEAM A KNITTING STRUCTURE THAT REDUCES NAGGING SEAMS ON YOUR TOES FLEECE LININGSOFT AND COMFORTABLE FABRIC USED AS LININGGAME POCKET A LARGE POCKET ON THE BACK WITH EASY ACCESS WHEN WEARING THE JACKET. GOAT LEATHER PALMSOFT AND COMFORTABLE LEATHER INSIDE THE PALM FOR BETTER GRIP AND PERFORMANCEGOGGLE WIPER SPECIAL NON-SCRATCH GOGGLE WIPE TO HELP REMOVE SNOW OR ICE FROM YOUR GOGGLES HELMET HOOD SPACIOUS HOOD WHICH HAS BEEN ADAPTED TO ACCOMMODATE THE USE OF A HELMET HIPORA® MEMBRANE INSERTA WATERPROOF AND BREATHABLE FABRIC, USED AS INSERT INNER POCKETA POCKET ON THE INSIDE OF THE GARMENTINSULATED KNEE EXTRA INSULATION AROUND THE KNEE JOINTS TO PROVIDE EXTRA PROTECTION AGAINST THE COLD INSULATED SEAT EXTRA INSULATION TO PROVIDE GREATER PROTECTION WHEN SITTING ON A COLD SURFACE JACQUARD KNITKNIT DESIGN WITHOUT ANY LOOSE ENDS AT THE BACK LEFT AND RIGHT THE SOCKS HAVE BEEN DESIGNED RESPECTIVELY FOR THE RIGHT AND LEFT FOOT. R STANDS FOR THE RIGHT FOOT, L STANDS FOR THE LEFT FOOT MECHANICAL VENTING ZIP ENABLES EXTRA VENTILATION WHEN REQUIRED, PROVIDING OPTIMAL COMFORT WHEN ENGAGED IN ACTIVITIES MULTIPLE EXTERNAL POCKETS SEVERAL OUTER POCKETS MULTIPLE INTERNAL POCKETS SEVERAL INNER POCKETSNAPOLEON POCKET A ZIP POCKED LOCATED BENEATH THE CENTER PLACKET NOSE WIPESOFT FABRIC FOR NOSE WIPINGPIGMENTS GARMENT DYE GIVES THE GARMENT A TOUGH, COOL LOOK AFTER SEVERAL WASHES POWDER-SNOW SKIRT A DEVICE WHICH PREVENTS SNOW AND WIND FROM GETTING INSIDE THE JACKET WHEN SKIING IN DEEP SNOWQUICK DRY THE FABRIC IS SUITABLE FOR HIGH LEVELS OF ACTIVITY. DRIES VERY QUICKLY WHEN EXPOSED TO MOISTURE. REFLECTIVE DETAILA REFLECTIVE DETAIL MAKES YOU VISIBLE WHEN ENGAGING IN OUTDOOR ACTIVITIES IN THE DARKNESS

REINFORCED CUFF EXTRA REINFORCEMENT WHICH PROTECTS THE CUFFS ON THE SLEEVES, THUS EXTENDING THE LIFE OF THE GARMENTREINFORCED HEEL THE HEEL IS REINFORCED WITH TERRY, WHICH ARE STRONG FIBRES, TO PROVIDE THE SOCK WITH EXTRA STRENGTH AND GIVES THE SOCK A LONG LIFE REINFORCED HEM EXTRA REINFORCEMENT WHICH INCREASES THE LIFE OF THE LOWER EDGE OF THE GARMENT REINFORCED HOOD BRIM PROVIDES BETTER VISIBILITY WHEN THE HOOD IS WORN REINFORCED KNEES EXTRA REINFORCEMENT WHICH PROTECTS THE KNEES OF THE TROUSERS, THUS EXTENDING THE LIFE OF THE GARMENT REINFORCED SHOULDERS EXTRA REINFORCEMENT WHICH PROTECTS THE SHOULDERS ON THE JACKET, THUS EXTENDING THE LIFE OF THE GARMENT REINFORCED SOLE THE SOLE HAS STRONG FIBRES WHICH PROVIDES THE SOCK WITH EXTRA STRENGTH AND A GIVES THE SOCK A LONG LIFE REINFORCED TOE THIS SOCK HAS A PROTECTIVE TERRY PANEL AT THE FRONT, PROVIDING EXTRA PROTECTION AGAINST SHOCK FROM YOUR BOOTS WHEN ENGAGED IN ACTIVITIES REMOVEABLE FUR OPTION TO REMOVE THE FUR EDGING IF REQUIRED RIB OPENING THE RIBBED SECTION AT THE TOP OF THE SOCK CONTAINS EXTRA ELASTIC TO HOLD THE SOCK UP. AT THE SAME TIME IT MAKES IT EASIER FOR YOU TO PUT THE SOCK ON AND TAKE IT OFF RUBBER PRINT PRINTING TECHNOLOGY WHICH ALLOWS LIGHT COLOURS TO BE PRINTED ON A DARK BACKGROUND SEAM SEALED ENSURES THAT ALL THE SEAMS ARE WATERPROOF SECURED INNER POCKET POCKET SECURED WITH A ZIP, SUITABLE FOR VALUABLES SECURED POCKETPOCKET SECURED WITH A ZIP, SUITABLE FOR VALUABLES SHAPED GRIPTHE GRIP IS SHAPED TO GIVE YOU BETTER PERFORMANCESILICONE GRIP PRINTING QUALITY WHICH PREVENTS THE GARMENT FROM SLIDING UP WHILE ENGAGING IN ACTIVITIES SKI PASS POCKET POCKET FOR SKI LIFT PASSES STORM PLACKET PROVIDES EXTRA PROTECTION AGAINST THE WIND AND RAIN, IN ADDITION TO THE ZIP VELVET TRICOT LININGWARM, SOFT AND COMFORTABLE FABRIC USED AS LININGWATER RESISTANT ZIP WATER REPELLENT ZIPS PREVENTS THE WATER FROM ENTERING THE GARMENTS WIND RESISTANT WIND RESISTANT FABRIC IS CREATED WITH TIGHT YARN CONSTRUCTION THAT ALLOWS THE FABRIC TO REDUCE THE EFFECTS OF WIND CHILL WRIST GAITER A FEATURE WHICH PREVENTS SNOW AND WIND FROM GETTING INSIDE THE JACKET WHEN SKIING IN DEEP SNOW ZIP-OFF HOOD OPTION FOR REMOVING THE HOOD IF REQUIRED, AND THE GARMENT HAS A COLLAR WHICH HAS BEEN DESIGNED TO MAINTAIN COMFORT

