ko 2020 innovation

A New Culture Of Innovation Bilal KaafaraniSVP, Global Research And Innovation

A New Culture Of Innovation At Coca-Cola

Proprietary Positions to Enable Sustained Growth

Leverage Diverse Thinking Through a Global Network of Capabilities

Insights to Guide Innovation

Focused on Strategic Platforms

Our Platforms Are Designed To Deliver

Innovations That Delight Our Global Consumer

Natural

• Stevia

Natural

sweeteners

to reduce

calories



Natural

• Stevia

Natural

sweeteners

to reduce

calories

Wellness, Nutrition & Beyond

• Omega 3s

• Antioxidants

Functional

ingredients

with

nutritional

benefits



Natural

• Stevia

Natural

sweeteners

to reduce

calories


• Omega 3s

• Antioxidants

Functional

ingredients

with

nutritional

benefits

Consistently

refresh our

consumer with

good tasting

products

Unique & Superior Sensory

• Sparkling

• Simply

Orange



Natural

• Stevia

Natural

sweeteners

to reduce

calories


• Omega 3s

• Antioxidants

Functional

ingredients

with

nutritional

benefits

Consistently

refresh our

consumer with

good tasting

products


• Sparkling

• Simply

Orange

Productivity & Affordability

• Pulpy

• P&L

Flexibility

Cater to our

global

consumer by

providing

affordable

products



Natural

• Stevia

Natural

sweeteners

to reduce

calories


• Omega 3s

• Antioxidants

Functional

ingredients

with

nutritional

benefits

Consistently

refresh our

consumer with

good tasting

products


• Sparkling

• Simply

Orange


• Pulpy

• P&L

Flexibility

Cater to our

global

consumer by

providing

affordable

products

Sustainability

• PlantBottle

• Recycle

Using

renewable

and reusable

material



Natural

• Stevia

Natural

sweeteners

to reduce

calories


• Omega 3s

• Antioxidants

Functional

ingredients

with

nutritional

benefits

Consistently

refresh our

consumer with

good tasting

products


• Sparkling

• Simply

Orange


• Pulpy

• P&L

Flexibility

Cater to our

global

consumer by

providing

affordable

products

Sustainability

• PlantBottle

• Recycle

Using

renewable

and reusable

material

• Coolers

Availability

Providing

products at

the right

temperature

Insights Drive Robustness Of KO Innovation Pipeline

To Win In The Marketplace With Our Bottling Partners

Business

Insights

Consumer

Insights

Technology

Insights

Innovation

Proprietary Positions, Insightful Innovation And

Big Brands Will Enable Sustainable Innovation

Intellectual Property

Exclusivity

Speed To Market

Cost Advantages

Product

Package

Equipment

Process

Environment

Energy

Coca-Cola

Sprite

Minute Maid

Newcomers

(illy, CASCAL)

Proprietary Position

Insightful Innovation

Brands

Sustainable Innovation

+ +

Our Strategy Is To Have A Robust Portfolio

Of Innovation

Acquisitions

R&D

External

Partners

INNOVATIONS

INNOVATIONS

Our Strategy To Scale Big Bets Is Working

illy rights

held in joint venture

Robust R&D, External Partnerships And

Acquisitions Feed Our Strategic Projects Pipeline

Acquisitions

R&D

External

Partners

INNOVATIONS

Our Culture Of Innovation Is Changing

The Game And We Are Just Getting Started

Incubate

InnovationsTo Learn as the

Initiative Grows

LeadershipCourageous,

Passionate,

Diversity of Thinking,

Deliberate and Decisive

External PartnershipsAcademia, Technology Incubator, Startups, Biotechs, Suppliers

Led by Insights



Atlanta



Brussels



Rio de Janeiro


The Game And We Are Just Getting StartedTokyo



Shanghai

Innovation ExhibitsAn Opportunity To Connect With Our New Culture Of Innovation

Explore Our Package Innovations

Gain A Sense Of Our Commitment To Deliver Our 2020 Vision

Experience The Game-Changing Equipment

Interact With The Leadership Team

Taste The Products

The Logistics

Opportunity To Revisit Points Of Interest During Lunch

Groups Based On Brand On Back Of Your Name Tag

Rotate Through Two 30 Minute Exhibits• Product and Ingredients

• Equipment and Packaging