Kath Evans, Head of Patient Experience, NHS England, @kathevans2

What type of tweeter are you?

Celebrating the good stuff?

Friendly, engaging?

Analytical?

Strategic?

Why use twitter …?It’s a communication strategy

• broadcast• share for the sake of discussion• collaborate• experiment• disseminate • outreach

• patients, young people, families/carers, leaders, policy makers, are all active on twitter

• Twitter is free and vastly increases public reach and diversity

• Use of hashtags #PtExp, #MatExp, #CYPExp

Adam’s Story http://intheblinkofaneyepoemsbyadambojelian.blogspot.co.uk/

From social media to ongoing change…

http://teresachinn.co.uk/2014/03/@agencynurse

http://www.nhsiq.nhs.uk/resource-search/publications/pregnancy-loss.aspx

Social media highway code from the RCGPshttp://www.rcgp.org.uk/social-media

Thank you……….@HelenBevan@NHSEngland@Neilgchurchill @liviBF@WeNurses@anniecoops@HCUK_Clare

Thank you!@kathevans2

Twitter is simple: It’s a conversation (two way), share things, be nice, be interesting be original….….yet it is only one element of our communication toolkit!