PRODUCTS MARKED WITH THIS SYMBOL ARE NEVER OUT OF STOCK.

Page 4: Kari Traa AW14 Workbook Export

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BASE LAYERSUPERIOR WOOL AND TECHNICAL BASE LAYER IN FANTASTIC COLORS THAT KEEPS YOU DRY AND WARM. ESPECIALLY DESIGNED FOR WOMEN!

Page 5: Kari Traa AW14 Workbook Export

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PRODUCT FOCUS: Sjølvsagt

UllaSvalaRose

IN STORE MATERIALPoster 50x70Alarm poster

WEEK 39-50

BASE LAYERKARI TRAA

KARITRAA.NOFACEBOOK.COM/KARITRAA#KARITRAA

BASE LAYERSPORTSWEARFOR NUNS & KNOCKOUTS

BASE LAYERKARI TRAA

KARITRAA.NOFACEBOOK.COM/KARITRAA#KARITRAA

SPORTSWEARFOR NUNS & KNOCKOUTS

Dress correctly and exercise outdoors! We have the perfect base layer for any activity

level year round! A base layer campaign with focus on in store material, window

exposure and billboards in Sweden and Denmark.

CHOOSE

BASE LAYER!THE PERFECT

Page 6: Kari Traa AW14 Workbook Export

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QUALITYFIT FEATURES

DELIVERY WEEK

SIZES

QUALITYFIT FEATURES

DELIVERY WEEK

SIZES

QUALITYFIT FEATURES

DELIVERY WEEK

SIZES

621375

100% MERINO WOOL, MAIN: 19,5 MICRON 240G. SIDE: 19,5 MICRON 180G

JACQUARD KNIT, 4-WAY STRETCH, ELASTIC WAISTBAND

S - M - L - XL

35-38-40-42-45ROSE PANT

TIGHT

CBLUE

RPINK

NSEA

BLACK

DRED

621374

100% MERINO WOOL, MAIN: 19,5 MICRON 240G. SIDE: 19,5 MICRON 180G

JACQUARD KNIT, 4-WAY STRETCH

S - M - L - XL

35-38-40-42-45ROSE LS

SLIM

NSEA

BLACK

RPINK

DRED

CBLUE

621373

100% MERINO WOOL, MAIN: 19,5 MICRON 240G. SIDE: 19,5 MICRON 180G

JACQUARD KNIT, 4-WAY STRETCH

S - M - L - XL

35-38-40-42-45ROSE H/Z

SLIM

RPINK

DRED

CBLUE

BLACK

NSEA

Page 7: Kari Traa AW14 Workbook Export

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DELIVERY WEEK

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DELIVERY WEEK

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621345

100% MERINO WOOL, 20,5 MICRON 180G 4-WAY STRETCH

S - M - L - XL

35-38-42ULLA H/Z

SLIM

FPINK CBLUEGREYM NSEA

621346

100% MERINO WOOL, 20,5 MICRON 180G 4-WAY STRETCH

S - M - L - XL

35-38-42ULLA LS

SLIM

GREYM FPINKNSEA CBLUE

621347

100% MERINO WOOL, 20,5 MICRON 180G 4-WAY STRETCH, ELASTIC WAISTBAND

S - M - L - XL

35-38-42ULLA PANT

TIGHT

NSEA GREYMCBLUE FPINKTHE ULLA LINESuper soft, warm and sporty!

