landing a consulting job with three questions
DESCRIPTION
Presentation to Consulting Network of Silicon Valley in 2010TRANSCRIPT
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Landing a Consulting Jobwith three questions
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Fred Schenkelbergbased on a bit of training and experience
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Outline
Preparation
Opening
Elicitation
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The Client Request
“Fred, Fred, I need your help!”
“I want you to change our corporate
culture.”“We need...”
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Preparation
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Focus yourself customer
Are you the right person?
Consider the outcomes.
What do you want when this engagement is complete?
What will that get for you?
How will you know you have it?
Their explicit
outcomes
Your explicit
outcomes
Their implicit
outcomes
Your implicit
outcomes
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Prepare
Is it safe? Am I of value to them? What do I bring them?
Understand the outcomes
Leave them with improvement
What is the key message that I want to deliver?
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Opening
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World Models
Clients often only see the problem
Why did this happen
The person to blame
What went wrong
It’s only a challenge ahead
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Permission & Rapport
Pace and lead
Recall a positive experience
Tell a story
Use your language skills
Get up and move
(what is it they want?)
PacePace
PacePace
PacePace
LeadLeadAcceptance
Acceptance ResistanceResistance
WordsTempoPostureEnergy
BehaviorGestures
AttireTone
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Resourceful state
Move the client from the problem to a positive focus
Acknowledge the problem, and...
Expand the world model to open up more options
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Elicitation
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Client's real needs
First understand their view of the world
Expand their view, maintaining rapport
Recover information
Deletionsselective attention
to certain information
Unspecified Nouns
“Our people are incapable”
Distortions changes to what we see, hear, feel
Assumptions“Our people need to work together
better”
Generalizations
sample of one...
Necessities“Can’t”
“Impossible”
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Desired state
What is the client’s world view when everything is going right?
Do they even know?
When they can “see” the future, they increase their motivation for a solution.
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Key Questions
What do you want?
What will that get for you?
How will you know when you have it?
What do you have that you wanted?
What has that gotten you that’s even more important?
How did you first know you had it?
(when IN desired state)
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Other questions
When is the key decision?
What form should the result take?
Who should be included?
What will you lose when you have the solution?
What are the barriers today?
What is already in place?
What else do you need?
What is the first step?
Do you have any money?
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Language and time
Use past tense for the problem
Use present tense when talking about desired state
Avoid jumping to a detailed solution or putting content into what they desire
Future
when you have been enjoying the solution...
Present
“it’s always been” till now
Past
So you had difficulty
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3 key questionsWhat do you want?
what will that get for you?
How will you know when you have it?