karok bibhokti - company profile of 'karok comm

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Page 1: Karok Bibhokti - Company Profile of 'karok comm
Page 2: Karok Bibhokti - Company Profile of 'karok comm

© Karok Communications

to look through a client brief

you need the third eye

to decipher the codes hidden between the lines

you need to be focused

to understand the consumers' mind

you need to study them hard

to create a strategy worthy of print

you need to live it!

karok foundation

Page 3: Karok Bibhokti - Company Profile of 'karok comm

© Karok Communications

That is exactly

What we are here to do…

Page 4: Karok Bibhokti - Company Profile of 'karok comm

© Karok Communications

… and this is the story of

the resurrection of the brand!

Page 5: Karok Bibhokti - Company Profile of 'karok comm

© Karok Communications

the year was 2007

Planet Earth was facing

the toughest recession in history

Scientists fought to find better cures

Economists came up with spanking new theories

Film makers struggled for Grammies and Oscars

…and a group of people

with a passion for brands and

a knack for creativity

decided to redesign and refurnish

the concept of advertising!

karok approach

Page 6: Karok Bibhokti - Company Profile of 'karok comm

© Karok Communications

the result came like a breath of fresh air in the

advertising scenario of Bangladesh

the result

in short

was…

Page 7: Karok Bibhokti - Company Profile of 'karok comm

© Karok Communications

Page 8: Karok Bibhokti - Company Profile of 'karok comm

© Karok Communications

Karok:(adv.)… is a „tool‟

the subject (karta/client)

uses to get the job done

Page 9: Karok Bibhokti - Company Profile of 'karok comm

© Karok Communications

the name karok…

Implies an uncompromising attitude to provide the best service to

BRANDS, not clients

accounts for a team that believes in

action more than words

provides the basic requirements for

the well-being of all brands…

stands for a HOLISTIC Approach to advertising

that is exactly the purpose we serve,

we are our clients‟ tool to help earn their brand its rightful place

in the market and the consumer‟s mind !

karok maxim

Page 10: Karok Bibhokti - Company Profile of 'karok comm

© Karok Communications

stand out from the crowd with a unique positioning in the market

ensure proper visibility in all necessary media

reach out effectively to its core TG

build itself as a strong identity that connotes a value…

maintain top of mind recall with the right events and activation

with karok on board

your brand finds it easier to…

karok shield

Page 11: Karok Bibhokti - Company Profile of 'karok comm

© Karok Communications

Creative Strategy & Execution

Events & Activation

Media Planning

Account Planning

Creative Stewardship

Market Research

Social Communication

Strategic Planning

Brand Building

Brand Architecture

Brand Vision

Corporate and Brand Identity

Brand Positioning

A 360º approach to brand custodianship

karok chores

so, a partnership with karok your brand gets a hold on-

Page 12: Karok Bibhokti - Company Profile of 'karok comm

© Karok Communications

karok kitchen

“creative thought comes to us as inspiration

from the Gods”

(Quoted from Socrates)

Page 13: Karok Bibhokti - Company Profile of 'karok comm

© Karok Communications

karok people

when we say karok people, we actually refer to the people we look at around us

from PIETÁ to PURNO from Prime Minister to Passerby

we read people

we study people

we take inspiration from them

we are the safeguard of their privileges

who always motivate us to jump out of the box !

Page 14: Karok Bibhokti - Company Profile of 'karok comm

© Karok Communications

karok chefs

a man who served 19 years in RMG‟s

export processing but learned only

one thing- how to meet deadline by

keep pressuring his team.

Even in karok, he couldn‟t alter his

habit, though the creative has been

constantly trying to help him

change…

Nucleus of karok,

most creative mind.

Any questions ?

aqif munna, head of creative

shakil ahmed, head of operations

Page 15: Karok Bibhokti - Company Profile of 'karok comm

© Karok Communications

karok cooks

he actually loves

more to do anything

rather then his own

quarter, his picture

even substantiate…

audio visual

director- tutul

any event in his

hands means- a

post-event report

written even before

it rolls out

head of events-

murad

campaign rolls on

when all creative

has locked. Then

who else can be the

most relaxed man

except this guy!