100 % merino wool base layer

with a 4-way stretch in a feminine

cut and classy design. It’s breath-

able and naturally odor-resistant.

The perfect layer for colder days,

whether it’s on the slopes or just

cruising in town!

Page 8: Kari Traa AW14 Workbook Export

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DELIVERY WEEK

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QUALITYFIT FEATURES

DELIVERY WEEK

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610650

100% MERINO WOOL, 20,5 MICRON 180G 4-WAY STRETCH, ELASTIC WAISTBAND

S - M - L - XL

35-38-42ULLA HIPSTER

TIGHT

FPINK GREYMNSEA CBLUE

621248

100% MERINO WOOL, 20,5 MICRON 180G 4-WAY STRETCH, ELASTIC WAISTBAND

S - M - L - XL

35-38-42ULLA CAPRI

TIGHT

CBLUE FPINKGREYM NSEA

621350

60% LENZING MODAL 40% MERINO WOOL, 210/180G JACQUARD KNIT, 4-WAY STRETCH

S - M - L - XL

35LUS PANT

TIGHT

FPINK SKY LTURQ

621349

60% LENZING MODAL 40% MERINO WOOL, 210/180G JACQUARD KNIT, 4-WAY STRETCH

S - M - L - XL

35LUS H/Z

SLIM

LTURQ FPINK SKY

QUALITYFIT FEATURES

DELIVERY WEEK

SIZES

621420

100% MERINO WOOL, 20,5 MICRON 180G 4-WAY STRETCH, ELASTIC WAISTBAND

S - M - L - XL

35ULLA PANT SOLID

TIGHT

RPINKCBLUE

Page 9: Kari Traa AW14 Workbook Export

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DELIVERY WEEK

SIZES

QUALITYFIT FEATURES

DELIVERY WEEK

SIZES

QUALITYFIT FEATURES

DELIVERY WEEK

SIZES

621293

84% DRI-RELEASE 11% WOOL 5% ELASTANE QUICK DRY, 4-WAY STRETCH, ATTACHED HOOD

XS - S - M - L - XL

33-38SVALA HOOD

SLIM

RPINK CBLUE NSEA

621238

84% DRI-RELEASE 11% WOOL 5% ELASTANE QUICK DRY, 4-WAY STRETCH

XS - S - M - L - XL

33-38SVALA H/Z

SLIM

NSEA RPINK CBLUE

621232

84% DRI-RELEASE 11% WOOL 5% ELASTANE QUICK DRY, 4-WAY STRETCH

XS - S - M - L - XL

33-38SVALA ROUNDNECK

SLIM

CBLUE NSEA RPINK

THE SVALA LINESleek, sexy and sporty, the Svala

Line is a base layer for working

hard and feeling good on chilly

days. Quick-drying stretch fabric

provides excellent warmth and

breathes well. Perfect layer when

hitting the powder or taking a run

in the neighborhood

Page 10: Kari Traa AW14 Workbook Export

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DELIVERY WEEK

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18

QUALITYFIT FEATURES

DELIVERY WEEK

SIZES

QUALITYFIT FEATURES

DELIVERY WEEK

SIZES

621294

84% DRI-RELEASE 11% WOOL 5% ELASTANE QUICK DRY, 4-WAY STRETCH, ELASTIC WAISTBAND

XS - S - M - L - XL

33-38SVALA PANT

TIGHT

RPINK CBLUE NSEA

621282

84% DRI-RELEASE 11% WOOL 5% ELASTANE QUICK DRY, 4-WAY STRETCH, ELASTIC WAISTBAND

XS - S - M - L - XL

33-38SVALA CAPRI

TIGHT

NSEA RPINK CBLUE

621351

87% POLYESTER 13% ELASTANE QUICK DRY, 4-WAY STRETCH

XS - S - M - L - XL

33SJØLVSAGT LS

SLIM

EBONY NSEA RPINK

621352

87% POLYESTER 13% ELASTANE QUICK DRY, 4-WAY STRETCH, ELASTIC WAISTBAND

XS - S - M - L - XL

33SJØLVSAGT CAPRI

TIGHT

RPINK EBONY NSEA

621370

87% POLYESTER 13% ELASTANE QUICK DRY, 4-WAY STRETCH, ELASTIC WAISTBAND

XS - S - M - L - XL

33SJØLVSAGT SET

SLIM

EBONY NSEA RPINK

Page 11: Kari Traa AW14 Workbook Export

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DELIVERY WEEK

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QUALITYFIT FEATURES

DELIVERY WEEK

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621302

95% POLYAMIDE 5% ELASTANE QUICK DRY, 4-WAY STRETCH, SILICONE GRIP

XS/S - M/M - L/XL

33BUTTERFLY TOP II

TIGHT

CTU

NPINK

CBLUE

ORANG

BLK

621300

95% POLYAMIDE 5% ELASTANE QUICK DRY, 4-WAY STRETCH, SILICONE GRIP

XS/S - M/M - L/XL

33-38BUTTERFY L/S II

TIGHT

NPINK

CBLUE

CTU

ORANG

BLK

BUTTERFLY LINESeamless, sexy, supportive and

super breathable – the Kari Traa

Butterfly II is a new take on our

award winning base layer for

sporty girls wanting the best in per-

formance. Quick-dry material with

stretch hugs the body and wicks

away moisture fast. A feminine fit

sets your body movements free.

