knowledge engineering

AXSES Travel Platform

Rate Plans – Groups & Specials

knowledge engineering

AXSES Travel Platform

If a traveler perceives the hotel rates to be fair they are more likely to return (Cornell Study January 2010)

The study recommended that Hotels should focus on increasing guest understanding of their pricing practices and

make alternative rates visible and available.

Fair Rate Perception

Display affinity group rates(AAA, Corporate etc)

loyalty rates, Best rate guarantee, website rates, specials

Offer a special rate to travelers booking online at your website

and on marketing channels

knowledge engineering

AXSES Travel Platform

Plans & Promotion for Revenue Management

Use Rate Plans and Special Promotions to optimize revenueRate Plans are long term pricing strategies

Combine Plans with special Promotions (short term tactics) to meet any market condition

Move inventory, take advantage of special events, price to meet competition, change multiple rates and specials on multiple

channels in seconds

See also specials

http://arcres.com/arcrates/users2/specials.ppt also on slideshare

knowledge engineering

AXSES Travel Platform

Easy Setup – Click Groups

Knowledge engineering

Select Group (Permanent)

Import from the List or create a new Plan

Knowledge engineering

Create Rate Plan as a % discount on rate

Enter % discount

Describe what users will see

Enter any special terms that applyMay include a minimum stay etc

Special rate for bookings online using our website booking engine

Knowledge engineering

Create Rate Plan RulesSet the business rules – which units and which channels are NOT included

arcRes will apply Group before Special promotions.

If you create a Group for a channel arcRes will only apply Special for that Group

See also specialshttp://arcres.com/arcrates/users2/specials.ppt

also on slideshare

Multiple rates on your website

knowledge engineering

AXSES Travel Platform

Multiple Rate Plans displayMeet and exceed expectations

Automatically apply Best Rate in channels

Restrict plans and specials by units, by channel

e-special (bookings ) applied automatically

Guarantee Best Rates on your site

Loyalty Programs

Knowledge engineering

Smart Rates Marketing - Multiple Rate Plans & Groups

Multiple rates – Travelers selects

Specials that apply Displayed next

Show travelers the best option are on your own site

*engineering information & process for the knowledge based economymaking information malleable, configurable, searchable, accessible and delivered to suite

Knowledge engineering

Regular rate

Special promo

Best Rate plan

Selected Rate Plan applied with Special Promo

Special rate Plans for different channels

knowledge engineering

AXSES Travel Platform

Knowledge engineering

Bookable-ads (maps)No arcResNO rooms, rates, photo gallery,quote or comparison shopping

Bookable-Maps and -Ads can have Special Rates and Promos

Knowledge engineering

RealHolidays – can use any other channel rate or have its own

Knowledge engineering

facebook can have its own rate & special promotions

Updates facebook page with latest rate and room descriptionsProvides quote and booking functionality

Updates wall

and many more >>

knowledge engineering

T h a n k y o u

helping you compete