korean’marketoverview’ · 2017. 1. 20. · market...
TRANSCRIPT
Korean Market Overview U.S.–Korea
Free Trade Agreement
Dried Fruit Associa=on Specialty Crop Trade Council
April 25, 2012
What makes Korea a good market
• 13th largest economy • 5th largest import market • 49 million consumers • $22,489 per capita income • Growing economy: 3.6 % in 2011; 3.5% projected in 2012
• Strong =es to U.S. • Women in workforce • Urbanized – 80% • Slowing agricultural output
Liberaliza=on of Korea’s Agricultural Market
Nego=a=ng with: Australia, Canada, New Zealand, Mexico, GCC, Colombia, Turkey
KOREA
ASEAN 2007
EFTA2006
India CEP 2010
EU 2011
CHILE
Peru
Singapore 2006
U.S. 2012
The United States is well-‐posi=oned as the dominant supplier…
$0
$5
$10
$15
$20
$25
$30
$35
0.0%
5.0%
10.0%
15.0%
20.0%
25.0%
30.0%
2006 2007 2008 2009 2010 2011
Billion
s
Total US PRC EU AU BR CA
Growing our 5th Largest Market U.S. Exports -‐ $7.8 Billion in 2011
$0
$500
$1,000
$1,500
$2,000
$2,500
$3,000
$3,500
Millions
Coarse Grains
Wheat
Soybean
Other Consumer Oriented Product
Red Meats, Fresh/Chilled/
Frozen
Rice
Codon
Feed & Fodders
Hide & Skins
Fresh Fruit
Tree Nuts Dairy Products
Maintain Markets for Corn, Wheat, Soybeans, Soymeal
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Corn Wheat Soybeans soybean meal
Other
Paraguay
China
Canada
Argen=na
India
Australia
Brazil
Hungary
Serbia
South Africa
U.S.
Expand Intermediate and Consumer-‐Oriented
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Beef Pork Cheese Codon
Other
Chile
Mexico
N.Zealand
Canada
Australia
E.U.
Brizil
U.S.
Expand Intermediate and Consumer-‐Oriented
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Fresh Fruits Dried Fruits Other Consumer Oriented
Wines
ROW
Austrlia
Japan
Thailand
New Zealand
Philippines
E.U.
Turkey
Canada
Chile
China
U.S.A.
Tariff Phase-‐Out Schedule under KORUS
HSK 10 Description Base Rate 2012 2013 2014 2015 2016
0804100000 Dates 30 27 24 21 18 15
0804200000 Figs 30 25.7 21.4 17.1 12.8 8.5
0804400000 Avocados 30 15 0 0 0 0
0806200000 Raisins 21 0 0 0 0 0
0813100000 Apricots 45 0 0 0 0 0
0813200000 Prunes 18 9 0 0 0 0
0813300000 Apples 45 40.5 36 31.5 27 22.5
0813401000 Persimmon 50 45 40 35 30 25
0813402000 Jujubes 611.5 560.5 509.6 458.6 407.7 356.7
0813409000 Other 45 0 0 0 0 0
0813500000 Mixtures of nuts or dried fruits 45 0 0 0 0 0
Par=cipate in U.S. Promo=onal Ac=vi=es
• Culinary Camp • Fall 2012 HRI
• Food and Hotel Seoul • May 8-‐11, 2012 HRI/RETAIL
• Busan Seafood • November 15-‐17, 2012 Seafood
www.atoseoul.com
www.atoseoul.com