A longer design on the tops offers

added coverage and a silicone grip

prevents bunching.

RPINK

RPINK

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DELIVERY WEEK

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22

QUALITYFIT FEATURES

DELIVERY WEEK

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DELIVERY WEEK

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621303

95% POLYAMIDE 5% ELASTANE QUICK DRY, 4-WAY STRETCH

XS/S - M/M - L/XL

33BUTTERFLY CAPRI II

TIGHT

BLK CBLUENPINK CTU

621305

95% POLYAMIDE 5% ELASTANE QUICK DRY, 4-WAY STRETCH

XS/S - M/M - L/XL

33BUTTERFLY HIPSTER II 2PK

TIGHT

CBLUE BLK

621299

95% POLYAMIDE 5% ELASTANE QUICK DRY, 4-WAY STRETCH

XS/S - M/M - L/XL

33-38BUTTERFLY PANT II

TIGHT

RPINK NSEABLK CBLUE

621301

95% POLYAMIDE 5% ELASTANE QUICK DRY, 4-WAY STRETCH, SILICONE GRIP

XS/S - M/M - L/XL

33BUTTERFLY TEE II

TIGHT

CBLUE CTUNPINK BLK

621298

95% POLYAMIDE 5% ELASTANE QUICK DRY, 4-WAY STRETCH, SILICONE GRIP

XS/S - M/M - L/XL

33BUTTERFY H/Z II

TIGHT

RPINK NSEACBLUE BLK

Page 13: Kari Traa AW14 Workbook Export

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QUALITYFIT FEATURES

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DELIVERY WEEK

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621378

92% POLYAMIDE 8% ELASTANE QUICK DRY, 4-WAY STRETCH, SILICONE GRIP

XS/S - M/M - L/XL

28BUTTERFLY COOL TEE

TIGHT

NPINK SKY LTURQ

621379

92% POLYAMIDE 8% ELASTANE QUICK DRY, 4-WAY STRETCH

XS/S - M/M - L/XL

28BUTTERFLY COOL CAPRI

TIGHT

SKY LTURQ NPINK

BUTTERFLY COOLSexy, supportive and now cooler

than ever – the Kari Traa Butterfly

Cool is base layer for sporty girls in

a material that actually cools you

down. The new Polyamide fabric is

quick drying, stretchy and proven

to reduce body temperatures by 1

degree when worn next to the skin.

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SIZES

2626

621097

89% POLYESTER 11% ELASTANE QUICK DRY, REFLECTIVE DETAIL, ADJUSTABLE HEM, ADJUSTABLE RACERBACK STRAPS

XS(A/B) - S(A/B) - S(C/D) - M(A/B) - M(C/D) - L(A/B) - L(C/D) - XL(C/D)

33KARI ADJUSTABLE BRA

HIGH IMPACKT

NPIN BLK BWHI

621353

85% POLYESTER 15% ELASTANE QUICK DRY, 4-WAY STRETCH, ELASTIC HEM

XS(A/B) - S(A/B) - S(C/D) - M(A/B) - M(C/D) - L(A/B) - L(C/D) - XL(C/D)

