keynote crm acceleration - the future of crm
DESCRIPTION
TRANSCRIPT
Change
Social Mobile
Cloud
Change: Social
©2010 SugarCRM Inc. All rights reserved.
2005 CRM Specs - Social?
2012 CRM Specs - Social?
Should you now spec Tumblr, Pinterest and Google+ integrations in your CRM?
2012 CRM Specs – Does Social = Mobile?
Change: Mobile
©2010 SugarCRM Inc. All rights reserved.
2005 CRM Specs – Mobile Devices?
…visions of a possible future when all software will be delivered over the internet. Does the arrival of Google Apps Premier Edition signal the death of desktop software dinosaurs like Microsoft Office? - Wired Magazine
All applications will be Web based:
In three to five years, all applications will be delivered this way. - Phil Robinson, SVP SalesForce.
Or will they?
Share (%) of Smartphone Subscribers in USA
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iOS (Apple)
Android
Windows Mobile
Symbian
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RIM
Other
Change: Cloud
©2010 SugarCRM Inc. All rights reserved.
2005 CRM Specs – Cloud Computing?
Unknown Prior to 2007
Change From 2005 to Today
2005
MySpace, digg
Web Browser
SaaS
Today
Facebook, Twitter
Mobile Apps
Cloud
Change
Social Mobile
Cloud
What’s Next?
SugarCRM Vision
• Open Platform – Enables anyone to integrate, extend – Future proof
• User First – Focus on the customer facing professional – Enable everyone who interacts with
customers to do their job better
Open Platform
Open Ecosystem
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Integrations Social
Cloud Mobile
SugarCRM Open Ecosystem
Open Cloud
9/17/12 ©2009 SugarCRM Inc. All rights reserved. 18
User First
CRM For Everyone
9/17/12 ©2011 SugarCRM Inc. All rights reserved. 20
We help everyone who interacts with customers do their job better.
Open Platform that puts User First
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Open Cloud
Open Ecosystem User First
SugarCRM – Fastest Growing CRM Company • Business
– Leading provider of CRM Software – Founded April 2004 in Cupertino, California – EMEA HQ in Munich, offices in UK and France
• Market Traction/Global Footprint – 3rd largest global CRM Provider – Largest single CRM implementation (70K users
worldwide) – 1M+ users, 80,000+ organizations – 11+ Million downloads – 115+ Countries, 25+ languages – 400+ partners on six continents – 30,000+ registered developers
• Fastest Growing – 112% YoY billings growth – 120% YoY install base growth – 2,500 YoY customer growth
Analyst Validation
24
Analyst Reviews - Forrester
• “Key strengths include low application and implementation costs and strong internationalization support, usability, and sales functionality.”
• “It offers sound support for mobile CRM.” • “The technical skill sets required to support the
application tend to be more widely available than for other CRM solutions, thereby lowering resource support costs.”
--Forrester Research, Forrester Wave report, July 2012
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Forrester Wave 2012 – LEADER in Mid Market
26
Analyst Reviews - Gartner
• “A cloud-agnostic strategy enables customers to run SugarCRM on a variety of cloud infrastructures such as Amazon, and IBM Cloud.”
• “Attractive easy to understand pricing model delivery models, customers pay the same subscription price regardless of model.”
• “IBM partnership provides improved delivery services and market reach, and for those companies who have adopted an IBM technical stack such as Lotus Notes a CRM option.”
--Gartner, Magic Quadrant for SFA, July 2012
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7,000+ Global Customers
Conclusion
9/17/12 ©2012 SugarCRM Inc. All rights reserved. 28
Open Cloud
Open Ecosystem User First