art director- joyes

Page 16: Karok Bibhokti - Company Profile of 'karok comm

© Karok Communications

karok karma

men at work

Page 17: Karok Bibhokti - Company Profile of 'karok comm

© Karok Communications

karok family

Page 18: Karok Bibhokti - Company Profile of 'karok comm

© Karok Communications

All feathers on our hat find themselves on the symmetric line

karok hat

Page 19: Karok Bibhokti - Company Profile of 'karok comm

© Karok Communications

All Brands in our heart find themselves in the same room

karok hats off

Page 20: Karok Bibhokti - Company Profile of 'karok comm

© Karok Communications

Aarong fashion week

karok shelf

Page 21: Karok Bibhokti - Company Profile of 'karok comm

© Karok Communications

IPDC full page ad

karok shelf

Page 22: Karok Bibhokti - Company Profile of 'karok comm

© Karok Communications

MTB- ekushe

press ad

karok shelf

Page 23: Karok Bibhokti - Company Profile of 'karok comm

© Karok Communications

AIUB greetings card 2009

karok shelf

Page 24: Karok Bibhokti - Company Profile of 'karok comm

© Karok Communications

AIUB convocation

karok shelf

Page 25: Karok Bibhokti - Company Profile of 'karok comm

© Karok Communications

AIUB calendar 2009

karok shelf

Page 26: Karok Bibhokti - Company Profile of 'karok comm

© Karok Communications

AIUB year planner 2009

karok shelf

Page 27: Karok Bibhokti - Company Profile of 'karok comm

© Karok Communications

Nokia n-series launching

karok shelf

Page 28: Karok Bibhokti - Company Profile of 'karok comm

© Karok Communications

Mortein baul festival

2007

karok shelf

Page 29: Karok Bibhokti - Company Profile of 'karok comm

© Karok Communications

Rahimafrooz CNG

ATL campaign

karok shelf

Page 30: Karok Bibhokti - Company Profile of 'karok comm

© Karok Communications

Rahimafrooz CNG ATL campaign

karok shelf

Page 31: Karok Bibhokti - Company Profile of 'karok comm

© Karok Communications

Rahimafrooz CNG ATL campaign

karok shelf

Page 32: Karok Bibhokti - Company Profile of 'karok comm

© Karok Communications

Quikfill refuelling station- brand development & launching

karok shelf

Page 33: Karok Bibhokti - Company Profile of 'karok comm

© Karok Communications

Quikfill refuelling station- teaser campaign & launching press ad

karok shelf

Page 34: Karok Bibhokti - Company Profile of 'karok comm

© Karok Communications

Surya Nepal- brand activation

karok shelf

Page 35: Karok Bibhokti - Company Profile of 'karok comm

© Karok Communications

AIUB Boishakhi Ullash 1416

Bangla new year celebration 2009

karok shelf

Page 36: Karok Bibhokti - Company Profile of 'karok comm

© Karok Communications

AIUB Boishakhi Ullash 1416

Bangla new year celebration 2009

karok shelf

Page 37: Karok Bibhokti - Company Profile of 'karok comm

© Karok Communications

AIUB Boishakhi Ullash 1416

Bangla new year celebration 2009

karok shelf

Page 38: Karok Bibhokti - Company Profile of 'karok comm

© Karok Communications

SMC-USAID social campaign- Maternal & Neo Natal Health

karok shelf

Page 39: Karok Bibhokti - Company Profile of 'karok comm

© Karok Communications

SMC-USAID social campaign- Maternal & Neo Natal Health

karok shelf

Page 40: Karok Bibhokti - Company Profile of 'karok comm

© Karok Communications

SMC-USAID social campaign- Maternal & Neo Natal Health

karok shelf

Page 41: Karok Bibhokti - Company Profile of 'karok comm

© Karok Communications

SMC-USAID social campaign- Maternal & Neo Natal Health

karok shelf

Page 42: Karok Bibhokti - Company Profile of 'karok comm

© Karok Communications

SMC-USAID social campaign

Maternal & Neo Natal Health

karok shelf

Page 43: Karok Bibhokti - Company Profile of 'karok comm

© Karok Communications

SMC-USAID social campaign

Maternal & Neo Natal Health

karok shelf

Page 44: Karok Bibhokti - Company Profile of 'karok comm

© Karok Communications

SMC-USAID social campaign

Maternal & Neo Natal Health

karok shelf

Page 45: Karok Bibhokti - Company Profile of 'karok comm

© Karok Communications

USAID social campaign- Butcher Awareness 2009

karok shelf

Page 46: Karok Bibhokti - Company Profile of 'karok comm

Thank You!