33FLOTT BRA

MEDIUM IMPACKT

LTU ORA NPIN

621372

89% POLYESTER 11% ELASTANE QUICK DRY, 4-WAY STRETCH, ADJUSTABLE HEM, ADJUSTABLE RACERBACK STRAPS

XS - S - M - L - XL

28-33KARI ACTIVE BRA

MEDIUM IMPACKT

ORANG CTURQ EBONY

UNDERWEARSPORTS

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DELIVERY WEEK

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28

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DELIVERY WEEK

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DELIVERY WEEK

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QUALITYFIT FEATURES

DELIVERY WEEK

SIZES

610672

95% COTTON 5% ELASTANE 4-WAY STRETCH, ELASTIC WAISTBAND

S - M - L - XL

33-35-39BÆLVAKKER HIPSTER

3 PCS PR COLOR/SIZE

RPINK EBONY CBLUE

610651

95% COTTON 5% ELASTANE 4-WAY STRETCH, ELASTIC WAISTBAND

S - M - L - XL

33-35-39FAGER HIPSTER

3 PCS PR COLOR/SIZE

LTURQ SKY FPINK

621202

95% COTTON 5% ELASTANE 4-WAY STRETCH, ELASTIC WAISTBAND

S - M - L - XL

33VINST HIPSTER 2PK

3 PCS PR COLOR/SIZE

FPINK CBLUE LTURQ

610621

90% POLYAMIDE 10% ELASTANE QUICK DRY, 4-WAY STRETCH, ELASTIC WAISTBAND

S - M - L - XL

33FRISTANDE HIPSTER

3 PCS PR COLOR/SIZE

SKY ORANG LTURQ

610698

95% COTTON 5% ELASTANE 4-WAY STRETCH, ELASTIC WAISTBAND

S - M - L - XL

33ATTRAKTIV HIPSTER

3 PCS PR COLOR/SIZE

EBONY FPINK LTURQ

Page 16: Kari Traa AW14 Workbook Export

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SOCKSFOR NUNS & KNOCKOUTS

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DELIVERY WEEK

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QUALITYBREAK FEATURES

DELIVERY WEEK

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QUALITYBREAK FEATURES

DELIVERY WEEK

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QUALITYBREAK FEATURES

DELIVERY WEEK

SIZES

610596

38% THERMOLITE POLYESTER 35% MERINO WOOL 12% POLYAMIDE 10% BAMBOO 5% LYCRA

QUICK DRY, 4-WAY STRETCH, ELASTIC SUPPORT, REINFORCED SOLE, LEFT AND RIGHT, FLAT KNIT TOE SEAM, REINFORCED HEEL, REINFORCED TOE, COMFORTABLE SOLE

S(36/37) - M(38/39) - L(40/41)

35KARI THERMO SOCK

3 PCS PR COLOR/SIZE

CBLUE ROSEP

610594

78% MERINO WOOL 12% POLYAMIDE 8% POLYESTER 2% ELASTANE

4-WAY STRETCH, ELASTIC SUPPORT, REINFORCED SOLE, LEFT AND RIGHT, FLAT KNIT TOE SEAM, REINFORCED HEEL, REINFORCED TOE, COMFORTABLE SOLE

S(36/38) - M(39/41)

35SVALA SOCK

3 PCS PR COLOR/SIZE

NPINK LTURQ

610676

55% WOOL 27% ACRYLIC 11% POLYESTER 4% POLYAMIDE 3% ELASTANE

4-WAY STRETCH, ELASTIC SUPPORT, REINFORCED SOLE, FLATKNITT TOE SEAM, RIB OPENING

S(36/37) - M(38/39) - L(40/41)

38FØTTER TECH SOCK

3 PCS PR COLOR/SIZE

EBON BWHI

610593

55% MERINO WOOL 27% ACRYLIC 11% POLYESTER 4% POLYAMIDE 3% ELASTANE

4-WAY STRETCH, ELASTIC SUPPORT, REINFORCED SOLE, LEFT AND RIGHT, FLAT KNIT TOE SEAM, REINFORCED HEEL, REINFORCED TOE, COMFORTABLE SOLE

S(36/38) - M(39/41)

35VØRDE SKI SOCK

3 PCS PR COLOR/SIZE

LTURQ SKY ROSEP

610663

65% WOOL 30% POLYAMIDE 5% ELASTANE 4-WAY STRETCH, ELASTIC SUPPORT, REINFORCED SOLE, FLATKNITT TOE SEAM, RIB OPENING

S(36/37) - M(38/39) - L(40/41)

35-38TÅTIL SOCK

3 PCS PR COLOR/SIZE

RPIN CBLUNSEA DRED

Page 18: Kari Traa AW14 Workbook Export

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QUALITYBREAK FEATURES

DELIVERY WEEK

SIZES

QUALITYBREAK FEATURES

DELIVERY WEEK

SIZES

QUALITYBREAK FEATURES

DELIVERY WEEK

SIZES

610396

55% WOOL 27% ACRYLIC 11% POLYESTER 4% POLYAMIDE 3% ELASTANE

4-WAY STRETCH, ELASTIC SUPPORT, FLATKNITT TOE SEAM, RIB OPENING

S(36/38) - M(39/41)

35-38VINST WOOL SOCK 2PK

3 PCS PR COLOR/SIZE

LTURQ FPINK

610664

55% MERINO WOOL 27% ACRYLIC 4% POLYAMIDE 3% ELASTANE

4-WAY STRETCH, ELASTIC SUPPORT, REINFORCED SOLE, FLATKNITT TOE SEAM, RIB OPENING

S(36/38) - M(39/41)

33-38ANKEL WOOL SOCK

3 PCS PR COLOR/SIZE

RPIN NSEA

610634

97% POLYAMIDE 3% ELASTANE QUICK DRY, 4-WAY STRETCH, ELASTIC SUPPORT, RIB OPENING, FLAT KNIT TOE SEAM

S(36/38) - M(39/41)

33TILLAROT SOCK

3 PCS PR COLOR/SIZE

NPINK CTU

Page 19: Kari Traa AW14 Workbook Export

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QUALITYBREAK FEATURES

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SIZES

36

QUALITYBREAK FEATURES

DELIVERY WEEK

SIZES

QUALITYBREAK FEATURES

DELIVERY WEEK

SIZES

QUALITYBREAK FEATURES

DELIVERY WEEK

SIZES

610504

70% COTTON 24% POLYESTER 4% POLYAMIDE 2% ELASTANE

4-WAY STRETCH, ELASTIC SUPPORT, FLAT KNIT TOE SEAM

S(36/38) - M(39/41)

28-35TÅFIS SOCK 3PK

3 PCS PR COLOR/SIZE

RPINK SKY

610471

97% POLYAMIDE 3% ELASTANE QUICK DRY, 4-WAY STRETCH, ELASTIC SUPPORT, FLAT KNIT TOE SEAM

S(36/38) - M(39/41)

28-33SKARE SOCK 2PK

3 PCS PR COLOR/SIZE

LTURQ BLACK

610635

62%POLYAMIDE 24% ELASTANE 14% RUBBER QUICK DRY, 4-WAY STRETCH, ELASTIC SUPPORT, SILICONE GRIP, LEFT AND RIGHT

S(36/38) - M(39/41)

33TETIL SOCK

3 PCS PR COLOR/SIZE

NPI BLK

610130

70% COTTON 24% POLYESTER 4% POLYAMIDE 2% ELASTANE

4-WAY STRETCH, ELASTIC SUPPORT, FLAT KNIT TOE SEAM

S(36/38) - M(39/41)

28-35TÅFIS SOCK

3 PCS PR COLOR/SIZE

RPINK

LTURQ

SKY

BLACK

FPINK

BWHITE

610665

80% COTTON 14% ELASTANE 4% POLYESTER 2% POLYAMIDE

4-WAY STRETCH, ELASTIC SUPPORT, KOMFORTABEL SOLE, RIB OPENING

S(36/38) - M(39/41)

45STOREGUBBEN SOCK 4PK

3 PCS PR COLOR/SIZE

MIX

Page 20: Kari Traa AW14 Workbook Export

38 3938 39

ACCESSORIES

Page 21: Kari Traa AW14 Workbook Export

40 41

QUALITYFIT FEATURES

DELIVERY WEEK

SIZES

QUALITYFIT FEATURES

DELIVERY WEEK

SIZES

QUALITYFIT FEATURES

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SIZES

QUALITYBREAK FEATURES

DELIVERY WEEK

SIZES

QUALITYBREAK FEATURES

DELIVERY WEEK

SIZES

QUALITYBREAK FEATURES

DELIVERY WEEK

SIZES

610655

50% WOOL 50% ACRYLIC 4-WAY STRETCH, BRUSHED INSIDE

OZ

39AERIALS BEANIE

3 PCS PR COLOR

CBLUE RPINK EBONY

610697

50% WOOL 50% ACRYLIC 4-WAY STRETCH, JACQUARD KNIT, BRUSHED INSIDE

OZ

39NYTING BEANIE

3 PCS PR COLOR

EBONY CBLUE RPINK

610578

50% WOOL 50% ACRYLIC 4-WAY STRETCH, BRUSHED INSIDE

OZ

36FABLE BEANIE

3 PCS PR COLOR

LTURQ ORANG BLACK

610669

50% WOOL 50% ACRYLIC 4-WAY STRETCH, BRUSHED INSIDE

OZ

39VON HEADBAND

3 PCS PR COLOR

ORANG LTURQ RPINK

610653

50% WOOL 50% ACRYLIC 4-WAY STRETCH, JACQUARD KNIT, BRUSHED INSIDE

OZ

39LUS BEANIE

3 PCS PR COLOR

GREYM FPINK CTURQ

610579

50% WOOL 50% ACRYLIC 4-WAY STRETCH

OZ

36FABLE GLOVE

3 PCS PR COLOR

299,-

ORANG BLACK LTURQ

Page 22: Kari Traa AW14 Workbook Export

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QUALITYFIT FEATURES

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DELIVERY WEEK

SIZES

QUALITYBREAK FEATURES

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SIZES

QUALITYBREAK FEATURES

DELIVERY WEEK

SIZES

610575

100% ACRYLIC QUICK DRY, 4-WAY STRETCH, BRUSHED INSIDE

OZ

36LØYVE BEANIE

3 PCS PR COLOR

FPINK ORANG CBLUE

610666

100% ACRYLIC QUICK DRY, 4-WAY STRETCH

OZ

36ROKNE BEANIE

3 PCS PR COLOR

SKY LTURQ FPINK

610667

100% ACRYLIC QUICK DRY, 4-WAY STRETCH, DOUBLE LAYER

OZ

36TVINDE NECK

3 PCS PR COLOR

FPINK ORANG CBLUE

610576

100% ACRYLIC QUICK DRY, 4-WAY STRETCH, DOUBLE LAYER

OZ

36RÅTT BEANIE

3 PCS PR COLOR

EBONY LTURQ ORANG

610654

100% ACRYLIC QUICK DRY, 4-WAY STRETCH, DOUBLE LAYER

OZ

36MOGULS BEANIE

3 PCS PR COLOR

ORANG CBLUE FPINK

610180

100% ACRYLIC QUICK DRY, 4-WAY STRETCH, BRUSHED INSIDE

OZ

36HULTERTILBULTER BEANIE

3 PCS PR COLOR

FPINK OLIVE CBLUE

Page 23: Kari Traa AW14 Workbook Export

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QUALITYBREAK FEATURES

DELIVERY WEEK

SIZES

QUALITYBREAK FEATURES

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SIZES

QUALITYBREAK FEATURES

DELIVERY WEEK

SIZES

610580

100% ACRYLIC QUICK DRY, 4-WAY STRETCH,JAQUARD KNIT, BRUSHED INSIDE

OZ

36AGELEG BEANIE

3 PCS PR COLOR

CBLUE ROSEP EBONY

610571

100% ACRYLIC QUICK DRY, 4-WAY STRETCH

OZ

36TRU BEANIE

3 PCS PR COLOR

EBONY CBLUE RPINK

610050

100% ACRYLIC QUICK DRY, 4-WAY STRETCH, BRUSHED INSIDE

OZ

36SPYTA BEANIE

3 PCS PR COLOR

LTURQ

ORANG

CBLUE

FPINK

EBONY

Page 24: Kari Traa AW14 Workbook Export

46 47

QUALITYBREAK FEATURES

DELIVERY WEEK

SIZES

QUALITYBREAK FEATURES

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SIZES

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DELIVERY WEEK

SIZES

QUALITYBREAK FEATURES

DELIVERY WEEK

SIZES

QUALITYBREAK FEATURES

DELIVERY WEEK

SIZES

610413

100% WOOL 4-WAY STRETCH, BRUSHED INSIDE

OZ

36PRINSESSE BEANIE

3 PCS PR COLOR

FPINK GREYM CBLUE

610410

100% WOOL 4-WAY STRETCH, BRUSHED INSIDE

OZ

36SKOG BEANIE

3 PCS PR COLOR

WHITE RPINK EBONY

610414

100% WOOL 4-WAY STRETCH, BRUSHED INSIDE

OZ

36PRINSESSE HEADBAND

3 PCS PR COLOR

GREYM CBLUE FPINK

610670

100% WOOL 4-WAY STRETCH, BRUSHED INSIDE

OZ

39KYTE WOOL BEANIE

3 PCS PR COLOR

NWHITE ORANG GREYM

610411

100% WOOL 4-WAY STRETCH, BRUSHED INSIDE

OZ

36SKOG HEADBAND

3 PCS PR COLOR

RPINK WHITE EBONY

Page 25: Kari Traa AW14 Workbook Export

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QUALITYBREAK FEATURES

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QUALITYBREAK FEATURES

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48

QUALITYFIT FEATURES

DELIVERY WEEK

SIZES

QUALITYFIT FEATURES

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SIZES

QUALITYFIT FEATURES

DELIVERY WEEK

SIZES

610673

100% MERINO WOOL, OUTSIDE: 19,5 MIC. 240G. INSIDE: 19,5 MIC. 180G

JACQUARD KNIT, 4-WAY STRETCH

OZ

35ROSE BEANIE

3 PCS PR COLOR

NSEA

DRED

RPINK

BLACK

CBLUE

610674

100% MERINO WOOL, OUTSIDE: 19,5 MIC. 240G. INSIDE: 19,5 MIC. 180G

JACQUARD KNIT, 4-WAY STRETCH

OZ

35ROSE HEADBAND

3 PCS PR COLOR

RPINK

BLACK

CBLUE

DRED

NSEA

610675

100% MERINO WOOL, OUTSIDE: 19,5 MIC. 240G. INSIDE: 19,5 MIC. 180G

JACQUARD KNIT, 4-WAY STRETCH

OZ

35ROSE TUBE

3 PCS PR COLOR

CBLUE

DRED

NSEA

BLACK

RPINK

610457

50% WOOL 50% ACRYLIC 4-WAY STRETCH, BRUSHED INSIDE

OZ

36VIDDE BEANIE

3 PCS PR COLOR

LTURQ CBLUE GREYM

610679

89% POLYESTER 11% ELASTANE QUICK DRY, 4-WAY STRETCH, REFLECTIVE DETAIL

OZ

33MYRBLÅ BEANIE

3 PCS PR COLOR

CTURQ SKY NPINK

Page 26: Kari Traa AW14 Workbook Export

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QUALITYBREAK FEATURES

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SIZES

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DELIVERY WEEK

SIZES

QUALITYBREAK FEATURES

DELIVERY WEEK

SIZES

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DELIVERY WEEK

SIZES

610652

91% POLYESTER 9% ELASTANE QUICK DRY, 4-WAY STRETCH, BRUSHED INSIDE, MESH CF FOR VENTILATION

OZ

39FLOTT BALACLAVA

3 PCS PR COLOR

RPINK EBONY

610668

100% POLYESTER WINDSTOPPER FLEECE, CONNECTING PAIR HOOK

5 - 6 - 7 - 8

33KARI WINDSTOPPER GLOVE

3 PCS PR COLOR

RPINK EBONY BLACK

610478

100% POLYESTER QUICK DRY, 4-WAY STRETCH, BRUSHED INSIDE

OZ

33KARI BEANIE

3 PCS PR COLOR

LTURQ SKYEBONY ROSEP

610479

100% POLYESTER QUICK DRY, 4-WAY STRETCH, BRUSHED INSIDE

OZ

33KARI NECK

3 PCS PR COLOR

ROSEP EBONY LTURQ SKY

610477

100% POLYESTER QUICK DRY, 4-WAY STRETCH, BRUSHED INSIDE

OZ

33KARI HEADBAND

3 PCS PR COLOR

EBONY SKY ROSEP LTURQ

Page 27: Kari Traa AW14 Workbook Export

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DELIVERY WEEK

SIZES

QUALITYBREAK FEATURES

DELIVERY WEEK

SIZES

QUALITYBREAK FEATURES

DELIVERY WEEK

SIZES

5252

610700

50% POLYAMIDE 24% ELASTANE 16% POLYESTER QUICK DRY, 4-WAY STRETCH, SILICONE GRIP

OZ

28FLIKVINGER HAIRBAND 52PK

LTURQ

610699

60% POLYAMIDE 17% POLYESTER 23% ELASTANE QUICK DRY, 4-WAY STRETCH

OZ

28KARI HAIRBAND 102PK

LTURQ

610662

85-87% POLYESTER 13-15% ELASTANE QUICK DRY, 4-WAY STRETCH, REFLECTIVE DETAIL

OZ

33TRUDE HEADBAND 2PK

3 PCS PR COLOR

FPINK NSEA

Page 28: Kari Traa AW14 Workbook Export

54 5554 55

SHOP IN SHOPAND STORE CONCEPT

Most purchases involve consumers choosing what they

want, rather than what they need. That means your

competition is everywhere and everything. Consumers

are increasingly spending their money on goods and

services that give them the best experience and

satisfaction. Creating great shopping experiences will

not only generate sales, but happy, loyal and returning

customers. Kari Traa’s new shop in shop concept

is created to achieve this – great shopping and

brand experiences that differentiate our brand from

the competition!

5555

10795 10786 KT SHOP DISPLAY KT PLOT WOOD 3 PCS

BASE LAYERKARI TRAA

KARITRAA.NOFACEBOOK.COM/KARITRAA#KARITRAA

BASE LAYERSPORTSWEARFOR NUNS & KNOCKOUTS

BASE LAYERKARI TRAA

KARITRAA.NOFACEBOOK.COM/KARITRAA#KARITRAA

SPORTSWEARFOR NUNS & KNOCKOUTS

10818 10821 POSTER BASE LAYER AW14 ALARM ANTENNA BASE LAYER AW14

SPORTSWEARFOR NUNS & KNOCKOUTS

Page 29: Kari Traa AW14 Workbook Export

5454

SHOP IN SHOPAND STORE CONCEPT

Most purchases involve consumers choosing what they

want, rather than what they need. That means your

competition is everywhere and everything. Consumers

are increasingly spending their money on goods and

services that give them the best experience and

satisfaction. Creating great shopping experiences will

not only generate sales, but happy, loyal and returning

customers. Kari Traa’s new shop in shop concept

is created to achieve this – great shopping and

brand experiences that differentiate our brand from

the competition!DENMARK & GREENLANDSKIGUTANE SCANDINAVIA ABSHOWROOM DENMARKCARL JACOBSENSVEJ 16, OPGANG 16, 2 SAL, 2500 VALBY+45 [email protected]

GERMANYAMPLIFI COALITION AGAM BURGBICHL 2287561 OBERSTDORF+49 8322 30592 [email protected]

SWITZERLANDSPORT CONCEPT SAROUTE DE DENGES 28G1027 LONAY+41 21 802 55 [email protected]

CZECH REPUBLICNORTH TRAPPERS S.R.O.JAROŠOVA 32 412 01 LITOMĚĚICE+420 416 738 [email protected]

KARI TRAAACTIVE BRANDS AS

REGIMENTSVEGEN 158N-5705 VOSS

NORWAY

T: +47 565 19 [email protected]

SWEDENSKIGUTANE SCANDINAVIA AB

TORSGATAN 5B, 411 04 GÖTEBORG

+46 31 154 [email protected]

FINLANDBLUESPORTS OY

KOIVUKALLIONKATU 3115300 LAHTI

[email protected]

FRANCETWIN-BERG SARL

12 RUE JEAN BAPTISTE MERMET69390 VOURLES+33 472 30 4022

[email protected]